# Globe One Digital > The Digital Agency --- ## Pages - [Turning Your New Hotel Into A Must Visit Destination](https://www.globeonedigital.com/turning-your-new-hotel-into-a-must-visit-destination/): Download the Ultimate Hotel White Paper by Globe One Digital and unlock real revenue growth strategies! Download it here for free! - [Newsletter - Xenia 2024](https://www.globeonedigital.com/xenia-2024/newsletter/): Globe One Digital presents its groundbreaking digital marketing strategies at Xenia 2024, 23-25 November! Join us & let's shape the future of Travel together! - [Our Participation in Xenia 2024](https://www.globeonedigital.com/xenia-2024/): Globe One Digital presents its groundbreaking digital marketing strategies at Xenia 2024, 23-25 November! Join us & let's shape the future of Travel together! - [INFORMATION SECURITY POLICY](https://www.globeonedigital.com/information-security-policy/): INFORMATION SECURITY POLICY At Globe One Digital, the protection of information and its associated systems is paramount to our strategic objectives. Our commitment to ensuring the confidentiality of data belonging to our valued clients who utilize our services is unwavering. Recognizing the indispensable role of information and information systems in the execution of our business operations, Globe One Digital has established an Information Security Policy with the following key objectives: Confidentiality, Integrity, and Availability: We are dedicated to preserving the confidentiality, integrity, and availability of the information under our stewardship. Operational Resilience: We strive for the uninterrupted functionality of our information systems, responding promptly to incidents that could disrupt our business operations. Compliance: We diligently adhere to legislative and regulatory requirements relevant to information security. Continuous Enhancement: Our commitment extends to the perpetual improvement of our Information Security measures. To accomplish these goals, we have taken the following actions: We have established organizational structures responsible for monitoring Information Security matters. We have defined technical measures to regulate and restrict access to information and information systems. We have categorized information based on its significance and value. We have documented actions to safeguard information during its processing, storage, and handling phases. We have outlined procedures to educate and inform our employees and partners about Information Security. We have articulated processes to manage Information Security incidents. We have established procedures to ensure business continuity in case of information systems malfunctions or disasters. Globe One Digital conducts periodic risk assessments concerning Information Security and implements necessary mitigations. We utilize a framework for evaluating the efficacy of Information Security procedures, encompassing defined performance indicators, measurement methodologies, and regular reports reviewed by our management for continual refinement. Our Information Security Officer assumes responsibility for overseeing and monitoring policies and procedures related to Information Security, proactively taking measures to mitigate any factors that could jeopardize the availability, integrity, and confidentiality of Company's information. All employees of Globe One Digital and our associates who have access to our information and information systems are obliged to comply with the provisions outlined in our Information Security Policy. We are unwavering in our commitment to continuously monitor and uphold the regulatory and legislative framework while perpetually enhancing the effectiveness of our Information Security Management System. CEO of Globe One Digital: Dimitris Papoutsis - [BUSINESS CONTINUITY POLICY](https://www.globeonedigital.com/business-continuity-policy/): BUSINESS CONTINUITY POLICY Globe One Digital, based in Athens, is a digital marketing company providing services to both the Private and Public Sectors. The company's leadership is dedicated to proactive planning and ensuring effective responses to incidents and operational interruptions. The primary aim is to ensure that the Company can continue delivering on its mission to an acceptable and predetermined standard. The Company is committed to: Placing employee safety above all else. Continually mitigating risks of disruptions to operational continuity. Proactively safeguarding the company’s assets. Rebounding quickly from challenges to consistently meet client demands. The Company has developed robust strategies to address operational disturbances that might arise, safeguarding the interests of involved parties, preserving its market reputation, and ensuring that value-driven activities remain uncompromised. Furthermore, the Company strictly adheres to all the legal and regulatory requirements of the State and has put measures in place to consistently uphold these standards. The Company is committed to rigorous preparation and strategic planning. Through continuous staff training, it remains ready to meet the evolving needs of its clients. The main goal is to resume regular operations swiftly after significant interruptions, ensuring a continued focus on its business objectives. To achieve this goal, the Company has established a Business Continuity Management system in accordance with the international standard ISO 22301:2019. - [Top Travel Performance Marketing](https://www.globeonedigital.com/travelmarketing/): Globe One Digital, with its superior knowledge in travel marketing, can lead your tourism or hotel business to immediate growth. Join Us Today! - [SEO EVALUATION](https://www.globeonedigital.com/seo-evaluation/): Globe One Digital wants to support all HBCB members by offering a free SEO evaluation for your website. Get yours now! - [PPC Οglašavanje](https://www.globeonedigital.com/ppc-advertising/): Targeted and cost-efficient Google Ads, PPC & Display advertising and optimization services. Boost your revenue and ROI! Contact us today! - [SEO Optimizacija](https://www.globeonedigital.com/search-engine-optimization/): Professional on page & off page SEO services by Globe One Digital. Search Engine Optimization as it should be. Contact us today! - [Društvene Mreže](https://www.globeonedigital.com/social-media/): High-performance social media strategy & advertising on Facebook, Instagram, LikedIn and other major social networks. Contact us today! - [Grafički i Eeb Dizajn](https://www.globeonedigital.com/design-development/): Business or e-commerce website design & development services by Globe One Digital. Take your website to the next level. Contact us today! - [O nama](https://www.globeonedigital.com/about-us/) - [Home](https://www.globeonedigital.com/) - [Landing – sport gaming casino](https://www.globeonedigital.com/sgc/): Globe One Digital, the Online Gaming Marketing Experts. Our team delivers scientific marketing strategies, tailored to your business. Join Us Today! - [Cookies Policy.](https://www.globeonedigital.com/cookies-policy/) - [Блог.](https://www.globeonedigital.com/blog/) - [Design & Development](https://www.globeonedigital.com/design-development/) - [PPC Advertising](https://www.globeonedigital.com/ppc-advertising/) - [Search Engine Optimization](https://www.globeonedigital.com/search-engine-optimization/) - [Social Media](https://www.globeonedigital.com/social-media/) - [PPC Advertising](https://www.globeonedigital.com/ppc-advertising/): Targeted and cost-efficient Google Ads, PPC & Display advertising and optimization services. Boost your revenue and ROI! Contact us today! - [Search Engine Optimization](https://www.globeonedigital.com/search-engine-optimization/): Professional on page & off page SEO services by Globe One Digital. Search Engine Optimization as it should be. Contact us today! - [Social Media](https://www.globeonedigital.com/social-media/): High-performance social media strategy & advertising on Facebook, Instagram, LikedIn and other major social networks. Contact us today! - [Design & Development](https://www.globeonedigital.com/design-development/): Business or e-commerce website design & development services by Globe One Digital. Take your website to the next level. Contact us today! - [Social Media](https://www.globeonedigital.com/social-media/) - [Search Engine Optimization](https://www.globeonedigital.com/search-engine-optimization/) - [PPC Advertising](https://www.globeonedigital.com/ppc-advertising/) - [Design & Development](https://www.globeonedigital.com/design-development/) - [Благодарим Ви!](https://www.globeonedigital.com/thank-you/): Благодарим Ви за проявения интерес към нас. Радваме се да получим известие от Вас! Съобщението Ви е изпратено успешно. Ще се свържем с Вас скоро. Начална страница - [Home v2](https://www.globeonedigital.com/): Follow Globe One Digital, the Leading European Digital Marketing Agency. We are the experts on Digital Performance Marketing! - [Thanks!](https://www.globeonedigital.com/thank-you-sticky/): Thank you for contacting us. We’re happy to hear from you! Your message has successfully been submitted. We’ll get right back to you shortly. BACK TO HOMEPAGE - [Thank you.](https://www.globeonedigital.com/thank-you-seminar/): Thank you for your registration. Return to homepage - [Thanks!](https://www.globeonedigital.com/thank-you/): Thank you for contacting us. We’re happy to hear from you! Your message has successfully been submitted. We’ll get right back to you shortly. Return to homepage - [Thank you.](https://www.globeonedigital.com/thank-you-careers/): One of our colleagues will get back to you shortly. Return to homepage - [Thank you.](https://www.globeonedigital.com/thank-you-newsletter/): You are now connected with Globe One Digital through our Intelligent Performance Marketing News and Insights Newsletter, delivered directly to your inbox. But don’t take this is as a one way communication. Feel free to contact us if you need more information on our services. Return to homepage - [Despre Noi.](https://www.globeonedigital.com/about-us/) - [За нас.](https://www.globeonedigital.com/about-us/) - [Cookies Policy](https://www.globeonedigital.com/cookies-policy/) - [Cariere.](https://www.globeonedigital.com/careers/) - [Кариери.](https://www.globeonedigital.com/careers/) - [Контакти.](https://www.globeonedigital.com/contact/): Обичаме дигиталните проекти. Ценим визията. Интригуваща за нас е взискателността.Винаги подхождаме към Вашите желания с брилянтни идеи, персонализирани стратегии и уникални проекти. Доверете ни се за Вашите успешни начинания в сферата на дигиталния маркетинг! Телефон за връзка: +359 87 87 84 709 Имейл: digital@globeonedigital.com - [Contact.](https://www.globeonedigital.com/contact/): We love digital projects. We cherish vision. We’re intrigued by your demands.We always respond to your requests with great ideas, tailor-made strategies and unique plans. We always respond to your requests with great ideas, tailor-made strategies and unique plans. Contact us now and boost your digital marketing endeavors! A.25-27 Sarantaporou St., 111 44 Athens, GreeceT.+30 210 2117700 E.digital@globeonedigital.com - [Home](https://www.globeonedigital.com/) - [Home](https://www.globeonedigital.com/) - [Clienti.](https://www.globeonedigital.com/our-clients/) - [Клиенти.](https://www.globeonedigital.com/our-clients/) - [Careers.](https://www.globeonedigital.com/careers/): Career Opportunities - Are you interested in joining Globe One's Digital powerful team? Check our open positions & Submit your CV! - [Karijera.](https://www.globeonedigital.com/careers/) - [Contact.](https://www.globeonedigital.com/contact/): Do you need help marketing your business online? Globe One Digital offers high-quality Digital Marketing Solutions. Contact us Now! - [Kontakt.](https://www.globeonedigital.com/contact/): Mi volimo digitalne projekte. Mi negujemo viziju. Nalazimo motivaciju u vašim željama. Na vaše zahteve uvek odgovaramo sjajnim idejama, vama prilagođenim strategijama i jedinstvenim planovima. Kontaktirajte nas odmah i unapredite vaš digitalni marketing! A.25-27 Sarantaporou St., 111 44 Athens, GreeceT.+30 210 2117700 E.digital@globeonedigital.com - [About.](https://www.globeonedigital.com/about-us/): Globe One Digital is a Multi Award-Winning Digital Performance Agency with more than 20 years of Digital Marketing Excellence! - [Blog.](https://www.globeonedigital.com/blog/): Globe One Digital's Blog - Keep up to date with our latest Νews, Successful Stories & Updates on Digital Marketing. - [Clients.](https://www.globeonedigital.com/our-clients/): Globe One Digital is a Multi-Award Winning Digital Marketing Agency with a strong list of Clients. Click for an indicative sample! - [Klijenti.](https://www.globeonedigital.com/our-clients/) - [Privacy Policy](https://www.globeonedigital.com/privacy-policy/): Welcome to Globe One Digital's website! At Globe One Digital, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard the personal data you provide to us through our website. --- ## Posts - [From Vision to Fully Booked: Your 2025 Marketing Roadmap for Hotels](https://www.globeonedigital.com/from-vision-to-fully-booked-your-2025-marketing-roadmap-for-hotels/):   Launching, relaunching, or looking to elevate your hotel this year? Our new white paper, “Turning Your Hotel into a Must-Visit Destination,” - [Globe One Digital & Allianz Direct Win 3 Influencer Marketing Awards](https://www.globeonedigital.com/globe-one-digital-allianz-direct-win-3-influencer-marketing-awards/): Globe One Digital and Allianz Direct took home 1 Silver & 2 Bronze at the Influencer Marketing Awards2025! Explore our award-winning campaigns. - [Globe One Digital Welcomes Matina Noula - Championing Mental Health & Peak Performance](https://www.globeonedigital.com/globe-one-digital-welcomes-matina-noula-championing-mental-health-peak-performance/):   At Globe One Digital, our commitment to Corporate Social Responsibility (CSR) extends well beyond the finish line. Following our ongoing - [Among the Top 3% in Greece: Globe One Digital Earns again the 2025 Google Premier Partner Status](https://www.globeonedigital.com/among-the-top-3-in-greece-globe-one-digital-earns-again-the-2025-google-premier-partner-status/):   We are proud to announce that once again Globe One Digital has been recognized as a Google Premier Partner for 2025, placing us among the top 3% of - [Ziad Azar is Redefining Creative Boundaries at Globe One Digital](https://www.globeonedigital.com/ziad-azar-is-redefining-creative-boundaries-at-globe-one-digital/): Globe One Digital proudly welcomes Ziad Asar as its new Creative Director! Ziad shares with us the design trends for 2025 that will shape brands. Read more. - [Globe One Digital Powers GoMo Cyprus’s Digital Marketing Success](https://www.globeonedigital.com/globe-one-digital-powers-gomo-cypruss-digital-marketing-success/): Globe One Digital announces its partnership with GoMo Cyprus, boosting digital marketing efforts andbringing a new energy to the Cypriot telecom market! - [2024: Unpacked. A year of Growth and Achievements!](https://www.globeonedigital.com/2024-unpacked-a-year-of-growth-and-achievements/): Globe One Digital reflects on meaningful milestones and successes from 2024. Join us in celebrating the journey as we look ahead to 2025! - [Globe One Digital Participates at Xenia 2024: Leading the Future of Digital Marketing in Tourism](https://www.globeonedigital.com/globe-one-digital-participates-at-xenia-2024-leading-the-future-of-digital-marketing-in-tourism/): Globe One Digital at Xenia 2024! We invite you to visit us at Booth B21-C21, Hall 1, from November 23-25, 2024, at Metropolitan Expo, Athens. Learn more. - [Globe One Digital Enters Strategic Partnership with 4all Stores](https://www.globeonedigital.com/globe-one-digital-enters-strategic-partnership-with-4all-stores/): Discover more about our new partnership with 4all Stores, the pioneering convenience store chain in Greece! Expand your presence with Globe One Digital! - [A New Partnership Begins Between Globe One Digital and Allianz European Reliance](https://www.globeonedigital.com/a-new-partnership-begins-between-globe-one-digital-and-allianz-european-reliance/): A new partnership begins between Globe One Digital and Allianz European Reliance, the leading company in the insurance market! Read more. - [Globe One Digital Announces New Partnership with Nice n Easy Group](https://www.globeonedigital.com/globe-one-digital-announces-new-partnership-with-nice-n-easy-group/): Globe One Digital & Nice n Easy Group join forces! This is a significant step forward in supporting and elevating brands within the F&B industry. Read more. - [Globe One Digital Partners with Media Strom to Transform the Sleep Industry](https://www.globeonedigital.com/globe-one-digital-partners-with-media-strom-to-transform-the-sleep-industry/): A new partnership with Media Strom begins with a shared vision to maintain leadership in the sleep industry! Read more on our blog. - [Kaizen Gaming and the Strategic Alliance with Globe One Digital. Celebrating a Decade of Digital Triumph](https://www.globeonedigital.com/kaizen-gaming-and-the-strategic-alliance-with-globe-one-digital-celebrating-a-decade-of-digital-triumph/): Kaizen Gaming and Globe One Digital celebrate a successful decade-long partnership, marked by amazing achievements in the iGaming industry! Read the article. - [Globe One Digital Proudly Sponsors Zoe Andrikopoulou: Empowering Women in Sports](https://www.globeonedigital.com/globe-one-digital-proudly-sponsors-zoe-andrikopoulou-empowering-women-in-sports/): Since 2004, we've proudly sponsored athletes and sports teams, fueling their journey to excellence. Runner Zoe Andrikopoulou is now on board, join us! - [Globe One Digital Wins 3 Gold & 1 Silver Marketing Achievement Awards](https://www.globeonedigital.com/globe-one-digital-wins-3-gold-1-silver-marketing-achievement-awards/): Globe One Digital worked its magic and won 3 Gold and 1 Silver Marketing Achievement Awards for Coca-Cola HBC's campaign "Bring your own magic"! Read more. - [Globe One Digital in a Strategic Partnership with SFEE on a Pioneering Digital Transformation](https://www.globeonedigital.com/globe-one-digital-in-a-strategic-partnership-with-sfee-on-a-pioneering-digital-transformation/): Globe One starts a new strategic collaboration with SFEE, the leaders in the pharmaceutical industry, and contributes to their journey of digital transformation! - [Empowering Women in the Workplace: A Commitment to Gender Equality at Globe One Digital](https://www.globeonedigital.com/empowering-women-in-the-workplace-a-commitment-to-gender-equality-at-globe-one-digital/): With 67% of our workforce being women, at Globe One Digital we're not just envisioning an equal working environment, we're actively creating it! Learn more. - [Globe One Digital Bulgaria – Celebrating 10 Years of Strategic Expansion & Remarkable Excellence](https://www.globeonedigital.com/globe-one-digital-bulgaria-celebrating-10-years-of-strategic-expansion-remarkable-excellence/): Globe One Digital celebrates a decade of digital innovation in the Bulgarian market! Explore our success stories & join our impactful portofolio. - [Globe One Digital's Meaningful Contribution to Child Protection and Mental Health Advocacy](https://www.globeonedigital.com/globe-one-digitals-meaningful-contribution-to-child-protection-and-mental-health-advocacy/): Globe One Digital supports child protection and mental health advocacy in Greece through active participation in 'Act for the Future II' by EXELIXI ZOIS. Read more. - [14 Benefits Beyond the Payroll: Globe One Digital’ s blueprint for employee happiness & company success](https://www.globeonedigital.com/14-benefits-beyond-the-payroll-globe-one-digital-s-blueprint-for-employee-happiness-company-success/): At Globe One Digital, we go beyond the standard and search for ways to empower our employees' happiness by providing benefits beyond payroll. Discover more! - [Globe One Digital Joins the 100% Hotel Show 2023: The Premium Hospitality Event!](https://www.globeonedigital.com/globe-one-digital-joins-the-100-hotel-show-2023-the-premium-hospitality-event/): Globe One Digital proudly joins the prestigious 100% Hotel Show 2023 at MEC Paianias! Register, save the date 18-20/11, and be a part of this exciting event! - [Globe One Digital & 4Hats Joined Forces - Α strong partnership is born!](https://www.globeonedigital.com/globe-one-digital-4hats-joined-forces-%ce%b1-strong-partnership-is-born/): Globe One Digital elevates the range of its services by joining forces with 4Hats, a rising company in the fields of PR, Branding & Corporates Communication. - [An Exciting Era Begins: Step into Our New Offices in the Heart of Sofia!](https://www.globeonedigital.com/an-exciting-era-begins-step-into-our-new-offices-in-the-heart-of-sofia/): Since 2014, our consistent growth in the Bulgarian market led us to move to our brand new offices in Sofia's heart. Join us and be a part of our exciting journey! - [Explore the Media Buzz Around Our New White Paper!](https://www.globeonedigital.com/explore-the-media-buzz-around-our-new-white-paper/): Discover the media buzz around our new white paper, 'Unlock the Power of Hotel Reviews & Maximize Profitability'. Join the industry conversation today! - [Globe One Digital Joins More Forces with Exelixi Zois to Empower Children!](https://www.globeonedigital.com/globe-one-digital-joins-more-forces-with-exelixi-zois-to-empower-children/): Globe One Digital, alongside Exelixi Zois, empowers children in institutions on their journey towards an independent & better future! Read more about it here. - [The New White Paper by Globe One Digital: “Unlock the Power of Hotel Reviews & Maximize Profitability! An In-Depth Guide for Hoteliers”](https://www.globeonedigital.com/the-new-white-paper-by-globe-one-digital-unlock-the-power-of-hotel-reviews-maximize-profitability-an-in-depth-guide-for-hoteliers/): "Unlock the power of hotel reviews & maximize profitability! An in-depth guide for hoteliers." Download free the complete White Paper by Globe One Digital. - [Globe One Digital in a New Strategic Partnership with Parklane, a Luxury Collection Resort & Spa in Limassol](https://www.globeonedigital.com/globe-one-digital-in-a-new-strategic-partnership-with-parklane-a-luxury-collection-resort-spa-in-limassol/): Elevating luxury hospitality in Cyprus! Experience the pinnacle of luxury and digital expertise as Globe One Digital partners with Parklane. Read more. - [Beyond the Awards: Stories & Insights Behind Our Success at the Tourism Awards 2023](https://www.globeonedigital.com/beyond-the-awards-stories-insights-behind-our-success-at-the-tourism-awards-2023/): Find the stories behind our 7 Tourism Awards and how each distinction reaffirms Globe One Digital's commitment to excellence in the travel and hospitality industry. - [Case Study: Allianz Direct Sweeps 7 Growth Hacking Awards](https://www.globeonedigital.com/allianz-direct-sweeps-7-growth-hacking-awards-the-pivotal-role-of-collaboration-with-globe-one-digital-in-a-groundbreaking-case-study/): Α success story! Discover how Allianz Direct's collaboration with Globe One Digital resulted in a groundbreaking case study that won 7 growth hacking awards. - [Globe One Digital is the Grand Sponsor of the Biggest Awards for Greek Tourism!](https://www.globeonedigital.com/globe-one-digital-is-the-grand-sponsor-of-the-biggest-awards-for-greek-tourism/): Globe One Digital, as a leading digital agency in online travel marketing, is delighted to be the Grand Sponsor of “Tourism Awards 2023”. Join Us! - [Globe One Digital Sponsors Rower as He Goes for Gold!](https://www.globeonedigital.com/globe-one-digital-sponsors-rower-as-he-goes-for-gold/): Globe One Digital proudly sponsors Greek rowing champion Antonis Papakonstantinou as he gears up for the Paris 2024 Olympic Games. We wish him the very best! - [Globe One Digital: 25 years of innovation in digital communication](https://www.globeonedigital.com/globe-one-digital-25-years-of-innovation-in-digital-communication/): Join us in celebrating Globe One Digital's 25th anniversary! We've already helped over 2,000 businesses maximize their digital presence & sales. Let's continue together! - [Globe One Digital at the top 3% of Google Partners for 2023 in Greece](https://www.globeonedigital.com/globe-one-digital-in-the-top-3-of-google-partners-for-2023-in-greece/): Globe One Digital has again been named Google Premier Partner and now ranks among the top 3% of participating companies in Greece, and that's awesome! Read more. - [Globe One Digital has become a signatory of the Diversity Charter!](https://www.globeonedigital.com/promote-inclusivity-embrace-diversity-support-equality/): Free from any form of discrimination, Globe One Digital became a signatory of the Diversity Charter! We embrace diversity, we support an inclusive work environment. - [Celebrating a New Business Partnership & Opportunity!](https://www.globeonedigital.com/celebrating-a-new-business-partnership-opportunity/): Globe One Digital and Attika Reisen, the leading German tour operator, join forces