Globe One Digital Announces New Partnership with Nice n Easy Group

14 iunie 2024

Globe One Digital is excited to announce a strategic new partnership with the prestigious Nice n Easy Group. This collaboration marks a significant step forward in our mission to support and elevate brands within the F&B industry. We will be working closely with Nice n Easy Group to promote several of their most prominent and most celebrated establishments. These include the vibrant SantaAnna beach club in Mykonos, the stylish The Amorous Project in Athens and soon in Ibiza, the charming Nyn Esti in Athens, and four new establishments at the Piraeus Tower.  We aim to create compelling digital marketing strategies that enhance the visibility and appeal of all the luxurious venues, and highlight their elegant ambience and aesthetics.

Introducing Our New Partner: The Nice n Easy Group

The Nice n Easy Group, founded in 2008 by Dimitris Christoforidis and Christos Athanasiadis, has become a leading force in the dining scene in Greece and beyond. Their journey began with the launch of the first nice n easy bistro-restaurant in Kolonaki, Athens. Over the years, they have expanded their portfolio to include a diverse range of dining concepts in Athens, Mykonos, and Ibiza. Among their celebrated establishments are:  The Amorous Project, and the beach club SantAnna on Paraga Beach. Additionally, they manage the Byzantino restaurant and the traditional coffee shop Bosporos within AEK’s new stadium, OPAP Arena in Nea Philadelphia. Nice n Easy Group is renowned for its commitment to the farm-to-table philosophy, sourcing high-quality, organic products from small Greek producers. This dedication to using seasonal and local ingredients has earned them numerous awards and accolades both nationally and internationally.

The Nice n Easy Group is driven by a philosophy that emphasizes enjoying life’s simple pleasures. Their approach is centered on wellness, respect, and positive human connections. They encourage their customers, staff, and partners to create meaningful relationships, communicate openly, take care of their well-being, and embrace a fun, positive attitude towards life. This philosophy is not only reflected in their business practices but also in the warm and inviting atmosphere of their establishments. By focusing on these core values, the Nice n Easy Group fosters an environment where both customers and employees can thrive and enjoy memorable experiences.

  • SantaAnna (Mykonos)
    SantaAnna is the ultimate beach club in Mykonos, offering a vibrant blend of restaurants, bars, music, and private events. This premier destination combines the best of Mykonos' nightlife with exquisite dining, creating an unforgettable experience for visitors seeking both relaxation and excitement.

  • The Amorous Project (Athens, coming soon to Ibiza)
    The Amorous Project in Athens brings the flavors of cosmopolitan New York cuisine to Greece, merging them with the well-known healthy approach of the. Nice n Easy Group. This restaurant carefully selects organic, raw, and seasonal ingredients from small producers, offering a diverse menu that includes options for vegans and vegetarians, making it a popular choice for health-conscious food lovers.

  • Nyn Esti (Athens)
    Nyn Esti is where food meets passion in Athens. Here, some of the world’s finest chefs create culinary masterpieces that are sure to enchant all your senses. This restaurant is dedicated to delivering an exceptional dining experience, combining innovative techniques with the freshest ingredients to produce dishes that delight and inspire.

Four new establishments at the Piraeus Tower which will open at the end of the month:

  • nice n easy Bistro, serving exquisite Mediterranean cuisine with a stunning view.

  • nice n easy Cafe, ideal for delightful moments with coffee and light meals, while enjoying the view from the Tower.

  • Majestic Private Club is an exciting new restaurant for a dining experience that promises to bring a fresh and innovative approach to the local culinary scene, combining high-quality ingredients with exceptional service.

  • Cloud 9 Seaside Lounge, is a restaurant aiming to offer a unique and elevated dining experience, with a focus on creativity and quality that will set it apart from the rest.

The Piraeus Tower is located at the Athenian Riviera, standing as an architectural landmark and the first "green" high-rise in Greece, certified for its sustainable design and state-of-the-art environmental practices. This redeveloped 34.600 sqm, 22-storey building, rising 88 meters above the sea, offers panoramic views and features the country's first "green" retail and F&B concept, along with the most luxurious office spaces.

Our Goals & Services

At Globe One Digital, our primary goal is to enhance the branding and awareness of the Nice n Easy Group’s diverse range of establishments. We aim to drive increased website traffic and promote each venue through customized digital marketing strategies that highlight their unique identities and offerings. Our extensive experience in the F&B industry allows us to deliver impactful services tailored to the specific needs of our clients.

Our comprehensive digital marketing services for Nice n Easy Group will include:

A variety of 360-degree digital performance marketing services: Search Advertising, Display Advertising, Social Media Advertising, SEO, Big Data Analytics, and Email Marketing.

Looking Forward

Welcoming the Nice n Easy Group as our partner fills us with immense pride and enthusiasm. This partnership reflects our extensive industry knowledge and unwavering commitment to excellence. Together, we look forward to creating innovative and effective digital marketing campaigns that will elevate the brands of Nice n Easy Group to new heights.

We are excited about the opportunities this collaboration presents and are confident that our combined efforts will result in remarkable success. We look forward to a fruitful and inspiring partnership, and to the bright future that lies ahead for both Globe One Digital and the Nice n Easy Group.




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