for a holistic digital transformation! Stay tuned for more updates! - [Triple ISO Certification for Us & Triple Benefits for You!](https://www.globeonedigital.com/triple-iso-certification/): Triple ISO Certification for Globe One Digital! An important achievement for us and a great asset for your business or your brand! Read more on our blog. - [Globe One Digital partners up with Whitepress for Global SEO Survey](https://www.globeonedigital.com/globe-one-digital-partners-up-with-whitepress-for-global-seo-survey/):   We’re backing our media partner Whitepress in an exciting and innovative content marketing initiative, and are inviting you to be part of it. - [Your Top Questions on The Metaverse, Answered.](https://www.globeonedigital.com/your-top-questions-on-the-metaverse-answered/):   There have been quite a few conversations recently around the latest paradigm shift of the internet, namely the metaverse. Understandably, - [Globe One Digital receives ISO 9001:2015 and ELOT 1435:2009 certifications](https://www.globeonedigital.com/globe-one-digital-receives-iso-90012015-and-elot-14352009-certifications/):   At the end of 2021, Globe One Digital obtained the ISO 9001:2015 and ELOT 1435:2009 certifications, after successfully completing an audit by TUV - [Globe One Digital receives a 9/10 client satisfaction score in first ever annual client survey](https://www.globeonedigital.com/globe-one-digital-receives-a-9-10-client-satisfaction-score-in-first-ever-annual-client-survey/): True to our commitment to provide remarkable services and continuously evolve to exceed our clients’ expectations, we ran our first client satisfaction - [Globe One Digital As Gold Sponsor of the Google Marketing Conference Again!](https://www.globeonedigital.com/globe-one-digital-gold-sponsor-of-the-3rd-google-marketing-conference/):   Globe One Digital is honoured that for the second time, it will be the Gold Sponsor of the 3rd Google Marketing Conference 2020, which will take - [Globe One Digital in a Dynamic Partnership with SWOT](https://www.globeonedigital.com/globe-one-digital-in-a-dynamic-partnership-with-swot/): Globe One Digital is proud to announce its new partnership with SWOT | Hospitality Management Company, in a digital marketing and sales collaboration - [Reaching Google Champion Status in Smart Bidding](https://www.globeonedigital.com/reaching-google-champion-status-in-smart-bidding/): Globe One Digital, with over 20 years of operation, is very proud to now be a Certified Google Digital Champion in Smart Bidding. This brings Globe One - [Globe One Digital supports the ‘Exelixi Zois’ organisation](https://www.globeonedigital.com/globe-one-digital-supports-the-exelixi-zois-organisation/): EXELIXI ZOIS, a nonprofit organization established through a founding grant from the Stavros Niarchos Foundation, is receiving valuable support from - [Globe One Digital celebrates its 5 year anniversary in Bulgaria with a special event about Digital Marketing](https://www.globeonedigital.com/globe-one-digital-celebrates-its-5-year-anniversary-in-bulgaria-with-a-special-event-about-digital-marketing/): Globe One Digital celebrated its five-year anniversary in Bulgaria with a special event about digital marketing recently. CEO Dimitris Papoutsis and his - [Every Summer has a Story: Globe One Digital Sponsors Marianna Lourba & Chloe Geitman-Akrithaki Exhibit](https://www.globeonedigital.com/globe-one-digital-sponsors-marianna-lourba-chloe-geitman-akrithaki-exhibit/): Globe One Digital, the multi-awarded Performance Marketing Agency is proud to announce the sponsorship of Art Exhibit “2SEE” by Marianna... - [Globe One Digital receives 1 Golden & 3 Bronze Social Media Awards 2018](https://www.globeonedigital.com/social-media-awards-2018/): We live and breathe social! Globe One Digital is proud to announce 4 separate, prestigious awards, at Social Media Awards 2018 - [Globe One Digital – Gold Sponsor of the 1st Google Marketing Conference](https://www.globeonedigital.com/globe-one-digital-gold-sponsor-of-the-1st-google-marketing-conference/): Globe One Digital - the leading, award-winning Digital Marketing Agency – is proud to support, as the Gold Sponsor, the 1st Google Marketing Conference - [Globe One Digital and Travelive: Leading Partners into the Wonderful Journey of Online Travel Marketing](https://www.globeonedigital.com/globe-one-digital-travelive-online-travel-marketing-partners/): Globe One Digital and Travelive: Leading Partners into the Wonderful Journey of Online Travel Marketing Globe One Digital - [Globe One Digital’s CEO Dimitris Papoutsis was the guest speaker for Travel Performance Digital Marketing at the annual Tourism Megatrends Conference](https://www.globeonedigital.com/globe-one-digitals-ceo-dimitris-papoutsis-was-the-guest-speaker-for-travel-performance-digital-marketing-at-the-annual-tourism-megatrends-conference/): With 20 years of experience and significant expertise in Travel Performance Digital Marketing, Dimitris Papoutsis, Founder, and CEO of Globe One Digital, attended the - [Globe One Digital receives the Gold award for Release Athens at the Social Media Awards 2017!](https://www.globeonedigital.com/globe-one-digital-receives-the-gold-award-for-release-athens-at-the-social-media-awards-2017/): When things go wrong, don't go with them, or how to turn a crisis into a trust for your customer and get awarded for. Globe One Digital and Digital Spin are proud to - [Globe One Digital supports Marianna Lourba’s second exhibition “Lux in Tenebris - Light in Darkness”](https://www.globeonedigital.com/globe-one-digital-supports-marianna-lourbas-second-exhibition-lux-in-tenebris-light-in-darkness/): Globe One Digital proudly sponsors the art exhibition of the Visual Designer Marianna Lourba “Lux in Tenebris – Light in... - [Globe One Digital was the proud sponsor of the “Game Changer in Digital Marketing” conference](https://www.globeonedigital.com/globe-one-digital-was-the-proud-sponsor-of-the-game-changer-in-digital-marketing-conference/): Globe One Digital was once again a proud sponsor of the Game Changer in “Digital Marketing”, an event that took... - [Our Startups Offer You An Amazing Vacation!](https://www.globeonedigital.com/our-startups-offer-you-an-amazing-vacation/): Our Startups Offer You An Amazing Vacation! Summer is the best time for many people to relax, unwind and learn... - [Globe One Digital is a Proud Sponsor of the Game Changer in Sports](https://www.globeonedigital.com/globe-one-digital-is-a-proud-sponsor-of-the-game-changer-in-sports/): Globe One Digital is a Proud Sponsor of the Game Changer in Sports, the leading meeting place for the sports... - [Globe One Digital Proud Sponsor of the Women’s Volleyball Team of Ilioupolis Sports Club.](https://www.globeonedigital.com/globe-one-digital-proud-sponsor-of-the-womens-volleyball-team-of-ilioupolis-sports-club/): Globe One Digital, one of the leading Intelligent Performance Marketing Agencies in Europe, celebrates 20 years of success in the... - [Globe One Digital supports GAME CHANGER IN DIGITAL MARKETING](https://www.globeonedigital.com/globe-one-digital-supports-game-changer-in-digital-marketing/): Globe One Digital is an official supporter of the GAME CHANGER IN DIGITAL MARKETING, an event that will take place... - [Globe One Digital sponsors Game Changer in Sports](https://www.globeonedigital.com/globe-one-digital-sponsors-game-changer-in-sports/): Globe One Digital is proud to support Game Changer in Sports, the original sports conference, focusing on the sports business... - [Globe One Digital & Bond Events receive highest recognition in Tourism Awards 2016](https://www.globeonedigital.com/globe-one-digital-bond-events-receive-highest-recognition-in-tourism-awards-2016/): Globe One Digital & Bond Events are honored to receive the Gold Award in the Effective Use of Search Engines... - [Globe One Digital ranks 81st among 5000 fastest growing companies in Europe](https://www.globeonedigital.com/globe-one-digital-ranks-81st-among-5000-fastest-growing-companies-in-europe/): Inc. Magazine: Globe One Digital ranks 81st among 5000 fastest growing companies in Europe, and 5th in the Advertising &... - [2 Great e-volution||Awards 2016](https://www.globeonedigital.com/2-great-e-volution-awards-2016/): Globe One Digital is proud to announce that e-volution Awards 2016, the greatest local e-Commerce event, organized by the Laboratory... - [Globe One Digital sponsors e-volution Awards 2016](https://www.globeonedigital.com/globe-one-digital-sponsors-e-volution-awards-2016-2/): Globe One Digital is proud to support e-volution Awards 2016, the greatest local e-Commerce event, organized by the Laboratory of... - [SOSrefugees](https://www.globeonedigital.com/sosrefugees-2/): #SOSrefugees: Globe One Digital and partners for refugees in the Greek islands As winter is on the doorstep and our... - [Globe One Digital sponsors Social Media Awards 2015](https://www.globeonedigital.com/globe-one-digital-sponsors-social-media-awards-2015-2/): Globe One Digital is proud to sponsor Social Media Awards 2015, the greatest local social media event, organized by Marketing... - [GLOBO & LinkedIn Inmail advertising: Let’s share A Success Story!](https://www.globeonedigital.com/globo-linkedin-inmail-advertising-lets-share-a-success-story/): GLOBO is an enterprise mobility management and application development services provider that was on the outlook for the outmost efficient... - [Globe One Digital & Stoiximan.gr, proud sponsors of Sparti FC](https://www.globeonedigital.com/globe-one-digital-stoiximan-gr-proud-sponsors-of-sparti-fc/): Our company enjoys a continuous and fruitful collaboration with the popular website Stoiximan. gr; within this joined context, we are... - [Digital communication: create a unique digital footprint for your brand](https://www.globeonedigital.com/digital-communication-create-a-unique-digital-footprint-for-your-brand/): So many companies, so many websites, so many brands. How can you help your business stand out, in the particular... - [Awesome web design: The 2015 trends](https://www.globeonedigital.com/awesome-web-design-the-2015-trends-2/): Web design incorporates a whole range of digital aspects; a creative designer is able to effect the way users interact... - [Lift your Brand up: YouTube & Brand Awareness Metrics (Ad Recall)](https://www.globeonedigital.com/lift-your-brand-up-youtube-brand-awareness-metrics-ad-recall/): You Tube is equivalent to popular, when it comes down to social media; every minute 100 hours of videos are... - [Target your perfect audience in Social Media](https://www.globeonedigital.com/target-your-perfect-audience-in-social-media/): The world of social media marketing platforms is continually transforming; today there are more platforms to discover, more criteria to... - [Globe One Digital becomes a member of EDEE (Greek Association of Advertising Companies)](https://www.globeonedigital.com/globe-one-digital-becomes-a-member-of-edee-greek-association-of-advertising-companies/): As from 4. 1. 2015, Globe One Digital, the intelligent marketing performance agency, became a tactical member of EDEE in... - [Search engine marketing: 7 Tips for success](https://www.globeonedigital.com/search-engine-marketing-7-tips-for-success/): The main advantage of SEM is that unlike most advertising forms, it doesn’t rely on interruption. Ads nowadays are literally... - [2015 Tourism Awards: 3 prominent awards for Globe One Digital](https://www.globeonedigital.com/2015-tourism-awards-3-prominent-awards-for-globe-one-digital/): This years extraordinary ceremony of the 2015 Tourism Awards... - [SEO: a valuable ally for your brand](https://www.globeonedigital.com/seo-a-valuable-ally-for-your-brand/): Search Engine Optimization (SEO) is a set of strategies... - [Tourism Awards 2015: Globe One Digital as Gold Sponsor](https://www.globeonedigital.com/tourism-awards-2015-globe-one-digital-as-gold-sponsor/): For the second year running, Globe One Digital is proud to be the Gold Sponsor of the Tourism Awards... - [Globe One Digital excels in YouTube Pulse](https://www.globeonedigital.com/globe-one-digital-excels-in-youtube-pulse-2/): February 6th,2015 – Athens’ Cultural Centre «Hellenic Cosmos»: Google, in collaboration with 100 of the most prominent companies and brands... - [Social Crisis: Threat or opportunity?](https://www.globeonedigital.com/social-crisis-threat-or-opportunity/): A crisis is the perception of an unpredictable event which can seriously impact an organization, threaten stakeholder expectations, and/or generate... - [Social Media Trends for 2015](https://www.globeonedigital.com/social-media-trends-for-2015/): The world of social media is a fast-paced environment seeded with surprising and continual transformations and innovations. Curious what 2015... - [Globe One Digital 2014’s overview](https://www.globeonedigital.com/globe-one-digital-2014s-overview/): Growth, achievements, sponsorships and contribution to children’s welfare, marked a successful year for our company. 2014 truly had it all,... - [Instagram: marketing gold or not?](https://www.globeonedigital.com/instagram-marketing-gold-or-not-2/): Is your brand in the social media sphere? If the answer is yes, then this smartphone photo-sharing app should be... - [Globe One Digital promotes “The Smile of the Child”](https://www.globeonedigital.com/globe-one-digital-promotes-the-smile-of-the-child/): At Globe One Digital, we believe a child’s smile brightens up the world! We’re proud to have spent our summer... - [Triple accolade for Globe One Digital in the Social Media Awards 2014!](https://www.globeonedigital.com/triple-accolade-for-globe-one-digital-in-the-social-media-awards-2014/): Globe One Digital celebrated 1 Gold and 2 Silver Awards at the 2014 Social Media Awards Ceremony; which took place... - [Globe One Digital joins GRECA](https://www.globeonedigital.com/globe-one-digital-joins-greca/): Our passion for digital meets marketing! Globe One Digital, embracing our zeal for e-Commerce, is now a proud member of... - [Globe One Digital is Gold Sponsor of the 2014 Social Media Awards](https://www.globeonedigital.com/globe-one-digital-is-gold-sponsor-of-the-2014-social-media-awards/): Marking its second year, the Social Media Awards (SMA) aims to recognize this year’s best practices in Social Media. Globe... - [Globe One Digital, proud member of SETE](https://www.globeonedigital.com/globe-one-digital-proud-member-of-sete/): Globe One Digital is further affirming its expertise in the field of Travel Performance Marketing by joining the Association of... - [Globe One Digital, member of IAB Hellas](https://www.globeonedigital.com/globe-one-digital-member-of-iab-hellas/): Certifying the agency’s expertise in integrated digital communication, Globe One Digital is now a member of IAB Hellas (Interactive Advertising... - [TOURISM AWARDS 2014: GLOBE ONE DIGITAL AWARDED FOR "BEST USE OF MARKETING STRATEGY"](https://www.globeonedigital.com/tourism-awards-2014-globe-one-digital-awarded-for-best-use-of-marketing-strategy/): Globe One Digital won the Gold Award for the Best Use of Search Marketing Strategy for AirFastTickets and the Silver... - [Globe One Digital: Gold Sponsor of the Tourism Awards 2014!](https://www.globeonedigital.com/globe-one-digital-gold-sponsor-of-the-tourism-awards-2014/): We are Celebrating Excellence in Travel & Hospitality! Globe One Digital is the Gold Sponsor or the Tourism Awards, which... - [Globe One Digital||wins at the Social Media||Awards 2013, with AirFastTickets!](https://www.globeonedigital.com/globe-one-digital-wins-at-the-social-media-awards-2013-with-airfasttickets/): Globe One Digital won the Silver Award in the category “Best Corporate Social Media Strategy” for the total Social Media presence of AirFastTickets. - [Google Gmail Inbox Advertising - Gmail Sponsored Promotions!](https://www.globeonedigital.com/google-gmail-inbox-advertising-gmail-sposnored-promotions/): Google has shown ads alongside Gmail messages for years, but the new Gmail Sponsored Promotions will appear as messages that can be opened like e-mails and forwarded to others. - [New Facebook Advertising Specs: Are you ready?](https://www.globeonedigital.com/new-facebook-advertising-specs/): Facebook announced significant changes to all ad units. The new Facebook Advertising Specs aim to improve results and empower the engagement of all ad formats. - [Grecotel & Globe One Digital expand their collaboration in digital communication](https://www.globeonedigital.com/grecotel-globe-one-digital-expand-their-collaboration-in-digital-communication/): Grecotel & Globe One Digital expand their collaboration. Globe One Digital provides Grecotel with SEO, Google Advertising & YouTube Advertising services. - [Facebook’s News Feed Lifting!](https://www.globeonedigital.com/facebooks-news-feed-lifting/): Facebook announced some great News Feed updates! The basic change is the content filtering that users will be offered in... - [Facebook VS YouTube for higher video engagement: and the winner is…](https://www.globeonedigital.com/facebook-vs-youtube-for-higher-video-engagement-and-the-winner-is/): Very often official Pages want to post or share videos in Facebook, in order to communicate with the Brand’s fans.... - [Exciting new social media trends!](https://www.globeonedigital.com/exciting-new-social-media-trends/): The future in social media terms is rarely predictable – surprises will always be a part of their power! However,... - [“Globe One Digital” in cooperation with the biggest digital media in Greece support once more “The Smile of the Child”](https://www.globeonedigital.com/globe-one-digital-supports-the-smile-of-the-child-in-greece-2013/): Athens, 8th February 2013 “Globe One Digital” in cooperation with the biggest digital media in Greece support once more “The... - [Google Shopping For Suppliers: a new opportunity for B2B Market!](https://www.globeonedigital.com/google-shopping-for-suppliers-a-new-opportunity-for-b2b-market/): Google has built Google Shopping for Suppliers in order to enter the B2B shopping segment. B2B shopping is unique in... - [Facebook conversion tracking – a great tool!](https://www.globeonedigital.com/facebook-conversion-tracking-a-great-tool-for-all-ad-accounts/): Facebook announced the global launch of its conversion tracking tool, in order to help advertisers measure and optimize their ads... - [Facebook’s Graph Search: Connect like never before!](https://www.globeonedigital.com/facebooks-graph-search-connect-like-never-before/): Facebook’s new search engine opens a great window of opportunity for all businesses! Graph Search is unlike any other search... - [3 Crucial Online Marketing Predictions for 2013!](https://www.globeonedigital.com/3-crucial-online-marketing-predictions-for-2013/): What might 2013 bring for marketers? 1. Mobile advertising revolution Mobile advertising exploded in 2012. Facebook generates now more than... - [Facebook Is the Top Social Network in 127 Countries](https://www.globeonedigital.com/facebook-is-top-social-network-in-127-countries/): Facebook’s reach just keeps getting wider! According to social media analyst Vincenzo Cosenza’s biannual World Map of Social Networks, Facebook... --- # # Detailed Content ## Pages > INFORMATION SECURITY POLICY At Globe One Digital, the protection of information and its associated systems is paramount to our strategic objectives. Our commitment to ensuring the confidentiality of data belonging to our valued clients who utilize our services is unwavering. Recognizing the indispensable role of information and information systems in the execution of our business operations, Globe One Digital has established an Information Security Policy with the following key objectives: Confidentiality, Integrity, and Availability: We are dedicated to preserving the confidentiality, integrity, and availability of the information under our stewardship. Operational Resilience: We strive for the uninterrupted functionality of our information systems, responding promptly to incidents that could disrupt our business operations. Compliance: We diligently adhere to legislative and regulatory requirements relevant to information security. Continuous Enhancement: Our commitment extends to the perpetual improvement of our Information Security measures. To accomplish these goals, we have taken the following actions: We have established organizational structures responsible for monitoring Information Security matters. We have defined technical measures to regulate and restrict access to information and information systems. We have categorized information based on its significance and value. We have documented actions to safeguard information during its processing, storage, and handling phases. We have outlined procedures to educate and inform our employees and partners about Information Security. We have articulated processes to manage Information Security incidents. We have established procedures to ensure business continuity in case of information systems malfunctions or disasters. Globe One Digital conducts periodic risk assessments concerning Information Security and... - Published: 2023-09-14 - Modified: 2023-09-14 - URL: https://www.globeonedigital.com/information-security-policy/ INFORMATION SECURITY POLICY At Globe One Digital, the protection of information and its associated systems is paramount to our strategic objectives. Our commitment to ensuring the confidentiality of data belonging to our valued clients who utilize our services is unwavering. Recognizing the indispensable role of information and information systems in the execution of our business operations, Globe One Digital has established an Information Security Policy with the following key objectives: Confidentiality, Integrity, and Availability: We are dedicated to preserving the confidentiality, integrity, and availability of the information under our stewardship. Operational Resilience: We strive for the uninterrupted functionality of our information systems, responding promptly to incidents that could disrupt our business operations. Compliance: We diligently adhere to legislative and regulatory requirements relevant to information security. Continuous Enhancement: Our commitment extends to the perpetual improvement of our Information Security measures. To accomplish these goals, we have taken the following actions: We have established organizational structures responsible for monitoring Information Security matters. We have defined technical measures to regulate and restrict access to information and information systems. We have categorized information based on its significance and value. We have documented actions to safeguard information during its processing, storage, and handling phases. We have outlined procedures to educate and inform our employees and partners about Information Security. We have articulated processes to manage Information Security incidents. We have established procedures to ensure business continuity in case of information systems malfunctions or disasters. Globe One Digital conducts periodic risk assessments concerning Information Security and... --- > BUSINESS CONTINUITY POLICY Globe One Digital, based in Athens, is a digital marketing company providing services to both the Private and Public Sectors. The company's leadership is dedicated to proactive planning and ensuring effective responses to incidents and operational interruptions. The primary aim is to ensure that the Company can continue delivering on its mission to an acceptable and predetermined standard. The Company is committed to: Placing employee safety above all else. Continually mitigating risks of disruptions to operational continuity. Proactively safeguarding the company’s assets. Rebounding quickly from challenges to consistently meet client demands. The Company has developed robust strategies to address operational disturbances that might arise, safeguarding the interests of involved parties, preserving its market reputation, and ensuring that value-driven activities remain uncompromised. Furthermore, the Company strictly adheres to all the legal and regulatory requirements of the State and has put measures in place to consistently uphold these standards. The Company is committed to rigorous preparation and strategic planning. Through continuous staff training, it remains ready to meet the evolving needs of its clients. The main goal is to resume regular operations swiftly after significant interruptions, ensuring a continued focus on its business objectives. To achieve this goal, the Company has established a Business Continuity Management system in accordance with the international standard ISO 22301:2019. - Published: 2023-09-08 - Modified: 2023-09-12 - URL: https://www.globeonedigital.com/business-continuity-policy/ BUSINESS CONTINUITY POLICY Globe One Digital, based in Athens, is a digital marketing company providing services to both the Private and Public Sectors. The company's leadership is dedicated to proactive planning and ensuring effective responses to incidents and operational interruptions. The primary aim is to ensure that the Company can continue delivering on its mission to an acceptable and predetermined standard. The Company is committed to: Placing employee safety above all else. Continually mitigating risks of disruptions to operational continuity. Proactively safeguarding the company’s assets. Rebounding quickly from challenges to consistently meet client demands. The Company has developed robust strategies to address operational disturbances that might arise, safeguarding the interests of involved parties, preserving its market reputation, and ensuring that value-driven activities remain uncompromised. Furthermore, the Company strictly adheres to all the legal and regulatory requirements of the State and has put measures in place to consistently uphold these standards. The Company is committed to rigorous preparation and strategic planning. Through continuous staff training, it remains ready to meet the evolving needs of its clients. The main goal is to resume regular operations swiftly after significant interruptions, ensuring a continued focus on its business objectives. To achieve this goal, the Company has established a Business Continuity Management system in accordance with the international standard ISO 22301:2019. --- > Globe One Digital wants to support all HBCB members by offering a free SEO evaluation for your website. Get yours now! - Published: 2022-09-13 - Modified: 2022-09-14 - URL: https://www.globeonedigital.com/seo-evaluation/ Our FREE SEO SITE EVALUATION can make all the difference to your strategic and business success and includes the following: Full website SEO scan Detailed report with all identified issues Brief analysis of the most important issues Submit Your Form & Get your Free Evaluation! Τhis Offer is valid until 15/10/2022 and only for HBCB members. By filling out this form you’re also agreeing to receive the Globe One Digital Newsletter. A. 25-27 Sarantaporou St. , 111 44 Athens, GreeceT. +30 210 2117700 E. digital@globeonedigital. com --- > Благодарим Ви за проявения интерес към нас. Радваме се да получим известие от Вас! Съобщението Ви е изпратено успешно. Ще се свържем с Вас скоро. Начална страница - Published: 2020-04-14 - Modified: 2020-04-28 - URL: https://www.globeonedigital.com/thank-you/ Благодарим Ви за проявения интерес към нас. Радваме се да получим известие от Вас! Съобщението Ви е изпратено успешно. Ще се свържем с Вас скоро. Начална страница --- > Thank you for contacting us. We’re happy to hear from you! Your message has successfully been submitted. We’ll get right back to you shortly. BACK TO HOMEPAGE - Published: 2020-04-09 - Modified: 2020-06-12 - URL: https://www.globeonedigital.com/thank-you-sticky/ Thank you for contacting us. We’re happy to hear from you! Your message has successfully been submitted. We’ll get right back to you shortly. BACK TO HOMEPAGE --- > Thank you for your registration. Return to homepage - Published: 2019-11-20 - Modified: 2019-11-20 - URL: https://www.globeonedigital.com/thank-you-seminar/ Thank you for your registration. Return to homepage --- > Thank you for contacting us. We’re happy to hear from you! Your message has successfully been submitted. We’ll get right back to you shortly. Return to homepage - Published: 2019-08-30 - Modified: 2020-04-06 - URL: https://www.globeonedigital.com/thank-you/ Thank you for contacting us. We’re happy to hear from you! Your message has successfully been submitted. We’ll get right back to you shortly. Return to homepage --- > One of our colleagues will get back to you shortly. Return to homepage - Published: 2019-08-30 - Modified: 2019-08-30 - URL: https://www.globeonedigital.com/thank-you-careers/ One of our colleagues will get back to you shortly. Return to homepage --- > You are now connected with Globe One Digital through our Intelligent Performance Marketing News and Insights Newsletter, delivered directly to your inbox. But don’t take this is as a one way communication. Feel free to contact us if you need more information on our services. Return to homepage - Published: 2019-08-30 - Modified: 2019-08-30 - URL: https://www.globeonedigital.com/thank-you-newsletter/ You are now connected with Globe One Digital through our Intelligent Performance Marketing News and Insights Newsletter, delivered directly to your inbox. But don’t take this is as a one way communication. Feel free to contact us if you need more information on our services. Return to homepage --- > Обичаме дигиталните проекти. Ценим визията. Интригуваща за нас е взискателността.Винаги подхождаме към Вашите желания с брилянтни идеи, персонализирани стратегии и уникални проекти. Доверете ни се за Вашите успешни начинания в сферата на дигиталния маркетинг! Телефон за връзка: +359 87 87 84 709 Имейл: digital@globeonedigital.com - Published: 2019-08-29 - Modified: 2024-11-05 - URL: https://www.globeonedigital.com/contact/ Обичаме дигиталните проекти. Ценим визията. Интригуваща за нас е взискателността. Винаги подхождаме към Вашите желания с брилянтни идеи, персонализирани стратегии и уникални проекти. Доверете ни се за Вашите успешни начинания в сферата на дигиталния маркетинг! Телефон за връзка: +359 87 87 84 709 Имейл: digital@globeonedigital. com --- > We love digital projects. We cherish vision. We’re intrigued by your demands.We always respond to your requests with great ideas, tailor-made strategies and unique plans. We always respond to your requests with great ideas, tailor-made strategies and unique plans. Contact us now and boost your digital marketing endeavors! A.25-27 Sarantaporou St., 111 44 Athens, GreeceT.+30 210 2117700 E.digital@globeonedigital.com - Published: 2019-08-29 - Modified: 2024-11-05 - URL: https://www.globeonedigital.com/contact/ We love digital projects. We cherish vision. We’re intrigued by your demands. We always respond to your requests with great ideas, tailor-made strategies and unique plans. We always respond to your requests with great ideas, tailor-made strategies and unique plans. Contact us now and boost your digital marketing endeavors! A. 25-27 Sarantaporou St. , 111 44 Athens, GreeceT. +30 210 2117700 E. digital@globeonedigital. com --- > Do you need help marketing your business online? Globe One Digital offers high-quality Digital Marketing Solutions. Contact us Now! - Published: 2019-08-22 - Modified: 2024-11-05 - URL: https://www.globeonedigital.com/contact/ We love digital projects. We cherish vision. We’re motivated by your desires. We always respond to your requests with great ideas, tailor-made strategies and unique plans. Contact us now and boost your digital marketing endeavors!   A. 25-27 Sarantaporou St. , 111 44 Athens, GreeceT. +30 210 2117700 E. digital@globeonedigital. com --- > Mi volimo digitalne projekte. Mi negujemo viziju. Nalazimo motivaciju u vašim željama. Na vaše zahteve uvek odgovaramo sjajnim idejama, vama prilagođenim strategijama i jedinstvenim planovima. Kontaktirajte nas odmah i unapredite vaš digitalni marketing! A.25-27 Sarantaporou St., 111 44 Athens, GreeceT.+30 210 2117700 E.digital@globeonedigital.com - Published: 2019-08-22 - Modified: 2023-09-28 - URL: https://www.globeonedigital.com/contact/ Mi volimo digitalne projekte. Mi negujemo viziju. Nalazimo motivaciju u vašim željama. Na vaše zahteve uvek odgovaramo sjajnim idejama, vama prilagođenim strategijama i jedinstvenim planovima. Kontaktirajte nas odmah i unapredite vaš digitalni marketing! A. 25-27 Sarantaporou St. , 111 44 Athens, GreeceT. +30 210 2117700 E. digital@globeonedigital. com --- > Welcome to Globe One Digital's website! At Globe One Digital, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard the personal data you provide to us through our website. - Published: 2019-08-09 - Modified: 2023-07-20 - URL: https://www.globeonedigital.com/privacy-policy/ Welcome to Globe One Digital's website! At Globe One Digital, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard the personal data you provide to us through our website. --- --- ## Posts >   Launching, relaunching, or looking to elevate your hotel this year? Our new white paper, “Turning Your Hotel into a Must-Visit Destination,” - Published: 2025-07-11 - Modified: 2025-07-11 - URL: https://www.globeonedigital.com/from-vision-to-fully-booked-your-2025-marketing-roadmap-for-hotels/ Launching, relaunching, or looking to elevate your hotel this year? Our new white paper, “Turning Your Hotel into a Must-Visit Destination,” reveals strategic advantages your competitors would rather you never access. A result of in-depth research and grounded in Globe One Digital’s 25+ years of hands-on hospitality marketing experience, this white paper equips you with everything you need to optimize your ADR and maximize your profitability. Below is a quick preview—grab the guide for full check-lists! Download it now! 1. Nail Your Mission, Vision, Purpose A clear “why” rallies staff, attracts the right guests and keeps every post, photo and offer on message. 2. Map Your Ideal Guests Use reviews, booking data and front-desk notes to spot who stays, what they value and how to talk to them. 3. Price Against Real Rivals Compare with hotels of similar style and location, then set a price ladder that protects profit and matches your brand promise. 4. Build a Visual Brand Pick one style, one tone and stick to them. High-quality photos and short videos sell the feeling of a stay before price enters the picture. 5. Make Your Website a Booking Magnet Slow sites leak money. Aim for mobile-first speed, clear room pages and a three-click path to payment. Quick fixes: • Compress large images. • Show real-time availability. • Keep forms short and simple. 6. Double Your Reach with SEO + Ads Run paid and organic search together: ads bring instant traffic, SEO builds long-term trust. 7. Keep Prices Aligned... --- > Globe One Digital and Allianz Direct took home 1 Silver & 2 Bronze at the Influencer Marketing Awards2025! Explore our award-winning campaigns. - Published: 2025-03-28 - Modified: 2025-03-28 - URL: https://www.globeonedigital.com/globe-one-digital-allianz-direct-win-3-influencer-marketing-awards/ Celebrating Excellence in Digital Marketing at the Influencer Marketing Awards 2025 On March 27, at the prestigious Influencer Marketing Awards 2025 held at the Michael Cacoyannis Foundation, Globe One Digital and Allianz Direct secured three distinguished awards—1 Silver and 2 Bronze. These awards celebrate the effectiveness of a data-driven influencer marketing strategy and the impact of creative storytelling in the competitive finance and insurance sectors. Our collaboration with Allianz Direct is built on trust, innovation, and an unwavering commitment to digital excellence. This recognition reinforces our shared vision of delivering top-tier marketing strategies that inspire, engage, and deliver measurable results. Client Collaboration: A Strong Foundation for Success Allianz Direct is the direct sales channel of Allianz Greece, addressing evolving customer needs in the insurance market since 2013. Our collaboration, established in 2019, has continually evolved to encompass strategic branding, digital transformation, and performance marketing. At Globe One Digital, we specialize in crafting digital success stories in the insurance sector. Our expertise spans across multiple services, including influencer marketing, creative concept development, video editing, subtitling, and campaign execution. This comprehensive approach has enabled us to drive impactful campaigns and position Allianz Direct as a key player in the digital insurance landscape. Award-Winning Campaigns: Strategy, Execution & Impact The winning campaigns were meticulously designed to resonate with key demographics—primarily men and women aged 27-50, who are active drivers and insurance decision-makers. Through strategic influencer partnerships, compelling storytelling, and precise audience targeting, each campaign delivered outstanding engagement and brand visibility. Olympic Dreams Campaign... --- >   At Globe One Digital, our commitment to Corporate Social Responsibility (CSR) extends well beyond the finish line. Following our ongoing - Published: 2025-03-20 - Modified: 2025-03-20 - URL: https://www.globeonedigital.com/globe-one-digital-welcomes-matina-noula-championing-mental-health-peak-performance/ At Globe One Digital, our commitment to Corporate Social Responsibility (CSR) extends well beyond the finish line. Following our ongoing partnership with the exceptional runner, Zoe Andrikopoulou, we are proud to announce a new cooperation with Matina Noula—a distinguished Marathon Champion and psychologist whose work exemplifies our shared values of pushing boundaries and excelling in every endeavor. Strong Minds, Strong Athletes Matina’s philosophy can be summed up in four words: “Strong minds, strong athletes. ” With an impressive academic portfolio—holding a Bachelor’s in Psychology from the Aristotle University of Thessaloniki, a Master’s in Clinical Psychology from the University of Derby, another Master’s in Sports Psychology from the University of Barcelona, and currently pursuing her third postgraduate degree in Maximizing Athletic Performance—Matina has dedicated her life to understanding the profound link between mental well-being and athletic achievement. As a Greek marathon champion, she has clinched top honors in the country’s most iconic races: 2024 Athens Authentic Marathon: 1st place with a record time of 2:40:19 for the Panhellenic Championship 2023 Athens Authentic Marathon: 2nd place, with a record time of 2:46. Two-Time Winner of the Thessaloniki International Marathon “Megas Alexandros” (2023 and 2024), clocking 2:51 and 2:45 respectively Her success in sports shows not just her physical talent, but also how strongly she believes that “Mental endurance and the power of the mind keep you strong when your strength abandons you. ” Beyond the Track: Empowering Mind and Body Matina’s expertise in clinical and sports psychology positions her as a unique... --- >   We are proud to announce that once again Globe One Digital has been recognized as a Google Premier Partner for 2025, placing us among the top 3% of - Published: 2025-03-18 - Modified: 2025-03-18 - URL: https://www.globeonedigital.com/among-the-top-3-in-greece-globe-one-digital-earns-again-the-2025-google-premier-partner-status/ We are proud to announce that once again Globe One Digital has been recognized as a Google Premier Partner for 2025, placing us among the top 3% of Google Partners in Greece. This achievement demonstrates our 15 consecutive years as a trusted Google Partner and reflects our obsession to delivering outstanding digital marketing solutions that bring real results for our clients. A Heartfelt Thank You to Our Clients This milestone would not have been possible without the trust and support of our incredible clients across online gaming, hospitality, insurance, telecom, and music industries. Your confidence in our ability to tailor strategies to the unique demands of each sector has driven us to innovate, adapt, and excel every step of the way. Over 20 Years of Close Collaboration with Google Our journey with Google Advertising began back in 2003, making us one of the very few agencies to embrace the power of Google Ads at such an early stage. Throughout these two decades, we have meticulously honed our expertise, staying ahead of platform changes and adopting new tools to optimize every campaign. By managing more than 100M euros in Google Ad spend, we’ve consistently refined our methods to secure better ROI, structured campaign planning, and more effective targeting solutions. The Road Ahead: Data Analysis, AI, and Continuous Improvement At Globe One Digital, we see this recognition as a catalyst to keep pushing the boundaries of what’s possible in performance marketing. Leveraging deep data analysis and harnessing the power of AI, we... --- > Globe One Digital proudly welcomes Ziad Asar as its new Creative Director! Ziad shares with us the design trends for 2025 that will shape brands. Read more. - Published: 2025-02-26 - Modified: 2025-02-26 - URL: https://www.globeonedigital.com/ziad-azar-is-redefining-creative-boundaries-at-globe-one-digital/ Globe One Digital proudly welcomes Ziad as its new Creative Director—an award-winning force with 17 years of experience transforming brands across energy, telecom, automotive, and hospitality. Backed by stints at agencies such as Leo Burnett, where he shaped bold campaigns for Pepsi, Ooredoo, and Maggi, and at BBDO Athens, where he raised the bar for Mercedes-Benz Greece, Ziad has consistently blended artistic flair with strategic insight. A member of the International Society of Typographic Designers, Ziad has received multiple awards, including the Leo Burnett Star Reacher award, underscoring his proven expertise and passion for bold, idea-driven design. What makes him truly exceptional is his ability to unite human imagination with artificial intelligence—paving the way for immersive, technology-driven campaigns. 2025 Design Trends That Will Shape Brands Ziad offers an insightful take on the key trends set to influence digital marketing in the coming year. Here’s a closer look at what he believes will shape the industry—and how brands can stay ahead. AI Realism Artificial intelligence has moved into the mainstream, shifting from novelty to necessity for designers who want to create hyper-realistic visuals or emulate hand-drawn illustrations. Tools like Midjourney, and DALL·E 2 and Runway are expanding how we prototype, research ideas, and develop stunning imagery that evokes stronger connections with audiences. By carefully integrating AI-driven elements, brands can deliver highly expressive visuals, maintain a competitive edge, and craft storytelling experiences that feel both pioneering and relatable. The Return to Physical Experiences With digital media constantly growing, there is a noticeable... --- > Globe One Digital announces its partnership with GoMo Cyprus, boosting digital marketing efforts andbringing a new energy to the Cypriot telecom market! - Published: 2025-02-19 - Modified: 2025-02-26 - URL: https://www.globeonedigital.com/globe-one-digital-powers-gomo-cypruss-digital-marketing-success/ Globe One Digital is proud to announce a strategic partnership with GoMo Cyprus, the new revolutionary mobile telecommunications brand transforming the Cypriot market. GoMo Cyprus is designed to meet the demands of today’s fast-paced lifestyle, emphasizing ease, reliability, and affordability. This collaboration represents a significant strategic partnership that will push the boundaries of communication in Cyprus, demonstrating Globe One Digital’s ongoing commitment to leading innovative and transformative initiatives within the telecommunications sector. GoMo Cyprus stands out in the industry by eliminating complex, long-term contracts and addressing common frustrations such as data shortages, airtime and SMS limitations. Customers benefit from a single, flexible plan offering unlimited 5G data, calls, and SMS at a consistently low monthly rate that remains unchanged for life. This competitive pricing is the lowest in the market, making GoMo Cyprus an attractive choice for consumers seeking reliable and unlimited connectivity. Additionally, GoMo Cyprus leverages the award-winning network of Epic, ensuring customers across Cyprus enjoy a dependable and superior communication experience. Leading the Digital Transformation In this partnership, Globe One Digital takes the lead in managing GoMo Cyprus’s comprehensive digital communication strategy. Our expertise includes strategic consultation, performance marketing, social media branding & communication, content production & design, SEO, native advertising, push notifications, and overall strategic guidance. Our campaign strategy and daily optimization ensure that GoMo Cyprus not only reaches but exceeds its target audience effectively, establishing a strong, enduring brand presence in the competitive Cypriot market. Overcoming Challenges with Strategic Excellence Launching GoMo Cyprus was a pivotal... --- > Globe One Digital reflects on meaningful milestones and successes from 2024. Join us in celebrating the journey as we look ahead to 2025! - Published: 2024-12-30 - Modified: 2024-12-30 - URL: https://www.globeonedigital.com/2024-unpacked-a-year-of-growth-and-achievements/ Before we hit ‘enter’ on what’s next, let’s scroll through 2024’s defining moments! Rewinding 365 Days and Moving Forward to the Future: As we set our sights on 2025, guided by our vision to be the most recommended partner, devoted to excellence, Globe One Digital reflects on a year that advanced this very aspiration. In 2024, decisive growth, strategic expansions, and meaningful victories weren’t just achievements—they were affirmations of our mission to simplify complexities, infuse joy, and exceed expectations. Each project, partnership, and milestone brought us closer to a future defined by innovation, collaboration, and the unwavering pursuit of excellence, fueling the momentum we now carry into the fresh opportunities ahead. Defining Chapters: In 2024, the strength of our partnerships and the trust our clients placed in us turned ordinary goals into extraordinary outcomes. We crafted campaigns that truly connected with audiences, helping brands stand out in an increasingly crowded digital world. By welcoming new clients across multiple industries, we broadened our expertise and embraced challenges that sharpened our competitive edge. Inside our offices, creativity thrived as we expanded our physical spaces by 35%, striking a better balance between collaboration and focused work. Workshops, events, and cross-team exchanges sparked transformative strategies, while the addition of talented individuals in Greece and abroad enhanced our diversity and capability. Looking ahead to 2025, we’ll embark on a total renovation of our offices, ensuring our environment continues to reflect and reinforce our promise of excellence. Our 2024 Milestones in Snapshots: A Decade of Growth... --- > Globe One Digital at Xenia 2024! We invite you to visit us at Booth B21-C21, Hall 1, from November 23-25, 2024, at Metropolitan Expo, Athens. Learn more. - Published: 2024-11-08 - Modified: 2024-11-08 - URL: https://www.globeonedigital.com/globe-one-digital-participates-at-xenia-2024-leading-the-future-of-digital-marketing-in-tourism/ Globe One Digital is delighted to announce our participation at Xenia 2024, the premier event for the hospitality industry. We invite you to visit us at Booth B21-C21, Hall 1, from November 23-25, 2024, at Metropolitan Expo, where we will showcase our unparalleled expertise and innovative solutions that have been shaping the digital landscape for over two decades. Innovate, Elevate, Luxuriate – this is our guiding motto and the essence of what we bring to the table at Xenia 2024. We are set to innovate the digital marketing space, elevate industry standards, and offer services that let our clients truly luxuriate in their success. Learn more about our expertise in Travel & Hospitality industry here. Our Legacy and Commitment With roots traced back to the Athens Olympic Accommodation and a proud 25+ year history in digital marketing, Globe One Digital stands as a beacon of excellence. Our participation in Xenia underscores our steadfast commitment to the tourism sector, reflecting a journey marked by dedication and success. Over the years, we have empowered over 100+ international companies and more than 2. 000+ clients to elevate their digital presence. Our bespoke approach has enabled businesses in accommodations, F&B, transportation, travel agencies, operators, and airlines to achieve remarkable growth and establish a strong market position. Through cutting-edge digital solutions, we drive explosive growth in online travel revenue. Our Prestigious Collaborations Our impressive portfolio includes collaborations with renowned brands such as Athens Olympic Accommodation, Grecotel, Marriott, The Luxury Collection by Marriott Bonvoy, MHV Group,... --- > Discover more about our new partnership with 4all Stores, the pioneering convenience store chain in Greece! Expand your presence with Globe One Digital! - Published: 2024-09-30 - Modified: 2024-09-30 - URL: https://www.globeonedigital.com/globe-one-digital-enters-strategic-partnership-with-4all-stores/ Globe One Digital is pleased to announce its latest strategic partnership with 4all Stores, Greece's leader in the convenience store market, setting industry standards for quality and innovation. This collaboration aims to support 4all Stores in expanding its presence, while enhancing its digital marketing and franchise growth strategies. About 4all Stores Founded in 2013, 4all Stores is a pioneering convenience store chain, widely recognized for revolutionizing the convenience retail landscape, offering a wide range of everyday products including groceries, cosmetics, household items, and premium coffee. With over 135 stores in Thessaloniki, as well as locations in Syros, Crete, and Athens, 4all Stores has solidified its position as the dominant force in the mixed convenience store market. The company prides itself on its commitment to high-quality customer service, competitive pricing, and a comprehensive product offering, ensuring a satisfying experience for its customers. The Partnership In this strategic partnership, Globe One Digital will develop a comprehensive digital marketing strategy to support 4all Stores’ expansion plans. This collaboration includes optimizing the franchise's online presence, business growth strategy, and online marketing strategy. To further drive growth, Globe One Digital will implement targeted digital media campaigns across multiple platforms, including Google Ads, Instagram, Facebook, LinkedIn and TikTok. These efforts will help 4all Stores strengthen its brand awareness, attract potential franchisees, and expand its market presence. Looking Ahead As part of this collaboration, Globe One Digital is in discussions with 4all Stores to develop a long-term communication strategy that will support the company’s growth and strengthen... --- > A new partnership begins between Globe One Digital and Allianz European Reliance, the leading company in the insurance market! Read more. - Published: 2024-06-28 - Modified: 2024-06-28 - URL: https://www.globeonedigital.com/a-new-partnership-begins-between-globe-one-digital-and-allianz-european-reliance/ After the merging of European Reliance with Allianz Greece, Globe One Digital is now at the forefront of digital communication and marketing for Allianz European Reliance. Proudly entrusted with an expanded role, Globe One Digital is contributing expertise, technical know-how, and reliability to ensure seamless communication for Allianz European Reliance. Additionally, we are set to enhance the digital communication infrastructure, providing tailored services and industry-leading business consultancy. The journey ahead encompasses the formidable task of navigating the digital transformation of Allianz European Reliance and managing the smooth transition to cutting-edge online insurance systems for its clients, which will amplify the potential for acquiring new clients. As we navigate the digital transformation and facilitate the transition to advanced online insurance systems, we face complex challenges as opportunities for growth. Our commitment is resolute in supporting every effort for the development and advancement of Allianz European Reliance. As a powerhouse in the insurance market, Allianz European Reliance stands as a symbol of excellence, solidifying its position through noteworthy accomplishments: Expansive Partner Network: With a network exceeding 7,500 partners, Allianz holds the distinction of featuring the largest partner network in Greece. This extensive reach exemplifies its dominance and influence within the industry. Leadership in General Insurance: Allianz secures the top position in the General Insurance sector, a testament to its strategic dominance and commitment to delivering exceptional insurance services. Overall Market Ranking: Ranked 5th in the comprehensive Insurance Market, Allianz consistently demonstrates its ability to navigate and thrive in the highly competitive arena... --- > Globe One Digital & Nice n Easy Group join forces! This is a significant step forward in supporting and elevating brands within the F&B industry. Read more. - Published: 2024-06-14 - Modified: 2024-06-14 - URL: https://www.globeonedigital.com/globe-one-digital-announces-new-partnership-with-nice-n-easy-group/ Globe One Digital is excited to announce a strategic new partnership with the prestigious Nice n Easy Group. This collaboration marks a significant step forward in our mission to support and elevate brands within the F&B industry. We will be working closely with Nice n Easy Group to promote several of their most prominent and most celebrated establishments. These include the vibrant SantaAnna beach club in Mykonos, the stylish The Amorous Project in Athens and soon in Ibiza, the charming Nyn Esti in Athens, and four new establishments at the Piraeus Tower. We aim to create compelling digital marketing strategies that enhance the visibility and appeal of all the luxurious venues, and highlight their elegant ambience and aesthetics. Introducing Our New Partner: The Nice n Easy Group The Nice n Easy Group, founded in 2008 by Dimitris Christoforidis and Christos Athanasiadis, has become a leading force in the dining scene in Greece and beyond. Their journey began with the launch of the first nice n easy bistro-restaurant in Kolonaki, Athens. Over the years, they have expanded their portfolio to include a diverse range of dining concepts in Athens, Mykonos, and Ibiza. Among their celebrated establishments are: The Amorous Project, and the beach club SantAnna on Paraga Beach. Additionally, they manage the Byzantino restaurant and the traditional coffee shop Bosporos within AEK’s new stadium, OPAP Arena in Nea Philadelphia. Nice n Easy Group is renowned for its commitment to the farm-to-table philosophy, sourcing high-quality, organic products from small Greek producers. This... --- > A new partnership with Media Strom begins with a shared vision to maintain leadership in the sleep industry! Read more on our blog. - Published: 2024-06-05 - Modified: 2024-06-05 - URL: https://www.globeonedigital.com/globe-one-digital-partners-with-media-strom-to-transform-the-sleep-industry/ Globe One Digital is delighted to announce a new partnership with Media Strom, a pioneering leader in the Sleep Industry in Greece. This collaboration marks our first venture into this dynamic sector, and we are excited to contribute to its ongoing growth and innovation. Media Strom is a leading brand with an extensive range of sleep products, including linens, mattresses, bed covers, pillows, furniture, sleep accessories, and throws, catering to both retail customers and the hospitality industry. Media Strom - A Legacy of Excellence Media Strom has been at the forefront of the Sleep Industry for over 50 years, crafting sophisticated sleep systems that blend passion, experience, scientific expertise, and cutting-edge technology. Their mission is to design sleep experiences that provide the utmost comfort and rejuvenation. Their product range is a testament to their commitment to quality and innovation. From luxurious linens and ergonomically designed mattresses to stylish bed covers and plush pillows, every item is created with the aim of enhancing the sleep experience. Media Strom's products are not only beautifully designed but also rigorously tested under extreme conditions to ensure they deliver on their promise of a restful and enjoyable sleep. Their products are of exceptional quality and feature sophisticated designs that align with the latest international trends. By continuously integrating the latest international trends and technological advancements, Media Strom has redefined sleep technology. Their unique production methods and high-level expertise set them apart, making them the largest and most respected sleep products company in Greece. Our Vision... --- > Kaizen Gaming and Globe One Digital celebrate a successful decade-long partnership, marked by amazing achievements in the iGaming industry! Read the article. - Published: 2024-05-14 - Modified: 2024-05-14 - URL: https://www.globeonedigital.com/kaizen-gaming-and-the-strategic-alliance-with-globe-one-digital-celebrating-a-decade-of-digital-triumph/ 10 years of Remarkable Success and Growth The decade-long partnership between Globe One Digital and Kaizen Gaming stands as a testament to innovation, resilience, and shared success. This year marks a significant milestone as we celebrate 10 years of successful collaboration and remarkable growth. Check out the video below, featuring CEOs, team leaders and key players of the winning team. The video reflects on our successes and offers a glimpse into the future we're crafting together. Enjoy and share our excitement! A Game-Changing Partnership Our collaboration began with the strategic promotion of the Stoiximan brand in 2013, which laid the groundwork for a decade-long partnership. It wasn't just about advertising; it was also about setup management, development, and navigating performance marketing intricacies to reach the top of the iGaming industry. Dimitris Papoutsis, Founder & CEO of Globe One Digital, reflects on this beginning: "We started small, we grew fast, we delivered the best we could ever imagine. Three words: Love, Scale, Passion. " Globe One Digital has not only managed multiple advertising channels, but also provided business consulting, digital strategy creation, data analysis for commercial and competition factors and growth proposals. Today, our range of services extends to management-supervision of paid social media accounts and display & video advertising through programmatic platforms or direct deals. The milestones of our collaboration are vibrant chapters in a unique growth story. Stoiximan's rapid ascent to securing the 1st position in Market Share in Greece set the stage for strategic innovation. The introduction of... --- > Since 2004, we've proudly sponsored athletes and sports teams, fueling their journey to excellence. Runner Zoe Andrikopoulou is now on board, join us! - Published: 2024-04-05 - Modified: 2024-04-09 - URL: https://www.globeonedigital.com/globe-one-digital-proudly-sponsors-zoe-andrikopoulou-empowering-women-in-sports/ We're proud to announce our latest step in our commitment to Corporate Social Responsibility (CSR): a partnership with the exceptional Zoe Andrikopoulou, a professional female runner in 800m, 1500m, 3000m with natural obstacles, and 5 km. This sponsorship aligns seamlessly with our CSR strategy, which places a strong emphasis on the empowerment of sports and athletes. We are inspired by their passion for performance and their commitment to excellence, distinctive qualities that perfectly align with our values. At Globe One Digital, our relentless pursuit of excellence mirrors the dedication and passion exhibited by athletes in their pursuit of peak performance. It is this shared commitment to pushing boundaries and achieving success that has led us to proudly sponsor Zoe Andrikopoulou, a distinguished professional female runner. In sponsoring Zoe, we aim to celebrate and empower athletes who embody the same values we believe in. Our dedication to fostering the spirit of performance and excellence aligns with the distinctive qualities exhibited by athletes, making this sponsorship a testament to our commitment to supporting athletes who share our unwavering pursuit of success. Meet Zoe Andrikopoulou: A Champion with a Vision Born in Budapest and raised in Kamena Vourla, Zoe completed her education at SEFAA Athens in 2014 and has since been professionally immersed in coaching and fitness. Zoe is not just a champion in medium and long distances but also a graduate of the Faculty of Science of Physical Education and Sports. From the age of 14, Zoe has been making waves in... --- > Globe One Digital worked its magic and won 3 Gold and 1 Silver Marketing Achievement Awards for Coca-Cola HBC's campaign "Bring your own magic"! Read more. - Published: 2024-04-03 - Modified: 2024-04-09 - URL: https://www.globeonedigital.com/globe-one-digital-wins-3-gold-1-silver-marketing-achievement-awards/ On Tuesday, April 2, 2024, Globe One Digital proudly accepted 3 Gold and 1 Silver Marketing Achievement Awards for our client Coca-Cola HBC's campaign "Bring your own magic", in a special evening hosted at Radisson Blu Park Hotel. These awards underscore our passion for excellence within the Food & Beverage industry and our unwavering dedication to providing Coca-Cola HBC with innovative strategies and award-winning performance. In this article, we invite you to delve into the narratives behind each distinction, uncovering intricate details, fascinating insights, and the outcomes that led to these prestigious awards. The Awards and Categories: “Bring your own Magic” campaign extend across four distinct categories: GOLD: 1. 16 Best Marketing Strategy for Employer Branding: Be the No 1 Employer of Choice for Gen Z GOLD: 1. 17 Best Marketing Strategy for a Limited Budget (up to 100. 000€/year): Limited Budget = Unlimited Strategic Innovation GOLD: 2. 13 Best Use of Social Media Marketing: Social Media Approach Tailored for Generation Z SILVER: 2. 9 Best Use of Performance Marketing: The Magic of Performance Marketing for the "Bring Your Own Magic" Campaign The Award-Winning Collaboration: Globe One Digital's Story with Coca-Cola HBC Coca-Cola HBC is among the largest bottlers of Coca-Cola globally, operating in 29 countries. The awards are a result of our collaboration with the Coca-Cola HBC Employer Branding team. Our enduring partnership with the Coca-Cola HBC company spans a decade, while our collaboration with the Employer Branding team dates back to 2019. The services we provide encompass a... --- > Globe One starts a new strategic collaboration with SFEE, the leaders in the pharmaceutical industry, and contributes to their journey of digital transformation! - Published: 2024-03-13 - Modified: 2024-03-15 - URL: https://www.globeonedigital.com/globe-one-digital-in-a-strategic-partnership-with-sfee-on-a-pioneering-digital-transformation/ Globe One Digital is proud to announce a new strategic collaboration with SFEE (Hellenic Association of Pharmaceutical Companies), a leading organization in the pharmaceutical industry. SFEE has entrusted Globe One Digital with their digitalization journey, including the creation of a new website and a refreshed digital identity. This collaboration marks a pivotal moment for SFEE as they embark on a new chapter of digital innovation and engagement. SFEE stands as a respected and influential organization, bringing together prominent pharmaceutical companies in Greece. With a rich heritage and an unwavering commitment to advancing patients’ access to established as well as new and innovative medicines, expressing the views of the pharmaceutical sector, SFEE plays a vital role in promoting innovation, ensuring patient safety, and driving industry growth. Globe One Digital is honored to contribute to their journey of digital transformation, leveraging our expertise to enhance SFEE's digital presence. Creating a Fresh and Contemporary Image SFEE has entrusted Globe One Digital with the task of repositioning their brand and crafting a new image. The collaboration focuses on expressing SFEE's new vision and creating a fresh and contemporary image with innovative features, user-friendly navigation, and easy access to information for SFEE members. Through this collaboration, Globe One Digital aims to breathe new life into SFEE's digital identity, combining modern aesthetics with seamless functionality. Empowering SFEE with Innovative Solutions The decision of SFEE to collaborate with Globe One Digital underscores their dedication to embracing digital transformation and leveraging innovative marketing strategies. As a trusted digital... --- > With 67% of our workforce being women, at Globe One Digital we're not just envisioning an equal working environment, we're actively creating it! Learn more. - Published: 2024-03-07 - Modified: 2024-03-07 - URL: https://www.globeonedigital.com/empowering-women-in-the-workplace-a-commitment-to-gender-equality-at-globe-one-digital/ As the world comes together to celebrate International Women's Day, Globe One Digital takes pride in its commitment to empowering women in the workplace. With 67% of our workforce being women, we recognize the significance of fostering a diverse and supportive environment, eliminating gender discrimination, and championing equality. In this article, we shed light on the various measures and initiatives we've implemented to create an inclusive workplace that nurtures the professional growth of women. Promoting Gender Inclusivity: Globe One Digital's Strategies and Actions in the Workplace Equal Pay and Benefits: At Globe One Digital, we firmly believe in equal pay for equal work. Regular checks are conducted to ensure transparency and competitiveness in remuneration and benefits packages, setting a benchmark for fairness within our organization. Flexible Work Models: Understanding the demands of motherhood, we champion flexibility. Implementing flexible working hours, telecommuting options, and part-time work enables working mothers to strike a balance between professional success and familial responsibilities. Family Friendly Policies: Our commitment extends to family-friendly policies, including leave provisions for both parents, pregnancy allowances and extra bonuses, ensuring a supportive environment for women to thrive in their personal and professional spheres. Professional Development and Training: Globe One Digital invests in the professional development of women through tailored support programs and non-bias diversity and inclusion training for all employees. Promoting Equality in Communication: Setting targets to increase women's representation in head and managerial positions is a testament to our dedication to gender equality, fostering an environment of inclusivity. Recruitment Practices:... --- > Globe One Digital celebrates a decade of digital innovation in the Bulgarian market! Explore our success stories & join our impactful portofolio. - Published: 2024-01-05 - Modified: 2024-02-01 - URL: https://www.globeonedigital.com/globe-one-digital-bulgaria-celebrating-10-years-of-strategic-expansion-remarkable-excellence/ In 2014, Globe One Digital strategically expanded its horizons to Sofia, Bulgaria, marking the inception of a transformative mission that has redefined the digital landscape in the region. This year, we proudly celebrate a decade of digital innovation and outstanding performance in the Bulgarian market. From ambitious beginnings with a small team, our journey has rapidly transformed into a prestigious portfolio and a formidable team of leading experts and professionals, crafting over 4. 000 successful campaigns. Today, more than 30 respective brands and clients trust our passion for innovation and commitment to excellence. This decade-long endeavor has been more than a strategic expansion into a new dynamic market; it has solidified our determination to move forward and lead change, shaping a future defined by growth and digital transformation. Tailored Services & Innovative Solutions for Maximum Impact Our range of services mirrors the essence of strategic precision, encompassing digital transformation, consultancy, performance marketing, content strategy and web development, all crafted to propel businesses toward digital success. These services, finely tailored to meet the unique needs of businesses in Bulgaria, have been the catalysts behind our clients' success stories. From aiding tourism ventures to empowering online gaming platforms and financial institutions, our strategic approach positions Globe One Digital as a trusted partner, dedicated to reshaping industry standards in Bulgaria's digital landscape. Digital Transformation: Guiding businesses through seamless transitions into the fast-paced digital world, ensuring they stay ahead of the curve. Digital Strategy: Formulating bespoke digital strategies that align with business goals, driving... --- > Globe One Digital supports child protection and mental health advocacy in Greece through active participation in 'Act for the Future II' by EXELIXI ZOIS. Read more. - Published: 2023-11-15 - Modified: 2023-11-15 - URL: https://www.globeonedigital.com/globe-one-digitals-meaningful-contribution-to-child-protection-and-mental-health-advocacy/ In the heart of societal responsibility, Globe One Digital actively participated in the impactful 'Act for the Future II' organized by EXELIXI ZOIS. This participation underscored our commitment to advancing child protection and mental health advocacy in Greece. Deputy CEO Nikos Kapetanakis delivered a compelling message, articulating the sincerity of our dedication to these critical societal issues. Held at the Stavros Niarchos Foundation Cultural Center on November 6, 2023, the event represented more than a mere conference—it was a pivotal moment towards collaborative reform in child welfare. By convening key stakeholders, it provided a platform to construct a network dedicated to supporting vulnerable youth, aligning seamlessly with modern institutional mandates for social responsibility. Globe One Digital's role with EXELIXI ZOIS has evolved beyond digital support, transforming into a tangible commitment. We are now sponsors of a child's educational journey, symbolizing our belief in proactive contribution and the transformative power of corporate social responsibility to enact real change. For a deeper insight into our commitment, explore the details of this sponsorship here. Our actions echo a deeper philosophy: the well-being of at-risk children is inseparable from the health and prosperity of our society. By championing digital innovation and educational support, Globe One Digital aims to be more than just a participant in the conversation—we aspire to be architects of the solution. Learn more about our journey with EXELIXI ZOIS here. Let’s collectively work towards fostering a more inclusive and secure future for our youth! The Stavros Niarchos Foundation (SNF) supports EXELIXI... --- > At Globe One Digital, we go beyond the standard and search for ways to empower our employees' happiness by providing benefits beyond payroll. Discover more! - Published: 2023-11-10 - Modified: 2023-11-10 - URL: https://www.globeonedigital.com/14-benefits-beyond-the-payroll-globe-one-digital-s-blueprint-for-employee-happiness-company-success/ Globe One Digital is dedicated to empowering and investing in its employees, offering benefits and opportunities that rival those found in multinational corporations. Despite its size, the company is committed to fostering personal and professional development, going above and beyond to demonstrate its unwavering commitment to its workforce. This dedication is exemplified through an extensive array of employee benefits, meticulously designed to enhance happiness, and save them substantial amounts of money. A New Standard in Employee Empowerment Globe One Digital embarked on a mission to redefine the employee experience 4 years before the challenges of the COVID-19 pandemic emerged, leveraging insights from scientific research and expert consultants. Our goals were to empower our employees, become their employer of choice, and create a workplace culture built on mutual growth. Our initial benefits, including corporate mobile phones, laptops, remote work flexibility, and bonding corporate events, marked the beginning of this transformative phase. These benefits not only simplified daily tasks but also initiated a cultural evolution within the company. Expanding the Array of Benefits Our dedication to employee happiness and adaptability has led to the expansion of our benefits, addressing various important aspects of our employees' lives. We go beyond the traditional or the standard and search for ways to empower our team members while providing significant financial support. Let's delve deeper into 14 advantageous benefits that Globe One Digital offers: Savings Programs: Encouraging financial responsibility and savings not only helps our senior executives but also sets an example for the entire organization.... --- > Globe One Digital proudly joins the prestigious 100% Hotel Show 2023 at MEC Paianias! Register, save the date 18-20/11, and be a part of this exciting event! - Published: 2023-11-07 - Modified: 2023-11-09 - URL: https://www.globeonedigital.com/globe-one-digital-joins-the-100-hotel-show-2023-the-premium-hospitality-event/ As the luxury tourism industry gathers momentum, all eyes are on the 100% Hotel Show 2023, taking place from the 18th to the 20th of November at MEC Paianias. This premium event, now in its 10th year, is not just an exhibition but an influential meeting of the finest in architecture, design, technology, and hospitality. Globe One Digital is proud to be a part of this prestigious gathering. With two decades of dedication to tourism, starting from the Athens Olympic Accommodation, and 25 years in digital marketing, our presence at the event is a testament to our unwavering commitment to excellence. We've assisted over 100 international companies and more than 2. 000 clients in amplifying their digital presence using innovative solutions and top-notch services. “Unlock the Power of Hotel Reviews & Maximize Profitability”, a white paper crafted by Globe One Digital in 2023, was born from a deep-rooted dedication to innovation and thorough scientific research, standing as a visionary testament to our commitment to empowering partners in the hospitality industry. You can read it here. Globe One Digital cultivates opportunities for businesses in the tourism industry, including accommodations, F&B, transportations, travel agencies, operators and airlines, to dynamically grow and establish their market position, achieving a robust digital presence and explosive growth in online travel revenue. Leading-edge clients in the tourism sector that have collaborated with us include the Athens Olympic Accommodation, Grecotel, Marriott, The Luxury Collection by Marriott Bonvoy, Swot, Astir, Zeus, Lufthansa, Matsuhisa Athens, Villabeat, and many more. You... --- > Globe One Digital elevates the range of its services by joining forces with 4Hats, a rising company in the fields of PR, Branding & Corporates Communication. - Published: 2023-10-06 - Modified: 2023-10-06 - URL: https://www.globeonedigital.com/globe-one-digital-4hats-joined-forces-%ce%b1-strong-partnership-is-born/ Globe One Digital, one of the leading performance marketing agencies in Greece, proudly announces its strategic collaboration with 4Hats Conceptual Communication Agency, a distinguished and rising company in the fields of PR, Branding, Event, Corporate Communication, and Crisis Communication. Through this strategic collaboration, Globe One Digital elevates the range of services it offers, extending its expertise beyond the realm of digital marketing to the fields of Branding and Communication. On its part, 4Hats is a boutique Communication agency with a team of exceptionally talented professionals who combine experience with the spirit of innovation. Dimitris Papoutsis, Founder & CEO of Globe One Digital, stated: "We are extremely pleased with our collaboration with 4Hats. With it, we strengthen the range of our services and respond even better to the continuously evolving needs of our clients. " Panagiotis Papachatzis, Strategy & Business Development Director of 4Hats, added: "We are launching with great enthusiasm our collaboration with Globe One Digital, one of the most important companies in the industry. Our goal is to provide boutique services that will meet every communication need with inspiration and professionalism. " This collaboration is expected to usher in a new era in the field of communication, bringing together the acknowledged experience of Globe One Digital and the creative power of 4Hats. CONTACT US HERE --- > Since 2014, our consistent growth in the Bulgarian market led us to move to our brand new offices in Sofia's heart. Join us and be a part of our exciting journey! - Published: 2023-07-26 - Modified: 2023-07-26 - URL: https://www.globeonedigital.com/an-exciting-era-begins-step-into-our-new-offices-in-the-heart-of-sofia/ Globe One Digital has officially set sail to a brand-new location in the heart of Sofia, in Bulgaria! As of June 1st, we are operating from our new offices in the bustling 34 Positano Street, right in the heart of the city center and its lively vibes! A stone's throw away from the cosmopolitan Vitosha Street, brimming with fabulous restaurants, lively coffee shops, and an infectious, vibrant atmosphere. Our prime location makes commuting to work a breeze, thanks to the easy access it offers to the metro station and the city's Tram 7. Step into our new premises and you'll find so much more than just a workspace. It's an architectural celebration of our values: innovation, collaboration, and creativity. Designed with a modern and elegant flair, the new offices capture the essence of minimalism and comfort. The soothing neutral tones breathe tranquility into the workspace, while the open work area inspires collaboration and free-flowing ideas. A well-equipped meeting room, a cozy kitchenette for lunch breaks or alternative brainstorming sessions seasoned with delicacies, and a sunny balcony create the perfect setup for recharging and exchanging innovative ideas. Our journey began in 2014 and since then, we've experienced consistent growth, both in terms of revenue and our impressive clientele. Our portfolio is filled with industry leaders like BETANO, Vivacom, Dominos, SUZUKI, GARDENA, HUSQVARNA, TED, Alexandris Engineering, Ingiliz and many more. So, what's the secret recipe for our success? A perfect mix of top-notch services that complement and enhance each other, and all... --- > Discover the media buzz around our new white paper, 'Unlock the Power of Hotel Reviews & Maximize Profitability'. Join the industry conversation today! - Published: 2023-07-19 - Modified: 2023-07-21 - URL: https://www.globeonedigital.com/explore-the-media-buzz-around-our-new-white-paper/ We extend our heartfelt appreciation to protothema. gr, in. gr, news247. gr, tanea. gr, newmoney. gr, travel. gr, reporter. gr and many other newspapers and media portals for featuring remarkable articles about our recently released white paper, "Unlock the Power of Hotel Reviews & Maximize Profitability". The extensive media coverage was pivotal in shedding light on our study, and we are truly grateful for the attention our work has received. The response to our white paper has been phenomenal, surpassing our expectations with thousands of downloads within the first few days of its release! This overwhelming interest reinforces the significance the white paper holds for all professionals in the hospitality sector. We invite you to explore the published articles and to share the impact our white paper is making in the industry. Click the links below to access all the insightful articles. List of Links: protothema. gr newmoney. gr powergame. gr advertising. gr banks. com. gr cowboytv. gr crete-news. gr epirus24. gr epixeiro. gr gr. pcmag. com in. gr travel. gr 12vima. gr ictplus. gr ioannina24. gr itspossible. gr money-tourism. gr newstora. gr parallaxi. gr politica. gr news247. gr reporter. gr mywaypress. gr rodiaki. gr seleo. gr sofokleous10. gr thebriefing. gr thenewspaper. gr tourismtoday. gr newstourism. gr tanea. gr ot. gr travel-tourism. news-24. gr underwriter. gr zantepress24. gr astratv. gr creta24. gr digitaltvinfo. gr etravelnews. gr news. travelling. gr timesnews. gr moved. gr techwar. gr --- > Globe One Digital, alongside Exelixi Zois, empowers children in institutions on their journey towards an independent & better future! Read more about it here. - Published: 2023-07-12 - Modified: 2023-07-12 - URL: https://www.globeonedigital.com/globe-one-digital-joins-more-forces-with-exelixi-zois-to-empower-children/ At Globe One Digital, we are proud to reaffirm our active support for Exelixi Zois and their inspiring mission to empower children living in institutions, by guiding them towards autonomy and illuminating the path to a brighter future. Exelixi Zois embraces a holistic, multilevel support plan that motivates and equips children and adolescents from closed childcare institutions to lead independent and autonomous lives. Aligned with our vision and values, we embark on a gratis endeavor as part of our Corporate Social Responsibility, to redefine and revamp the digital presence of Exelixi Zois, in order to amplify their voice and multiply their impact. As Globe One Digital we are deeply committed to making a difference and we dedicate our expertise in performance marketing to actively supporting their important mission. By harnessing the full potential of our strategic and creative skills, we are determined to go above and beyond in providing exceptional services. Our focus lies in delivering top-notch communications, crafting effective strategies, and creating captivating content calendars across LinkedIn, Instagram, Facebook, and TikTok. Through these targeted efforts, our goal is to help Exelixi Zois connect with more people and inspire a broader audience to support and contribute to their cause. Exelixi Zois places significant importance on the evolution of children, implementing programs designed to address the needs of distinct age groups: adolescents (16-18 years) and young adults (18-25 years). The organization's mission is to facilitate their journey towards gaining semi-autonomy and full autonomy respectively, equipping them with the tools and resources... --- > "Unlock the power of hotel reviews & maximize profitability! An in-depth guide for hoteliers." Download free the complete White Paper by Globe One Digital. - Published: 2023-06-22 - Modified: 2023-06-23 - URL: https://www.globeonedigital.com/the-new-white-paper-by-globe-one-digital-unlock-the-power-of-hotel-reviews-maximize-profitability-an-in-depth-guide-for-hoteliers/ For over 25 years, Globe One Digital has been at the forefront of online travel marketing, specializing in the hospitality industry. Throughout our journey, we've stumbled upon a mysterious and intriguing grey area that continues to baffle hoteliers, where questions outnumber answers regarding the impact of hotel reviews on bookings and profitability. After collaborating with numerous hotels, resorts, and luxury hotel chains across Greece and Cyprus, we've uncovered strategies and practices that can harness the influence of reviews to optimize the overall hotel performance. Our firsthand observations and insightful findings inspired and became the driving force behind a meticulous six-month research endeavor. We delved deep into the intricacies of hotel reviews, leaving no stone unturned and no question unanswered. The result? An informative white paper that serves as an invaluable guide for hoteliers seeking to better comprehend this “uncharted territory” and navigate successfully through it. This comprehensive and in-depth resource aims to transform the once-mysterious world of hotel reviews into a powerful tool for effectively managing and redirecting their influence to achieve unparalleled profitability. The new White Paper by Globe One Digital “Unlock the Power of Hotel Reviews & Maximize Profitability" is a must-have insider's manual for forward-thinking hoteliers of the digital age! Download a completely free copy here: DOWNLOAD Uncover deeper understanding of our proficiency in the Travel & Hospitality industry by delving into more details about our successful partnerships here: globeonedigital. com/travelmarketing --- > Elevating luxury hospitality in Cyprus! Experience the pinnacle of luxury and digital expertise as Globe One Digital partners with Parklane. Read more. - Published: 2023-06-20 - Modified: 2023-06-20 - URL: https://www.globeonedigital.com/globe-one-digital-in-a-new-strategic-partnership-with-parklane-a-luxury-collection-resort-spa-in-limassol/ It is with great pride that we announce our strategic partnership with Parklane, a Luxury Collection Resort & Spa in Limassol, a member of Marriott International. As a leading expert specializing in Luxury Hotel Chains, Globe One Digital is poised to provide top-notch services in International Performance Marketing and Google Display advertising to one of the most prestigious hospitality brands in Cyprus. Our new partner is a renowned 5-star luxury seafront resort that captures the essence of the Cypriot hospitality and the cosmopolitan aura of the island. It is regarded as one of the most prestigious hospitality brands in Cyprus, captivating guests with its high aesthetics and upscale luxury. The resort offers an unparallel experience where dreams are fulfilled effortlessly, and desires are surpassed extravagantly. The very essence of luxury is incorporated even in the finest details of an experience that is designed to delight the senses. Every corner of the resort has been designed to offer refined opulence and flawless hospitality. The 222 rooms, 34 suites, and 18 villas, are designed by Harrods Interiors which are adorned with exquisite art pieces by Atelier 27 Paris. Parklane features a selection of diverse luxury accommodation options, each differently styled to resonate with personal preferences, lifestyles, and tastes. Timeless elegance, high aesthetics, curated collections, the finest amenities, and personalized services, all perfectly orchestrated to create unmatched comfort and timeless memories. State-of-the-art facilities, such as the award-winning Kalloni Spa, three dazzling pools and one of Europe’s biggest kids’ clubs, a true luxury haven... --- > Find the stories behind our 7 Tourism Awards and how each distinction reaffirms Globe One Digital's commitment to excellence in the travel and hospitality industry. - Published: 2023-05-30 - Modified: 2023-05-30 - URL: https://www.globeonedigital.com/beyond-the-awards-stories-insights-behind-our-success-at-the-tourism-awards-2023/ We are delighted to announce that Globe One Digital has achieved an exceptional accomplishment, winning 7 Awards at the Tourism Awards 2023, organized by Boussias Events. The Ceremony of the 10th edition of the Tourism Awards was held on April 27 at the Grand Hyatt Athens, in front of an audience of leading companies and key leaders. With great pride and excitement, we present to you our 7 Tourism Awards that reaffirm our commitment to excellence in the travel and hospitality industry. In this article, we share the stories behind each distinction, and we elaborate on intricate details, interesting insights and the significant results behind each prestigious award. Bronze Award - Online Strategy - Domus Renier Boutique Hotel “A Boutique Hotel with an Extravagant Performance” The Domus Renier Boutique Hotel is a luxurious 5-star boutique hotel located in the center of the old port of Chania, in Crete. Our goals were focused on achieving more conversions in Greece and abroad, while increasing revenue and overall return on ad spend (ROAS). At the same time, we aimed to highlight the hotel's brand, its history, and architectural design. Our strategy to achieve the best possible results, involved using different types of campaigns to maximize performance. We implemented A/B testing with different messages and leveraged new technologies, among other tactics. The Results Compared to 2021, we achieved the following overall results: 58% more conversions. 72% higher revenue. 75% increase in overall ROAS, reaching 10. 19% in Google Ads. Bronze Award - SEO Strategy... --- > Α success story! Discover how Allianz Direct's collaboration with Globe One Digital resulted in a groundbreaking case study that won 7 growth hacking awards. - Published: 2023-05-12 - Modified: 2023-05-15 - URL: https://www.globeonedigital.com/allianz-direct-sweeps-7-growth-hacking-awards-the-pivotal-role-of-collaboration-with-globe-one-digital-in-a-groundbreaking-case-study/ The Pivotal Role of Collaboration with Globe One Digital in a Groundbreaking Case Study Allianz Direct is the direct sales channel of Allianz Greece, established in 2013, addressing the needs of customers and the changing trends of the insurance market. Allianz Greece has been active in the Greek market since 1991, in the sectors of private insurance and asset management. Today, it is among the leading companies in the insurance market and maintains the first place in customer satisfaction research (NPS Surveys) for Property and Accident Insurance. In 2017, Allianz Direct turned to creating an online sales channel, and in 2019, with the support of Globe One Digital, implemented and developed all necessary procedures for digital transformation, aiming to triple the channel's results within a three-year timeframe. Globe One Digital is one of the leading digital marketing agencies in the Southeastern Europe region, with a presence in 4 countries (Greece- 2 premises in Athens and Mykonos, Bulgaria, Romania, Serbia). It specialises in the insurance sector and has collaborated with major insurance organisations and leading insurance companies such as Anytime Online, Generali, European Reliance, and Atlantic Union. In its 25 years of operation, it has assisted over 2,000 clients from various sectors in leveraging digital marketing channels to strengthen their business activities. You can discover our clients here. Globe One Digital offers a wide range of services in the fields of digital transformation, performance marketing, and creative & development. It is a Premier Google Partner, a member of the Hellenic Association... --- > Globe One Digital, as a leading digital agency in online travel marketing, is delighted to be the Grand Sponsor of “Tourism Awards 2023”. Join Us! - Published: 2023-04-18 - Modified: 2023-04-19 - URL: https://www.globeonedigital.com/globe-one-digital-is-the-grand-sponsor-of-the-biggest-awards-for-greek-tourism/ We are delighted to be the Grand Sponsor of the “Tourism Awards 2023 powered by Globe One Digital” Ceremony that is organized by Boussias Events. This will be the 10th edition of the first and biggest awards for Tourism in Greece, which this year is powered by our agency. The Tourism Awards are the industry's standard of excellence for a wide and diverse range of travel, hospitality & leisure businesses, acknowledging their high quality services and innovation. This year’s winners will be announced at the Awards Ceremony that will be held on April 27 at the Grand Hyatt Athens, in front of an audience of top industry businesses and leaders. During the past 10 years, Globe One Digital has actively supported the Tourism Awards, by being a Golden Sponsor for three consecutive years and an avid advocate of their importance and value for the entire Tourism sector. We are proud and honored to associate our brand name with the awards that recognize and celebrate excellence in Tourism, which is an Industry we have been serving, supporting and empowering for the last 25 years with our highly specialized services. You can explore our services here. We are passionate about accelerating growth and we believe in the enormous potential of the Greek Tourism. We are inspired by every initiative that drives positive change and we are excited to shine a bright light on extraordinary achievements that lead Greek Tourism into the future! Our Link & Connection to Tourism Globe One Digital is... --- > Globe One Digital proudly sponsors Greek rowing champion Antonis Papakonstantinou as he gears up for the Paris 2024 Olympic Games. We wish him the very best! - Published: 2023-04-06 - Modified: 2023-04-07 - URL: https://www.globeonedigital.com/globe-one-digital-sponsors-rower-as-he-goes-for-gold/ As champion Antonis Papakonstantinou prepares for the 2024 Paris Olympics, we’re proud to offer him all the support he needs. Globe One Digital is delighted to announce our sponsorship of the accomplished Greek rowing champion Antonis Papakonstantinou, as he prepares to compete in the highly anticipated Paris 2024 Olympic Games. Born in 1999, Antonis is an athlete of the Hellenic Nautical Club of Greek-Egyptians (ENOA), who competes in the lightweight skiff category. In recent years the accomplished rower has achieved major distinctions, such as winning 1st place at the U23 World Championships in 2021, winning the silver medal in the lightweight skiff event at the 2022 World Championships and the gold medal in the same event at the European Championships of 2022. The 24-year-old athlete is considered one of the country's top rowing talents and is one of Greece's greatest hopes for a gold medal at the 2024 Olympics in Paris. And every step of the way, he keeps offering new causes for celebration, as happened very recently when the national team won six more medals (four silver and two bronze) at the International Regatta of Piediluko in Italy. Globe One Digital takes immense pride in its unwavering dedication to the promotion of Greek sports. We are thrilled to be actively supporting Antonis in his remarkable journey towards achieving his dreams and bringing glory to Greece on the global sporting stage. We understand that rowing is a discipline that requires an immense physical, mental, and financial commitment, and we are... --- > Join us in celebrating Globe One Digital's 25th anniversary! We've already helped over 2,000 businesses maximize their digital presence & sales. Let's continue together! - Published: 2023-03-08 - Modified: 2023-03-27 - URL: https://www.globeonedigital.com/globe-one-digital-25-years-of-innovation-in-digital-communication/ Globe One Digital, a prominent digital agency in the South-East European region, is proud to celebrate its 25th anniversary this year. With a constant focus on expanding its client portfolio and international presence, Globe One Digital has established itself as a leader in the industry. Offering a comprehensive range of services, including digital transformation projects, performance marketing, web design, development, SEO, social media management, content management, data analytics, and consultancy services, Globe One Digital is a Premier Google Partner and has been included in the top 100 fastest-growing European companies in the Inc. 5000 list. "When we established Globe One Digital, the internet was in its nascent stages in Greece. As the first digital agency in the region, we identified the companies that recognized the channel's significance. Over the last 25 years, we have helped numerous businesses in Greece and other South-East European countries to build their digital presence and assets," said Dimitris Papoutsis, Founder and CEO of Globe One Digital. Globe One Digital has established offices in Greece, Bulgaria, Serbia, and Romania. The company's workforce has quintupled in the last decade, with 60 dedicated professionals. "Our aim over the next three years is to become a leading digital agency in Southeast Europe while maintaining high performance in terms of growth rates, customer satisfaction, and employee satisfaction. Additionally, we are investing in the development of innovative technological solutions by participating in startups such as Oggit (Augmented Reality) and Consolytics (Google Analytics Add-On)," Mr. Papoutsis stated. Globe One Digital has worked... --- > Globe One Digital has again been named Google Premier Partner and now ranks among the top 3% of participating companies in Greece, and that's awesome! Read more. - Published: 2023-02-23 - Modified: 2023-03-01 - URL: https://www.globeonedigital.com/globe-one-digital-in-the-top-3-of-google-partners-for-2023-in-greece/ We are pleased to announce that we have again been named Google Premier Partners, ranking among the top 3% of participating companies in our country. This is an achievement we celebrate with immense pride and excitement, as it recognizes our unwavering commitment to delivering exceptional digital marketing performance solutions to our clients. To become a Google Premier Partner companies must meet a stringent set of Partner requirements, including outstanding performance across a range of metrics such as existing client growth, new client acquisition, client retention, product diversification, and annual ad spend. This recognition reinforces our dedication to providing innovative performance solutions that enable our clients to grow their businesses. We believe that our team's expertise, paired with our commitment to staying up to date with the latest trends and technologies, is what sets us apart. Our focus on customer satisfaction and delivering world-class digital marketing solutions has enabled us to build lasting relationships with our clients. We're proud to be recognized as a Google Premier Partner and look forward to continuing using their technology to bolster our clients' success. --- > Free from any form of discrimination, Globe One Digital became a signatory of the Diversity Charter! We embrace diversity, we support an inclusive work environment. - Published: 2022-12-28 - Modified: 2023-01-04 - URL: https://www.globeonedigital.com/promote-inclusivity-embrace-diversity-support-equality/ Globe One Digital has become a signatory of the Diversity Charter, a voluntary corporate initiative promoting diversity and inclusivity in companies and institutions. It is a fundamental and public commitment made by companies and their employees to embrace diversity and to support and maintain an inclusive work environment, free from any form of prejudice or discrimination. The Diversity Charter aims to encourage the implementation of policies that act as a protective shield against any form of discrimination, in regard to ethnicity, nationality, gender, disability, sexual orientation, age or religion, at work and to promote inclusivity and equality in all stages and levels of employment. Our corporate philosophy and values promote an inclusive culture and acceptance of diversity. We embrace an open work culture and mentality, where everyone is valued and respected regardless of preferences, identity, origins, worldviews or beliefs. By signing the Diversity Charter, we make a public declaration that we commit to actively promoting and safeguarding a work environment that is free of prejudice and discrimination in any way, shape or form. A company is much more than its infrastructure, assets or business plans. At the heart of it are the people who breathe life into it with their diverse talents, qualities, aspirations, preferences and backgrounds. Allowing them to reach their full potential in a fair and inclusive work environment means that a broader range of skills and experiences are combined in a more wide-ranging and more innovative talent pool. As more ideas and perspectives are expressed, innovation and... --- > Globe One Digital and Attika Reisen, the leading German tour operator, join forces for a holistic digital transformation! Stay tuned for more updates! - Published: 2022-12-20 - Modified: 2023-05-09 - URL: https://www.globeonedigital.com/celebrating-a-new-business-partnership-opportunity/ We are excited to announce Attika Reisen has joined our growing business network in Europe. Our new partner, has chosen us for our deep expertise and broad experience in the Travel Industry, to guide and manage a holistic digital transformation. Attika Reisen Is a leading German tour operator with more than 6. 000 German & Austrian travel agencies partners & more than 1. 200 hotels in Greece & Cyprus. Has more than 45 years of experience in the Leisure, Travel & Tourism industry, offering a wide range of exceptional and distinctive travel services: 1. 200 carefully selected hotels in all categories, family-run guesthouses, studio and apartment complexes, traditional country houses and villas. Special programs, vacation packages, air tickets, rental car, round trips and other tailor made and exceptional travel options. Specializes in a wide range of high-quality accommodations, distinctive tours and top-notch travel services The Goals Optimize the direct sales performance. Optimize the online presence and infrastructure. Develop a continuous consultancy framework between the partners. Our Roadmap Audit and Analysis Develop and optimize continuous consultancy Deliver and growth The Two-Year Plan Maximize the extraordinary dynamic of Attica Reisen and to transform it into the #1 platform for incoming tourism from Germany. The Vision Blending our performance driven expertise with the highly specialized travel services of Attika Reisen, creates a unique opportunity to transform the needs and expectations of modern travelers, into extraordinary experiences. The Evolution Transformation is much more than a change. It’s evolution! Digital transformation is not just a... --- > Triple ISO Certification for Globe One Digital! An important achievement for us and a great asset for your business or your brand! Read more on our blog. - Published: 2022-11-25 - Modified: 2022-11-28 - URL: https://www.globeonedigital.com/triple-iso-certification/ We are multi-certified and filled with pride! We are beyond proud to announce Globe One Digital has been awarded 3 ISO Certifications by @tuv. austria. hellas! What does this mean for us and our clients? A triple ISO Certification gives us 3 very good reasons to celebrate an important achievement, but how can these ISO certifications benefit your business or your brand and give you reasons to celebrate with us? ISO 22301:2019 – The certification ensures we are implementing our Business Continuity Management System, by having robust contingency plans. This is a highly rewarding achievement for us, a result of investing resources and hard work in security and planning. It demonstrates we are resilient in mitigating risks and safeguarding from a wide range of potential disruptions. It assures our clients we can proactively identify and prioritize threats, promptly respond to and recover from incidents, in order to provide continuous and effective services. We believe it takes vision & dedication to achieve, but it takes excellence to prove it. Even more so, when dealing with potentially disrupting situations or conditions. ISO 27001:2013 – The certification proves we are committed to data security by meticulously planning, maintaining and continually improving our Information Security Management System. It ensures we are handling information with confidentiality, availability and integrity. For our clients, it means their valuable and crucial information is well protected and they can feel secure and confident in the way we handle and manage data and information risks. We are dedicated in safeguarding... --- >   We’re backing our media partner Whitepress in an exciting and innovative content marketing initiative, and are inviting you to be part of it. - Published: 2022-11-10 - Modified: 2022-11-28 - URL: https://www.globeonedigital.com/globe-one-digital-partners-up-with-whitepress-for-global-seo-survey/ We’re backing our media partner Whitepress in an exciting and innovative content marketing initiative, and are inviting you to be part of it. Through this global survey - that only takes minutes to complete - WhitePress will gather fresh & powerful SEO data from 20+ countries on Content Creation, Link Building & SEO tools that will prove invaluable to us all! The survey will also reveal international outlooks on the future of SEO and WhitePress will donate €1 to WWF for every completed survey. Join us and let’s build SEO knowledge together: ΤΑΚΕ ΤΗΕ SURVEY --- >   There have been quite a few conversations recently around the latest paradigm shift of the internet, namely the metaverse. Understandably, - Published: 2022-03-31 - Modified: 2022-03-31 - URL: https://www.globeonedigital.com/your-top-questions-on-the-metaverse-answered/ There have been quite a few conversations recently around the latest paradigm shift of the internet, namely the metaverse. Understandably, businesses, brands, as well as consumers have many questions around what it is, how it works, and most importantly: does it matter? And why? In line with our commitment to delivering leading-edge solutions to our clients that equip them for the future, our team answers some of the key questions regarding the metaverse right now, so as to better understand the reach, the potential, and the possibilities of the newest frontiers of cyberspace. What is the Metaverse really? To start, the ‘metaverse’ doesn’t completely exist right now! Some argue that it’s partly a dream for the future of online and partly a way to encapsulate current trends in online infrastructure — including the fast growth of real-time 3D worlds and the associated rise of development and tech like virtual reality (VR) and augmented reality (AR). While definitions of the term differ and details of how the metaverse will be built, regulated or work is shrouded in skepticism and debate, what experts will tell you is that the only thing you really need to know about the metaverse is that it’s BIG: it will change the way we engage with information and, most essentially, with the internet. For that reason, many refer to it Web 3. 0 — the next iteration of online — and Meta (formerly known as Facebook) said it best in terms of thinking of it as an... --- >   At the end of 2021, Globe One Digital obtained the ISO 9001:2015 and ELOT 1435:2009 certifications, after successfully completing an audit by TUV - Published: 2022-03-30 - Modified: 2022-03-30 - URL: https://www.globeonedigital.com/globe-one-digital-receives-iso-90012015-and-elot-14352009-certifications/ At the end of 2021, Globe One Digital obtained the ISO 9001:2015 and ELOT 1435:2009 certifications, after successfully completing an audit by TUV Austria Hellas. These certifications ensure we are implementing the highest quality standards to meet the needs of our clients. ISO 9001:2015 is an internationally recognized standard for quality management, and describes a model that when applied ensures the consistent quality of services provided, with client satisfaction being the main goal. ELOT 1435:2009 addresses Communication Service Providers and defines requirements that companies must meet to continuously provide best-in-class services that align with customers’ expectations. It is also a prerequisite for a Communication Service Provider, according to the law 3688/2008, to be able to participate in public tenders. Quality is at the heart of everything we do, and we continuously challenge ourselves to enhance our services to exceed our clients’ expectations, while always complying with the latest regulations and specifications. These accreditations are a recognition of our commitment to offering the best solutions for brands and businesses’ most demanding challenges. --- > True to our commitment to provide remarkable services and continuously evolve to exceed our clients’ expectations, we ran our first client satisfaction - Published: 2022-03-24 - Modified: 2022-03-24 - URL: https://www.globeonedigital.com/globe-one-digital-receives-a-9-10-client-satisfaction-score-in-first-ever-annual-client-survey/ True to our commitment to provide remarkable services and continuously evolve to exceed our clients’ expectations, we ran our first client satisfaction survey to better understand our customers’ experience and areas in which we can improve. It was very encouraging that our clients responded positively to our request for feedback, which ensured that we were able to holistically assess our performance through a representative sample. We are proud to have received a satisfaction score of 9/10 for the standard of services we provide, with 95% of our partners indicating they would highly recommend our services to other businesses. Most importantly, we gained an in-depth understanding of how we can upgrade our work to better serve them. Maria Kromida, Head of Account Management at Globe One Digital, stated: “The results we received are extremely positive and fill our team with pride. It is truly a demonstration of everyone at our company working tirelessly, with a dedication to providing innovative and bespoke solutions to our clients’ most demanding challenges. We want to thank our partners for their trust and valuable feedback and assure them that we will continue to enhance our services and capabilities to exceed their expectations”. --- >   Globe One Digital is honoured that for the second time, it will be the Gold Sponsor of the 3rd Google Marketing Conference 2020, which will take - Published: 2020-07-09 - Modified: 2020-07-10 - URL: https://www.globeonedigital.com/globe-one-digital-gold-sponsor-of-the-3rd-google-marketing-conference/ Globe One Digital is honoured that for the second time, it will be the Gold Sponsor of the 3rd Google Marketing Conference 2020, which will take place on the 13th & 14th July. This year on a virtual platform, the conference will present the most important trends in Digital Performance, Measurement and Video. With the primary goal to educate and inspire, the event will feature 10+ leading marketing experts as speakers. Talks will revolve around critical and timely topics such as “How Digital Marketing will get disrupted in the next 12 months” and “Quickly Adapt your PPC Messaging to Shifting Consumer Behavior”. The two-day live and on-screen Google Marketing Conference will feature four main categories related to the change, uncertainty and trends that are affecting the marketing industry since the outbreak of the Covid-19 Global Crisis and beyond: Navigating Through the Crisis, Measuring What Matters, Performance & E-Commerce and Brand & Video. Globe One Digital’s support in this conference is part of a series of turnkey sponsorships that offer direct and real-time backing for digital communications. As a leading and deeply experienced digital marketing agency, we are offering support to the process of disseminating vital solutions of an effective, innovative and inspirational nature to the market. Globe One Digital is supporting this excellent Boussias Communications and Google initiative with the vision of driving businesses - from small start-ups to established global brands - to practicing an up to date communications and marketing model. By learning about and implementing game-changing strategies,... --- > Globe One Digital is proud to announce its new partnership with SWOT | Hospitality Management Company, in a digital marketing and sales collaboration - Published: 2020-06-03 - Modified: 2020-06-03 - URL: https://www.globeonedigital.com/globe-one-digital-in-a-dynamic-partnership-with-swot/ Globe One Digital is proud to announce its new partnership with SWOT | Hospitality Management Company, in a digital marketing and sales collaboration bringing innovative and valuable solutions to the tourism sector. Bringing together their long-term experience and expertise, the two companies will offer tourism-based businesses comprehensive and all-inclusive services that will help grow their digital presence and increase their sales. Among several other areas in digital marketing, Globe One Digital has specialized in strategic communication for tourist and hotel units during the last 15 years, with a key focus on building online travel revenue. A certified partner of Marriott International, Accor, ΙΗG, Radisson Hotel Group και Nikki Beach Hotels & Resorts, SWOT has specialized in and been providing services for hotel management, sales & marketing, advisory, and investment management since 2013. The partnership will provide a great host of services in digital marketing strategy, branding, content development, social media, SEO, website design and development and digital advertising among others. Globe One Digital’s CEO and founder Dimitris Papoutsis expressed his pride in the new collaboration with SWOT, underlining that this union will offer tourism units and hotels a unique opportunity to boost their revenue and better position themselves in the market during a challenging time in the economy. Together, Globe One Digital and SWOT are set to dynamically employ their significant experience in the tourism sector with sophisticated knowledge of the latest digital technologies and multifaceted digital marketing strategies, thus enabling tourism businesses to better attract visitors, provide top-level services... --- > Globe One Digital, with over 20 years of operation, is very proud to now be a Certified Google Digital Champion in Smart Bidding. This brings Globe One - Published: 2020-03-31 - Modified: 2020-04-13 - URL: https://www.globeonedigital.com/reaching-google-champion-status-in-smart-bidding/ Globe One Digital, with over 20 years of operation, is very proud to now be a Certified Google Digital Champion in Smart Bidding. This brings Globe One Digital, which has offices in three different countries and has been awarded with 40+ distinctions to a higher level in Google Performance and Marketing. Recently our PPC Team was invited by Google to participate in an international Google Premier Partners training. After successfully completing the Smart Bidding training, they then offered an intensive in-house training to our internal teams, bringing forth the most contemporary knowledge in this area of digital marketing. A deeper knowledge in Smart Bidding enables us to offer our esteemed clients higher performance targets and significantly improve their revenue and profitability. In addition, our teams can utilize Google performance reporting tools that offer sharper insights in our client’s bidding performance and troubleshoot at a faster and more effective rate. Our biggest passion is taking your performance and efficiency to the highest peak! --- > EXELIXI ZOIS, a nonprofit organization established through a founding grant from the Stavros Niarchos Foundation, is receiving valuable support from - Published: 2020-01-28 - Modified: 2020-03-30 - URL: https://www.globeonedigital.com/globe-one-digital-supports-the-exelixi-zois-organisation/ EXELIXI ZOIS, a nonprofit organization established through a founding grant from the Stavros Niarchos Foundation, is receiving valuable support from Multi-awarded Performance Marketing Agency Globe One Digital. EXELIXI ZOIS, is a non-profit organization aiming to provide guidance and empowerment to children and adolescents who live and are raised in closed child protection institutions. Its chief purpose is to provide these underprivileged youths with a positive and seamless way of being included in society at large. Several key activities, workshops and events centered around education, sports, artistic and social skills, as well as programmes offering psychological support, are all part of the organization’s extensive plans. Every successful venture requires a robust digital presence, and that’s where Globe One Digital has stepped in. The agency offered its sponsorship by generating the creative design, development and web hosting of the EXELIXI ZOIS, website (https://www. exelixizois. org). The agency made it a priority to produce a contemporary and attractive bilingual website and content strategy development that will dynamically showcase the objectives and actions of the philanthropic organization. “I will always stand by any institution or organization that’s fighting to create a better present and future for vulnerable social groups; these are people who deserve all the support and love we can give,” said the Founder of Globe One Digital, Dimitris Papoutsis. In an era when it has become critical to offer social solidarity and support, Globe One Digital aspires to show how much it cares to help children and youth receive the right education,... --- > Globe One Digital celebrated its five-year anniversary in Bulgaria with a special event about digital marketing recently. CEO Dimitris Papoutsis and his - Published: 2020-01-21 - Modified: 2020-01-28 - URL: https://www.globeonedigital.com/globe-one-digital-celebrates-its-5-year-anniversary-in-bulgaria-with-a-special-event-about-digital-marketing/ Globe One Digital celebrated its five-year anniversary in Bulgaria with a special event about digital marketing recently. CEO Dimitris Papoutsis and his team organised an all-day ‘Digital Marketing & Business Growth’ seminar in collaboration with the Hellenic Business Council of Bulgaria (HBCB). Since 2005, HBCB has worked to accelerate trade and investment between Bulgaria and Greece. Its chief aim is to generate mutual dialogue between key government and business figures in the two countries in order to advance the development of progressive economic policies. Participants filled the Sofia Hotel Balkan conference hall to receive valuable training based on Dimitris Papoutsis’ unique, global know-how from 20+ successful years as a digital marketing strategist. Areas such as Performance Strategy, Website Development, Social Media, Digital Strategy and Marketing Technology Innovation were extensively covered during the one-day event. With experience of over 2. 000 international and local clients of the highest quality, the Globe One Digital founder offered solid strategies, expert advice and innovative information based on robust tried and tested methods. In a business world that keeps innovating at lightning pace, Dimitris Papoutsis and his team shared not only digital marketing essentials but also how to keep moving ahead with change and continuing to generate impressive results and sales. We were honoured by the presence of some of the world’s leading companies, including Intracom, Euro-football, ETEM, Husqvarna, Chipita, Suzuki, Post Bank, Ficosota, Acibadem City Clinics and Plesio Computers, and thank them and all member-companies for their attendance. We’d like to express our gratitude... --- - Published: 2019-07-04 - Modified: 2019-08-20 - URL: https://www.globeonedigital.com/globe-one-digital-sponsors-marianna-lourba-chloe-geitman-akrithaki-exhibit/ Globe One Digital, the multi-awarded Performance Marketing Agency is proud to announce the sponsorship of Art Exhibit “2SEE” by Marianna Lourba and Chloe Geitman-Akrithaki, taking place this summer in Art Space / Studio 265, Paros. The show, endorsed by the Southern Aegean Region, Municipality of Paros, is open to the public from July 13 to August 7 2019, 9:00 – 17:00 and 19:30 – 21:00, upon appointment. The exhibition features a number of striking photography and digital collage artworks, inspired by the summer season. This theme brings to mind all kinds of different vacation activities and festivities, mirroring each and every island and rural landscape alike, developing a collective summer experience, that all viewers may equally relate to. As per the artists, photography is the starting point, in order to generally observe the world around us, and specifically recall images of Aegean travel stories and childhood memories, looking for geometric forms, perspectives and visual tension, with contrast of both tone and color. Creative Director of Apolyto Creative Spot, Marianna Lourba, is a graduate of Middlesex University, London and postgraduate in Visual Communication and Design, IED (Instituto Europeo di Design), Milan. She has exhibited in various solo and group shows in Athens (GR), Tokyo (JP), NY (US), Arezzo (IT), Orvieto (IT) etc. and received several prestigious awards and distinctions (e. g. Deste Foundation, Mont Blanc, Cosmote). Since 2012, Lourba’s work has been included in the permanent collection of Benaki Museum Artshop. Daughter of renowned visual artist, Alexis Akrithakis, Chloe Geitman-Akrithaki, has... --- > We live and breathe social! Globe One Digital is proud to announce 4 separate, prestigious awards, at Social Media Awards 2018 - Published: 2018-11-23 - Modified: 2019-08-29 - URL: https://www.globeonedigital.com/social-media-awards-2018/ We live and breathe social! Globe One Digital is proud to announce 4 separate, prestigious awards, at Social Media Awards 2018 We live and breathe social! Globe One Digital is proud to announce 4 separate, prestigious awards, at Social Media Awards 2018, i. e. an annual competition honoring excellence, innovation and leadership practices in Social Media. More specifically, we received the following accolades: Golden Award in “Best Integration of Social Media & Offline” category for Release Athens Festival (Globe One Digital – Digital Spin), Bronze Award in “Best Social Media Strategy for Event Promotion” category for Release Athens Festival: The Ultimate Music Event in Greece! (Globe One Digital – Digital Spin), Bronze Award in “Best Real-Time Marketing” category for Release Athens Festival: Real-Time Music Moments (Globe One Digital – Digital Spin) and Bronze Award in “Best Use of Social Media for a Consumer Brand/ Beauty-Health & Pharma” for Karavaki Papoutsanis: Rough Seas Make Good Sailors! (Globe One Digital – Red Design Consultants). The awards ceremony took place at the industrial aesthetics “Hellenic Cosmos” Convention & Cultural Center on Wednesday, November 7, 2018. The largest and most popular event for Social Media in Greece, organized by Boussias Communications, rewards the most inventive and efficient Social Media practices, highlighting the latest trends in the Greek market. Our Social Media Campaigns for Release Athens Festival & Karavaki Papoutsanis helped to promote our Clients’ brands and products to the Greek audience, in a highly-effective way. It’s a great example of the sort of projects that Greek companies can achieve in the local, challenging economy and unique Social Media market. We are dedicated to working with... --- > Globe One Digital - the leading, award-winning Digital Marketing Agency – is proud to support, as the Gold Sponsor, the 1st Google Marketing Conference - Published: 2018-07-04 - Modified: 2019-08-29 - URL: https://www.globeonedigital.com/globe-one-digital-gold-sponsor-of-the-1st-google-marketing-conference/ Globe One Digital - the leading, award-winning Digital Marketing Agency – is proud to support, as the Gold Sponsor, the 1st Google Marketing Conference Globe One Digital - the leading, award-winning Digital Marketing Agency – is proud to support, as the Gold Sponsor, the 1st Google Marketing Conference to be held in Greece – showcasing the benefits of Google tools for advertising. Globe One Digital is Gold Sponsor of the 1st Google Marketing Conference – July 10th and 11th, Athens. Our support is part of a series of sponsorships by our renowned Digital Marketing Agency. We share the goal of providing real-time support for digital communications, delivering modern know-how to the Greek business world to enhance its electronic presence and communication capacities. We are grateful for the privilege to support this exclusive opportunity to disseminate state-of-the-art knowledge to the Greek business sector, including the most effective use of Google tools. This unique event will no doubt contribute to the further expansion of local businesses across electronic communication and e-commerce. Marketing underpins the main investment channels around the world. In recent years, Digital Marketing has clearly dominated budgets of both small- and large-scale businesses. It goes without saying that this conference is essential for serious marketing professionals keen on effectively and efficiently managing budgets. Participants will network with, and learn from, some of the brightest minds in the industry from around the world – first-hand and in-person. It is an exchange that cannot be gleaned from scrolling webpages or scraping bibliographies. As Eastern Europe’s most dynamic hub, this high-level conference is a must for Greek businesses fields of Digital Marketing and Digital Communications. Globe One... --- > Globe One Digital and Travelive: Leading Partners into the Wonderful Journey of Online Travel Marketing Globe One Digital - Published: 2018-02-16 - Modified: 2019-08-29 - URL: https://www.globeonedigital.com/globe-one-digital-travelive-online-travel-marketing-partners/ Globe One Digital and Travelive: Leading Partners into the Wonderful Journey of Online Travel Marketing Globe One Digital Globe One Digital and Travelive: Leading Partners into the Wonderful Journey of Online Travel Marketing Globe One Digital, an acclaimed Digital Agency with a high level of expertise in Online Performance Travel Marketing, is renewing its partnership with Travelive, a leading American travel company, by joining forces as they implement the best exemplary digital advertising practices on the newly revamped Travelive website. Globe One Digital is responsible for the Digital Marketing, as well as the management of the SEO & Safe Migration Plan, in order to maintain the authority and significantly increase the rankings and traffic of the new Travelive website. Travelive, an award winning Luxury Travel Company, has offices in both the US and Europe, which help to meet the needs of an elite audience by offering travel services in the Mediterranean, with top-level services at competitive prices. Through personalized, fully customizable vacation packages, Travelive offers private curated travel experiences and has served more than 30,000 demanding travelers in North America. Travelive is the preferred supplier for Virtuoso, Signature Travel Network, Altour and Ensemble agents all around the world. Travelive is featured in Travel + Leisure's A-List of the World's Top Travel Agents and is among the Top Travel Specialists of Condé Nast Traveler Magazine. After 15 years of experience and numerous travel awards, this pioneer Agency has set a new goal for the future through their innovative website, created by LiquidHub, with hopes of increasing the incoming tourism to Greece, Italy, Spain, Turkey and Egypt, through its sophisticated... --- > With 20 years of experience and significant expertise in Travel Performance Digital Marketing, Dimitris Papoutsis, Founder, and CEO of Globe One Digital, attended the - Published: 2017-11-21 - Modified: 2019-08-29 - URL: https://www.globeonedigital.com/globe-one-digitals-ceo-dimitris-papoutsis-was-the-guest-speaker-for-travel-performance-digital-marketing-at-the-annual-tourism-megatrends-conference/ With 20 years of experience and significant expertise in Travel Performance Digital Marketing, Dimitris Papoutsis, Founder, and CEO of Globe One Digital, attended the With 20 years of experience and significant expertise in Travel Performance Digital Marketing, Dimitris Papoutsis, Founder, and CEO of Globe One Digital, attended the Tourism Megatrends Conference as guest speaker at the Amphitheater of the Sustainable Entrepreneurship Center "Exelixi" in Kastri, on November 1st, 2017. In his speech entitled "Digital Accommodation Performance Marketing," Dimitris Papoutsis analyzed the importance of managing Revenue Performance Management (RPM) in online advertising for hotels and explained how hotel businesses can identify their promotional weaknesses through a systematic process, which lead to poor revenue streams. "As a business strategy, RPM requires the right and complete mix of digital media to ultimately achieve an actual increase in revenue”, said Dimitris Papoutsis emphasizing on the 6 pillars of Digital Marketing - SEO, Search Advertising, Remarketing, Email Marketing, Social Media Advertising and Affiliate Marketing – that should be neither excluded nor skipped in an advertising plan, as the mix is the determining factor of success in the overall ROI. The Tourism Megatrends Conference is organized by Boussias Communications and is the successor of Hospitality Next. The conference aims to cover the entire range of Hospitality Strategy, Guest Experience and Tourism Marketing & Technology. Globe One Digital, the leading Digital Marketing Agency in the field of Travel Performance Marketing, continues to support virtually every effort to give prominence to best practices in the digital advertising industry. --- > When things go wrong, don't go with them, or how to turn a crisis into a trust for your customer and get awarded for. Globe One Digital and Digital Spin are proud to - Published: 2017-11-19 - Modified: 2019-08-29 - URL: https://www.globeonedigital.com/globe-one-digital-receives-the-gold-award-for-release-athens-at-the-social-media-awards-2017/ When things go wrong, don't go with them, or how to turn a crisis into a trust for your customer and get awarded for. Globe One Digital and Digital Spin are proud to When things go wrong, don't go with them, or how to turn a crisis into a trust for your customer and get awarded for. Globe One Digital and Digital Spin are proud to announce the Gold Award for Release Athens Festival "Turning crisis into trust" at Social Media Awards 2017, the largest and most popular event for social media in Greece which rewards the most innovative and effective actions, highlighting the most important trends in the Greek market. At Globe One Digital, we firmly believe that a powerful online reputation grows trust for your brand and protects the brand’s image against any unfortunate events or malicious attempts aiming to undermine it. However, there’s always a need to take action in a crisis by integrating public relations and innovative digital technology to protect and manage your online reputation. Our team consists of PR experts who are specialized in crisis management, brand preservation, and strategic PR. We build and protect your brand's image online, aiming to increase your positive reputation, earn more high ratings and increase your business by our tailor-made approach based on your distinct demands. So, feel safe - we got you covered! --- - Published: 2017-11-10 - Modified: 2019-08-29 - URL: https://www.globeonedigital.com/globe-one-digital-supports-marianna-lourbas-second-exhibition-lux-in-tenebris-light-in-darkness/ Globe One Digital proudly sponsors the art exhibition of the Visual Designer Marianna Lourba “Lux in Tenebris - Light in Darkness”. A unique exhibition of 16 photographic themes printed on bronze sheets depicting the details of lights and lampshades presented under the distinctive look of the artist, her own “imprint” of the way light emits in the darkness. Crowds of people attended the inauguration of Marianna Lourba’s second solo exhibition, most of them artists themselves, winning extraordinary reviews on the presentation of her artwork. The exhibition takes place at the Fotagogos bookstore at Stoa Kourtaki (Kolokotroni 59B and Limbona) in downtown Athens and is open to the public until October 30th, from 10:00 to 22:00 daily and from 12:00 to 18:00 on weekends. --- - Published: 2017-11-03 - Modified: 2019-08-29 - URL: https://www.globeonedigital.com/globe-one-digital-was-the-proud-sponsor-of-the-game-changer-in-digital-marketing-conference/ Globe One Digital was once again a proud sponsor of the Game Changer in "Digital Marketing", an event that took place on the October 10th, 2017 at the Onassis Cultural Centre in Athens, where international keynote speakers presented to top local executives. We, at Globe One Digital, fundamentally acknowledge the importance of supporting all activities that endorse and promote cutting-edge techniques of digital marketing, social media marketing and digital communications. Our dedication to efficiency, aiming to maximize the performance of advertisers' digital exposure, is our foremost mission as a Digital Performance Marketing Agency. We are interested not only to observe or follow, rather than support any activity that leads the development in an industry that is constantly facing rapid changes. Game Changer in “Digital Marketing” is accomplishing the integration of Digital Marketing into everyday business as well as into the everyday life of the smart-device users by changing the way advertising works. The conference is organized by 24Media and Tsomokos S. A. with the aim of exploring and highlighting the trends, opportunities and major changes that take place in the digital marketing landscape --- - Published: 2017-08-04 - Modified: 2019-08-29 - URL: https://www.globeonedigital.com/our-startups-offer-you-an-amazing-vacation/ Our Startups Offer You An Amazing Vacation! Summer is the best time for many people to relax, unwind and learn about new things. In fact, there’s nothing better than laying on your relaxing sunbed and reading about new things that take place out there. We present you the 4 startups that Globe One Digital, one of the leading Intelligent Performance Marketing Agencies in Europe, successfully supports, empowering teamwork, talent and systematic effort by inspired entrepreneurs. Learn about new, inspiring ventures that could take you places this summer, offer you experiences and rewards! SAIL TO MORE THAN 300 GREEK DESTINATIONS AT THE LOWEST COST WITH ALO:YALO! Making your dream day cruise come true is easier than you think! Pick a yacht, choose a destination, split the costs and hop on board for a dream vacation in Greece! SAIL TO MORE THAN 300 GREEK DESTINATIONS AT THE LOWEST COST WITH ALO:YALO! Making your dream day cruise come true is easier than you think! Pick a yacht, choose a destination, split the costs and hop on board for a dream vacation in Greece! DRIVE SAFE WITH IQCAR! Experience top-rated car services such as Roadside Assistance, Car Service, Car Calendar, Nearby Locations and Parking Location through an App. IQ Car is your intelligent driving partner! LEARN TO COOK WITH THE TOP-RATED CHEFS OF PANDESPANI! Enjoy exceptional Private Cheffing services and organize your cooking lessons with Pandespani. One million visitors a year trust the Pandespani taste! LEARN TO COOK WITH THE TOP-RATED CHEFS OF PANDESPANI!... --- - Published: 2017-05-29 - Modified: 2019-08-29 - URL: https://www.globeonedigital.com/globe-one-digital-is-a-proud-sponsor-of-the-game-changer-in-sports/ Globe One Digital is a Proud Sponsor of the Game Changer in Sports, the leading meeting place for the sports business industry that will take place on Thursday, May 30th 2017, at Hotel Grande Bretagne, organized by 24MEDIA, Greece’s leading digital publishing group and the leading strategic consultancy and conference provider Symeon G Tsomokos S. A. With a global viewpoint, leading names, controversial discussions and coverage of all topics of relevance to the sports industry, the second Game Changer in Sports continues last year’s success and provides the perfect opportunity to meet with the most important decision-makers in the sports business industry, athletes and managers in a one day conference. Game Changer in Sports will present a broad range of topics and top-quality content. The “Who’s Who” of the sports business sector takes the stage at the conference. You will find out about the latest developments in sports business, take advantage of unique networking opportunities, hear from prominent figures in sports and business on stage. This sponsorship affirms that Globe One Digital, the multi-awarded performance marketing agency, specialized in innovative digital services since 1997, ranking 81st on the “2016 Inc. 5000 Europe” list by Inc. Magazine of fastest growing private companies in Europe and 1st in Greece and 5th in Europe for Advertising & Marketing, actively supports the Sports Industry, endorsing values such as courage, integral and unshakeable character, morality, fair play, solidarity, systematic effort and respect for the rules, as well as promoting prominent brands. Set yourself as a... --- - Published: 2017-02-21 - Modified: 2017-02-21 - URL: https://www.globeonedigital.com/globe-one-digital-proud-sponsor-of-the-womens-volleyball-team-of-ilioupolis-sports-club/ Globe One Digital, one of the leading Intelligent Performance Marketing Agencies in Europe, celebrates 20 years of success in the Digital Communication & Marketing field and announces its collaboration with Ilioupolis Sports Club, acting as a Proud Sponsor of the Women’s Volleyball Team for the current athletic season. As part of the sponsorship, Globe One Digital will actively support the team in its efforts to achieve new distinctions at a national level. Our decision to proceed with this action symbolizes the identification of our philosophy with the athletic ideal. Values such as courage, integral and unshakeable character, morality, fair play, solidarity, systematic effort and respect for the rules, are the pillars of our corporate culture that keep our team united in the business arena. The constant strive that makes athletes distinguished is a source of inspiration and creativity for us. The Women's Volleyball Team of Ilioupolis had been competing in the A1 National League from 1995 to 1999. During the 2011-12 season, the team had been competing in the A2 National League. The following year (2012-13), it ranked 5th in the final standings of the 1st Group, while during the 2012-13 season, the team finished 5th in the National Womens’ Class A2 Championship and in particular the 2nd Group. In March 2014, the team ensured its ascension to the A1 National League, after an absence of 13 years. Last year, Ilioupolis Sports Club as newly promoted, managed to establish its presence in the 1st League, mainly relying on Greek athletes,... --- - Published: 2016-09-28 - Modified: 2016-09-28 - URL: https://www.globeonedigital.com/globe-one-digital-supports-game-changer-in-digital-marketing/ Globe One Digital is an official supporter of the GAME CHANGER IN DIGITAL MARKETING, an event that will take place on Wednesday, the 5th of October 2016, at the Onassis Cultural Centre in Athens. The conference will be focusing on new marketing trends, digital communication and online advertising, with an emphasis on trending topics such as performance marketing for e-commerce, programmatic buying, content marketing and native advertising. The key note speakers will participate in lively panel discussions, offering an engaging analysis of today’s emerging business and entrepreneurial environment. Game Changer brings together experts from top organizations, including Alibaba Group, the leading platform for global wholesale trade which serves millions of buyers and suppliers around the world and Viber, the popular mobile application for free phone calls and text messages. Globe One Digital’s CEO, Dimitris Papoutsis, is among the top international speakers and will be sharing his long experience from designing and implementing multi-channel campaigns for global brands. The event is linked to a series of exceptional conferences and strategic congresses, organized by 24Media, Greece’s top digital publishing group and the strategic consultancy and conference provider Symeon G Tsomokos S. A. Globe One Digital, the European leading performance marketing agency with a strategic presence in 5 countries, is pleased to embrace such prestigious events, aiming to highlight various aspects of digital marketing. Find out more about the Game Changer in Digital Marketing. --- - Published: 2016-04-13 - Modified: 2016-04-13 - URL: https://www.globeonedigital.com/globe-one-digital-sponsors-game-changer-in-sports/ Globe One Digital is proud to support Game Changer in Sports, the original sports conference, focusing on the sports business & marketing, organized by 24MEDIA, in collaboration with Symeon G. Tsomokos Communication Company. For the first year in Greece, Game Changer in Sports will highlight the most effective actions and trends in the Sports industry, recognizing and educating about all latest best practices in the particular field. Keynote speakers include Jordi Bertomeu Orteu, the President and CEO of Euroleague Basketball and Jesus Bueno Pascual, the NBA Vice-President for Europe, Africa and Middle East. Moreover, there will be a great number of influential speakers involved in the Sports industry of Greece. The main sections of the Conference are about: – The future of the game – All about the Fans – Towards stronger brands – Transforming sports with technology There will also be presented a case study on How to make the best sportsmen in the world, by the father of popular tennis player Novak Djokovic. The conference will take place at Hilton Athens on Monday, April 18, 2016. This sponsorship further affirms that Globe One Digital, the multi-awarded performance marketing agency, specialized in innovative Social Media, PPC, SEO, CRO & Mobile services since 1997, ranking 81st on the “2016 Inc. 5000 Europe” list by Inc. Magazine of fastest growing private companies in Europe and 1st in Greece and 5th in Europe for Advertising & Marketing, actively supports the Sports industry, endorsing all kinds of quality and innovative practices and promoting... --- - Published: 2016-04-11 - Modified: 2016-04-11 - URL: https://www.globeonedigital.com/globe-one-digital-bond-events-receive-highest-recognition-in-tourism-awards-2016/ Globe One Digital & Bond Events are honored to receive the Gold Award in the Effective Use of Search Engines category in Tourism Awards 2016, the greatest local Travel Industry event, organized by Boussias Communications and Hotel & Restaurant magazine. Bond Events provides premium, luxury events planning services, in Greece. Since 2014, Globe One Digital has been proud to promote digitally, such an exclusive business that caters all major life event needs. Tourism Awards focus on highlighting excellence and innovation in Greek tourism, recognizing best practices in Travel, Hospitality and Leisure: from luxury services, to culture plans and sports events that may increase quality tourism in the low season. The awards ceremony took place at the Athens Megaron (Hall Banquet) on Wednesday, April 6, 2016. The event rewarded the most efficient and inventive practices of brands in the world of Greek tourism. The renewed Awards Committee included prominent industry and subject-matter experts, brand specialists, scholars and local authorities. There was a glorious group of winners in the following 12 main categories: Strategy & Innovation Hotels & Resorts Hotel Experience Architecture & Interior Design Destination Management Specialty Travel Travel & Transportation Gastronomy Digital Tourism Branding / Public Relations / People Strategy Technology / Automation Sustainability / Facilities Management This year, Tourism Awards attracted a great number of distinguished attendees. It was about a genuine celebration of Greek Tourism, verifying that Greece is not just another sun and sea destination but offers a fantastic range of unique holiday experiences. For the third... --- - Published: 2016-02-26 - Modified: 2016-02-26 - URL: https://www.globeonedigital.com/globe-one-digital-ranks-81st-among-5000-fastest-growing-companies-in-europe/ Inc. Magazine: Globe One Digital ranks 81st among 5000 fastest growing companies in Europe, and 5th in the Advertising & Marketing sector Globe One Digital, the multi-awarded digital marketing agency, ranks 81st on the list “2016 Inc. 5000 Europe” of fastest growing private companies in Europe, with a stunning growth rate of 853%. The list is ranked according to percentage revenue growth when comparing 2011 to 2014. More specifically, Globe One Digital, comes 2nd in a total of 98 Greek companies that made it to the top fastest growing private companies in Europe. It ranks 1st in Greece and 5th in Europe in the Advertising & Marketing category. The list endorses fast-growing independent companies, i. e. one of the most important sectors of the European economy. Over the years, leading companies such as Microsoft, Zappos, Clif Bar, Intuit, Chobani, Zipcar, Oracle, and many more, gained early exposure as members of the Inc. Magazine lists. The New York based, business and financial news brand, Inc. Magazine, was founded in 1979. Its total monthly audience reach is estimated at over 13,000,000. Inc. Magazine offers innovative solutions for today’s company builders, focusing primarily on company owners and CEOs of the most innovative, fast-growing private companies worldwide. In the sluggish economic climate and a highly competitive business environment, it is a great honor to receive such a unique distinction. This recognition not only reaffirms the significance of innovative solutions and the entrepreneurial spirit, but further establishes our status as a premium Intelligence Performance Marketing... --- - Published: 2015-12-30 - Modified: 2015-12-30 - URL: https://www.globeonedigital.com/2-great-e-volution-awards-2016/ Globe One Digital is proud to announce that e-volution Awards 2016, the greatest local e-Commerce event, organized by the Laboratory of Electronic Commerce, ELTRUN, Athens University of Economics and Boussias Communications, honored once again our digital teams and clients. For the fifth consecutive year, e-volution awards recognized best practices in e-Commerce and e-Business, rewarding the most inventive digital actions of local brands and agencies. The Awards Committee included prominent industry experts, university professors, representatives of the organizations supporting the event, as well as various e-Commerce sites and agencies executives. The e-volution Awards 2016 ceremony took place at the Athens Megaron (Hall Banquet) on Wednesday, December 2, 2015 and there were highlighted the digital accomplishments regarding two of our most exquisite clients, i. e. Stoiximan, the most popular gaming company in Greece and Coffee Island, the meticulous coffee franchisor. More specifically, Globe One Digital received the Silver Award in the PPC category for Stoiximan, as well as the Silver Award in Social Media Strategy, for Coffee Island. We are delighted that our marketing efforts correspond to the high profile and expectations of our first-rate clients and we are dedicated to maintaining our high-caliber services in future digital plans. --- - Published: 2015-11-30 - Modified: 2015-11-30 - URL: https://www.globeonedigital.com/globe-one-digital-sponsors-e-volution-awards-2016-2/ Globe One Digital is proud to support e-volution Awards 2016, the greatest local e-Commerce event, organized by the Laboratory of Electronic Commerce, ELTRUN, Athens University of Economics and Boussias Communications. For the fifth consecutive year, e-volution awards will highlight the growth and maturity trends of the industry, recognizing best practices in e-Commerce and e-Business. This year, e-volution awards, in cooperation with GRECA, will select the best Greek e-shop (B-C), which will represent Greece at the European E-Commerce Awards, at the World Conference e-Commerce, in Barcelona. Moreover, for the first time, smaller but innovative online stores are able to claim their own prize, i. e. a distinction in e-Commerce. The event will reward the most innovative and effective actions of brands and agencies in the e-Commerce world. The Awards Committee, apart from industry experts, university professors and representatives of the organizations supporting the event, will also include prominent industry experts, as well as executives from e-Commerce sites and agencies. The awards ceremony will take place at the Athens Megaron (Hall Banquet) on Wednesday, December 2, 2015, 19:30. --- - Published: 2015-10-26 - Modified: 2015-10-26 - URL: https://www.globeonedigital.com/sosrefugees-2/ #SOSrefugees: Globe One Digital and partners for refugees in the Greek islands As winter is on the doorstep and our fellow human beings need our support more than ever, we have to organize our efforts and try to help every way possible and most effective. During the last five years, we have supported various social organizations, offering a total of more than 500. 000 €. At this time, Globe One Digital and partners run the initiative #SOSrefugees, with a view to supporting refugees in the Greek islands, starting with Humanitarian Aid Caravans to Leros and Mytilene. Your help is much appreciated, as it further supports our collective project, to make the refugees dream of a new life, a reality. What can you offer: 1. Water, juice, evaporated milk, cream and milk powder for babies 2. Packed food with long shelf-time (that do not require refrigeration), such as cans, croissants, toasted bread, cereal bars, sesame bars, biscuits, nuts, jam, plastic spoons / forks / cups 3. Clothes & shoes (for men, women and children), as well as raincoats, socks, boots, packed in bags indicating gender and age (i. e. children’s’ clothing, for 5 years old boys). 4. Towels, sheets, blankets, pillows, sleeping bags, sleeping pads, pallets 5. Medication for adults & children (painkillers, antibiotics, antiseptics, hansaplast, rubbing alcohol, gauze, bandages, physiological saline, etc. ) 6. Toilet paper, wet wipes, baby diapers, baby bottles, napkins, garbage bags 7. Soaps, shampoos, shower gels, toothbrushes, toothpaste 8. Children’s Toys (preferably packed) You may also... --- - Published: 2015-10-20 - Modified: 2015-10-20 - URL: https://www.globeonedigital.com/globe-one-digital-sponsors-social-media-awards-2015-2/ Globe One Digital is proud to sponsor Social Media Awards 2015, the greatest local social media event, organized by Marketing Week magazine and Boussias Communications. The event aims to highlight and reward the most innovative and effective actions of brands and agencies in the social media world. This initiative confirms that the award-winning digital marketing agency, which offers innovative Social Media, PPC, SEO, CRO, & Mobile services since 1997, vividly supports inventive practices that further promote digital development. Globe One Digital is a model Greek company that excels in the field of Communication, by maintaining its dynamism and boldness, during objectively difficult times for entrepreneurship. Moreover, Globe One Digital offers a major boost to the market, providing to creative events the opportunity to carry on, operate and thrive, even in the most adverse conditions. Dimitris Papoutsis, founder and CEO of the Greek leading company in the field of Digital Marketing, said: "Our love for Digital Marketing prompts us to support similar events and help agencies and brands with vision and values, in the context of fair play, to make the difference. We are happy to encourage actions that promote innovation and entrepreneurship. We exit Introversion, by thinking Social! » --- - Published: 2015-08-03 - Modified: 2015-08-03 - URL: https://www.globeonedigital.com/globo-linkedin-inmail-advertising-lets-share-a-success-story/ GLOBO is an enterprise mobility management and application development services provider that was on the outlook for the outmost efficient way to target opinion leaders and influencers, aiming at the right moment, with the maximum collision possible. Globe One Digital designed the LinkedIn advertising strategy, which took advantage of the Mobile World Congress event. The annual congress in Barcelona, Spain turned out to be a prominent opportunity for the innovative company, in order to communicate with its target audience of business and IT decision-makers, mobile application developers, software technology vendors and value added resellers. The strategic decision to use Sponsored InMail, with a view to reaching influencers through their LinkedIn inbox when online, led to such amazing results, that the LinkedIn team, based in Dublin, Ireland, decided to include our campaign as a best success story for LinkedIn Inmail advertising case study. Globe One Digital strategically chose Sponsored InMail, because it offers real-time control and secures impact at the top of the LinkedIn inbox. Moreover, LinkedIn is an established B2B platform for engaging senior executives in a professional approach. Our goal features two main axes: to promote GLOBO at the Mobile World Congress, by ensuring meetings and presentation opportunities with experts & to raise simultaneously awareness towards the company as a leader of the enterprise mobility space. The GLOBO campaign accomplished 100% deliverability, marking 72% Open Rate, way above the general benchmark. Thus, the Sponsored InMail campaign generated a 69% increase on the meeting enquiries compared to the figures of... --- - Published: 2015-06-18 - Modified: 2015-06-18 - URL: https://www.globeonedigital.com/globe-one-digital-stoiximan-gr-proud-sponsors-of-sparti-fc/ Our company enjoys a continuous and fruitful collaboration with the popular website Stoiximan. gr; within this joined context, we are proud to announce that Globe One Digital & Stoiximan. gr undertook the financial support of Sparti FC. The promising football club, expressed its gratitude by waving goodbye to the amateur football league and joining the pro category. This local football ventures’ promotional activity, which is followed by a series of related actions, is included in the greater Stoiximan. gr campaign, iroes. gr, promoting the endeavors of our favored athletes in various fields, such as Vasso Millousi and Lefteris Petrounias, in artistic gymnastics. We feel confident that our effort is about to meet with great success and find new supporters, all over Greece. In any case, nobody who ever gave his best regretted it: so, go Sparti FC! --- - Published: 2015-06-05 - Modified: 2015-06-05 - URL: https://www.globeonedigital.com/digital-communication-create-a-unique-digital-footprint-for-your-brand/ So many companies, so many websites, so many brands. How can you help your business stand out, in the particular industry, build your digital profile and improve your online reputation? Globe One Digital‘s communication experts, share the tips you just ought to know! First things first: The dated notion of corporate identity was only related to logos and visual design; however, over the years, this very term encompassed additional elements of communication and further evolved into the concept of “corporate image”. Corporate image includes attributes of symbolism (e. g. logos, style), communication (e. g. corporate advertising, events, publicity, promotions) and behavior (e. g. employees and management’s impression on the stakeholders). The all-inclusive idea of corporate image also embraces the image that an organization has in the eyes of stakeholders. Now, how does the above all translate, in terms of digital communication? That is quite straightforward: It’s about shifting your thinking, from the old-fashioned, marketing to the masses procedures, to a strategy of targeting vast numbers of underserved audiences, via the internet. In Globe One Digital, we take for granted that contemporary communication integrates marketing techniques with public relations, and suggest the following tips: • Digital marketing is so much more, than just advertising Ensure that whenever a potential customer searches for your product category, your brand does appear, in multiple forms; your website and your Facebook page, a press release you sent or a news article, can all serve as possible touch points. • Audiences appreciate great content An inspiring... --- - Published: 2015-05-18 - Modified: 2015-05-18 - URL: https://www.globeonedigital.com/awesome-web-design-the-2015-trends-2/ Web design incorporates a whole range of digital aspects; a creative designer is able to effect the way users interact and realize imagination in the most unexpected ways. As all digital communication, web design has tremendously evolved during the past years. Modern and fresh websites demonstrate the most characteristic web design trends emerging in 2015. The way we consider a “nice website” has changed completely, basically because of the below innovative style attitudes: 1. The bigger the better Cinema and TV screens have played a major role in changing the look and feel of current homepages. The main message overlaid on an inspiring image or even a video, seems to be the recipe, while often even the navigation menu is hidden on a small, three lined icon. 2. Mobile is king The tremendous rise of mobile phones and tablets requires responsive design; this means that the user faces the same layout, despite the display device. Full screen images, high resolution and speed, add to the quality of contemporary websites. 3. The multimedia touch It used to be the Flash platform. Now, the HTML5 Canvas element is the new favorite tool of all graphic designers, since it presents them with the ability to create great visual effects on the website. 4. Scroll, more & more Facebook, Twitter and other social media platforms are a daily habit to millions of people, who are now used to “scroll” their way on all websites, from e-shops to fashion blogs. 5. Flat Design Flat design... --- - Published: 2015-05-12 - Modified: 2015-05-12 - URL: https://www.globeonedigital.com/lift-your-brand-up-youtube-brand-awareness-metrics-ad-recall/ You Tube is equivalent to popular, when it comes down to social media; every minute 100 hours of videos are uploaded and up to 30 million visits are paid daily. Apart from being the outright video source online, YouTube is also the second-larger search engine behind Google, its parent company. No surprise, marketers appreciate more and more its dynamic interactivity, in order to promote products and services. Now, imagine you could evaluate the effect of brand advertising and optimize, resulting to maximize your campaign’s performance, within just few weeks after the launch... Google's Brand Lift offers just that: an excellent opportunity to measure brand awareness and ad recall to comprehend the impact of your campaign. What? Simply put, Google's Brand Lift provide information regarding the point, up to which your ads raise consumers’ recognition of your brand, as well as whether consumers can remember your ad or not. How? Brand Lift distributes surveys utilizing robust methodology, to gather directly from thousands of respondents in real time. Two groups are separated automatically: a randomized group consisted of people who were not able to see your ad, and an exposed group of users who did watch your ad. Both groups are asked the same question, enabling us to precisely evaluate the lift generated by your campaign. Specific data may be drawn by selecting demographics, frequency, and more. Why? Because, by measuring brand awareness and ad recall, we can help you decide how effective your ads are in driving results. Globe One Digital’s... --- - Published: 2015-04-28 - Modified: 2015-04-28 - URL: https://www.globeonedigital.com/target-your-perfect-audience-in-social-media/ The world of social media marketing platforms is continually transforming; today there are more platforms to discover, more criteria to considerate, and larger audiences to engage. Small or new businesses entering the social media marketing for the first time, face a major challenge: how to find and attract their audience within this clattered social sphere? Here are 5 ways to help you define your target market and engage with them: #1. Determine Your Target Audience You can’t design a social media strategy, without first knowing exactly who your audience is. When defining your target audience, the first element you think concerns demographics: age, sex, marital status, education level, income, etc. Not all information will interest every business, so focus in the demographics that most matter to your business scopes. Second, think in terms of location. Do you address consumers only in a certain area? If so, this compulsion will further define your target audience. Third, concentrate on your target’s interests and opinions. Their likes and beliefs are related to their decision making. #2. Analyze attitudes and desires Draw a profile of your target audience and imagine how they behave, where do they go in their free time and which social media platforms do they like. Teenagers, for example, can be expected to have Snapchat and Instagram accounts. Professionals, can be expected to have Linked In accounts, while stay-at-home mothers usually chat in Facebook groups. Furthermore, define what it is that your target audience likes or desires, and how you can... --- - Published: 2015-04-15 - Modified: 2015-04-15 - URL: https://www.globeonedigital.com/globe-one-digital-becomes-a-member-of-edee-greek-association-of-advertising-companies/ As from 4. 1. 2015, Globe One Digital, the intelligent marketing performance agency, became a tactical member of EDEE in the field of Integrated Marketing Communications (IMC). This significant development signifies the beginning of a new period for Globe One Digital, which throughout the years has become a leader in the field of digital marketing in Greece. Dimitris Papoutsis (CEO, Globe One Digital) stated: "We are delighted to be a member of IMC. The development of digital communication, the sound entrepreneurship and the adoption of integrity and transparency, are the common shared values and we will contribute to any initiative aiming to promote digital PR in Greece and abroad. " By participating in EDEE, Globe One Digital is committed to compliance with policies and strategies which promote the professional integrity and reputation of the industry, to respect ethics rules and to continually improve and upgrade the level of provided services. The Greek Association of Advertising Companies represents all its members and the industry towards public authorities and interested organizations, which are relevant to communication. It gathers 95% of the specific market turnover and organizes two important institutions: Effie Hellas and Ermis Awards. The Institute of Communication (IAB), an organization for promoting collaboration and open dialogue between the academic community and communication professionals, is also a joined initiative by EDEE and four universities (Aristotle University of Thessaloniki, National and Kapodistrian University of Athens, Athens University of Economics and Panteion University of Social and Political Science). Meanwhile, EDEE represents Greece abroad, in... --- - Published: 2015-04-03 - Modified: 2015-04-03 - URL: https://www.globeonedigital.com/search-engine-marketing-7-tips-for-success/ The main advantage of SEM is that unlike most advertising forms, it doesn’t rely on interruption. Ads nowadays are literally everywhere: T. V, radio, metro signs, malls, newspapers... These techniques aim to draw attention and pass the message to people, but often fail because people are simply doing something else at the moment. On the other hand, search engines present ads, only after you’ve typed in phrases relevant to content you are actually interested in. This is an awesome opportunity for brands to attract customers, when they are most likely to engage. Search Engine Marketing means utilizing search engines like Google, Bing or Yahoo, and others to reach directly your buyers, while Search Engine Advertising is when marketers pay to have ads appear in search engines when a user types in particular words or phrases (D. Meerman Scott, 2013). SEM may use search engine optimization (SEO), which optimizes website content to achieve a higher ranking in search engine results pages, or use pay per click (PPC) listings. The most popular Advertising platform in Greece is Google AdWords. Google AdWords relates to bidding based on keywords and phrases and is affected by the amount of money a brand wishes to pay for each one who clicks on the ad, along with CTR (Click Through Rate). Globe One Digital is among the most experienced marketing performance agencies and has been awarded several times for implementing successful SEM campaigns for global brands. Mr. Paris Kontoulis, Head of Search Department explains: “We aim to... --- > This years extraordinary ceremony of the 2015 Tourism Awards... - Published: 2015-04-02 - Modified: 2015-04-02 - URL: https://www.globeonedigital.com/2015-tourism-awards-3-prominent-awards-for-globe-one-digital/ This years extraordinary ceremony of the 2015 Tourism Awards... This years' extraordinary ceremony of the 2015 Tourism Awards, truly certified our reputation as a dominant marketing performance agency in digital communication for Travel. An independent committee, composed of 16 academics, tourism experts and opinion leaders in the hospitality sector including former Tourism Minister Nikos Skoulas, Mayor Yannis Boutaris & famous Brand Strategist Peter Economides, awarded Globe One Digital with 3 accolades: One GOLD Award for the global OTA AirFastTickets, and one SILVER Award for the leading hotel chain Grecotel in the category of “ Best Search Engine Utilization & Techniques”, as well as one SILVER Award for the dynamic OTA Travelive in the category of “ Best Digital Communication”. Online Marketing Manager at Grecotel Hotels & Resorts, Mrs. Peny Xypolia, while receiving the Silver Award along with our CEO Dimitris Papoutsis, stated: “It’s the 4th consecutive year we collaborate with Globe One Digital and we have seen a significant increase in our search results”. The prestigious event, which took place on Thursday, the 12th of March, 2015 at the Athen’s Concert Hall – Megaron, was presented by the well-known journalist Anna Bousdoukou & attended by almost 600 guest from all sectors of Travel, Hospitality & Leisure. This year the number of entrances doubled and the number of the participating companies tripled; a statistic indicator of the event’s prominence. The 2015 Tourism Awards were organized for the 2nd consecutive year from Boussias Communications, in collaboration with Hotel & Restaurant magazine, under the auspices of the Ministry of Economy, Infrastructure, Marine... --- > Search Engine Optimization (SEO) is a set of strategies... - Published: 2015-03-30 - Modified: 2015-03-30 - URL: https://www.globeonedigital.com/seo-a-valuable-ally-for-your-brand/ Search Engine Optimization (SEO) is a set of strategies... Search Engine Optimization (SEO) is a set of strategies, techniques, and tactics used to drive visitors to websites by maximizing the ranks of those sites across Search Engine Results Pages (SERPs), such as Google, Bing, Yahoo, and others. The higher a site ranks in the results of a search, the greater the possibility of user visits. SEO not only ensures that a site is accessible by search engines, it improves (i. e. , optimizes) the chances that the site will be found by search engines. “Content is king”, but the truth is that without a SEO strategy no one will have access to your valuable content. Once you’ve brought the audience to your site using SEO, then you dazzle them with top quality, fresh content and a customer service team ready to answer questions, generating ROI. So, content and SEO go together (like hipsters and beards), and you really can’t have one without the other. However, SEO doesn’t, and shouldn’t, mean keyword stuffing. Packing your site with keywords is an ill-advised tactic, resulting in robotic, idiotic, and simply inaccurate content. SEO is as much art as it is science, and just like all arts and sciences, SEO has its own secrets. First, to ensure your content incorporates SEO, use your exact keyword, in a natural way, in the following places: Title tag Headline First sentence Image alt text Four to six times throughout the copy – in case your copy is (ideally) 500 – 700 words long These tactics refer... --- > For the second year running, Globe One Digital is proud to be the Gold Sponsor of the Tourism Awards... - Published: 2015-03-28 - Modified: 2015-03-28 - URL: https://www.globeonedigital.com/tourism-awards-2015-globe-one-digital-as-gold-sponsor/ For the second year running, Globe One Digital is proud to be the Gold Sponsor of the Tourism Awards... For the second year running, Globe One Digital is proud to be the Gold Sponsor of the Tourism Awards. The Tourism Awards are organized under the auspices of the Greek National Tourism Organization, by Boussias Communications in collaboration with Hotel & Restaurant magazine. Devoted to major companies and organizations in the tourism industry, these awards recognize & award best case studies and innovative projects. This year’s categories are: Strategy & Innovation, Customer Experience, Specialty Offerings, Gastronomy, Facilities & Architecture, Digital & Social Marketing, Travel & Transportation, Branding, Public Relations & People Strategy, and Technology & Sustainability. The evaluation of nominees will be decided by a prestigious jury committee based on each entrant’s portfolio, including performance, innovation, and quality. The members of the Committee are: Nikos Skoulas: Former Minister of Tourism | President of the Committee Τheodore S. Benetatos: Head of the Master’s Degree in Tourism & Hotel Management at IMI Switzerland Dr. Dimitrios Diamantis: ΜΒΑ Programme Manager at Les Roches International School of Hotel Management, Switzerland Peter Economides: Brand Strategist – President at Felix BNI Virginia Karaouza: Guest Service Excellence Consultant, Executive Chef at Ajman Saray at Luxury Collection Resort at Starwood Hotels & Resorts Worldwide, Inc, UAE Miltos Karoubas: Executive Chef at Chef’s Club Constantine Lazarakis: Master of Wine Maria Lekakou: Associate Professor, Department of Shipping Trade and Transport at Aegean University Periklis Lytras: Professor of Tourism Costas Mantzios: MBA in Economics, Director of «Greek Institute of Certification in Hospitality and Culinary Professionals’ Maria Maraka: Tourism professional Yiannis Boutaris:... --- - Published: 2015-02-06 - Modified: 2015-02-06 - URL: https://www.globeonedigital.com/globe-one-digital-excels-in-youtube-pulse-2/ February 6th,2015 - Athens' Cultural Centre «Hellenic Cosmos»: Google, in collaboration with 100 of the most prominent companies and brands in the advertising industry, partook in an exclusive event showcasing the potentials of YouTube with best case studies. Globe One Digital is proud to have brought home the YouTube “Audience Ad Award” for the video “Στοίχημα Μουντιάλ με Παπαβασιλείου - Κοντοπίδη - Stoiximan Διαφήμιση”. (Uploaded by: StoiximanTV | Creative Agency: 4WISEMONKEYS). For the first time in Greece, Google has published the ‘’YouTube Ads Leaderboard’’, setting out 10 of the top creative advertisements viewed by Greek audiences in 2014. Adverts are evaluated by way of a unique algorithm, incorporating both paid and organic views, as well as duration of average user viewing, per video. But why is this important? YouTube, and video exchange in general, is no passing fad. Each day, millions of users watch and interact with videos as members of a continuously expanding online community. With more than 300 hours of videos posted per minute, and more than 1 million unique users per month, YouTube is by far one of the most popular online platforms. Furthermore, in Greece, more than 6 million people use YouTube as their primary source of entertainment (98%) and news updates (75%), not to mention their communication and interfacing activities (65%). For these reasons, Globe One Digital supports YouTube strategies which aim to develop commercial exposure by way of mutual communication experiences between brands and their audiences. Globe One Digital has managed to achieve more... --- - Published: 2015-01-28 - Modified: 2015-01-28 - URL: https://www.globeonedigital.com/social-crisis-threat-or-opportunity/ A crisis is the perception of an unpredictable event which can seriously impact an organization, threaten stakeholder expectations, and/or generate negative outcomes. However, while crises are unpredictable, they are not unexpected! Warning signs are often in the air, and wise practitioners should identify them as they manifest themselves. Monitoring traditional and digital media and carefully prioritizing feedback, can prevent many incidents from quickly spiraling out of control. However, there are times when abrupt, unforeseen events can cause a severe communication crisis; for these cases, brands would be wise to keep these strategic options in their crisis toolbox: Be prepared | have a crisis management plan ready to implement Depending on your industry, your organization should prepare a plan covering the most common types of crisis; natural disasters, rumors, technical errors, product harm or human mistakes, all of these should be on the table. The plan should be updated regularly and employees should practice regular drills – teams are most effective when they train. Especially for the social media, Globe One Digital is available to assist you in preparing a proper management plan, with years of experience and a wealth of up-to-the-minute know-how when it comes down to implementing the latest technology. Be fast | the 1 hour golden rule Response time in the age of social media is crucial. Not so long ago, organizations could enjoy a day or two between event-to-response actions, typically deploying daily newspapers or press conferences. Today, marketers must comprehend, evaluate, and react within the hour.... --- - Published: 2015-01-20 - Modified: 2015-01-20 - URL: https://www.globeonedigital.com/social-media-trends-for-2015/ The world of social media is a fast-paced environment seeded with surprising and continual transformations and innovations. Curious what 2015 might bring for social media marketing? Globe One Digital's social team presents 8 marketing trends for this year: #1: Video, as the first choice for content In August 2014, Facebook surpassed YouTube for the first time in the number of video views via desktop, though YouTube maintains more views across all devices. The simple take-home message? Stay on top of video, the dynamic of video looks like a clear strategy priority looking at user preference. #2: More social conversions Using social media as a direct sales tool has always been top of the list. Up to this point, marketers have promoted brands via social media by driving more traffic to the websites and using call-to-actions. While simple enough to implement, this strategy imposes a number of tasks from the potential consumer. The goal for this year is to make it as simple as it gets. Mobile click-to-call, purchasing via tweets, and/or special registrations are strong alternatives for driving social users into buying services and products. This procedure takes advantage of emergent technologies, themselves harnessed by social media platforms or via third-parties. Simplifying the tasks between interest to action inevitably improves social media conversion rates and offers new opportunities for brands. #3: Technology transform marketing Hardware design or software innovation? From Google’s collaboration with NASA to build the most powerful piece of hardware on the planet, to augmented reality mobile applications,... --- - Published: 2015-01-07 - Modified: 2015-01-07 - URL: https://www.globeonedigital.com/globe-one-digital-2014s-overview/ Growth, achievements, sponsorships and contribution to children’s welfare, marked a successful year for our company. 2014 truly had it all, featuring new clients, renovated premises, 11 remarkable Awards and Corporate Social Responsibility actions for Globe One Digital. Starting last April in Tourism Awards, when we received one Gold and one Silver reward for “Best Use of Search Marketing Strategy”, accolades continued in October at the Social Media Awards. One Gold in “Best Social Media Strategy for Sales” for Macadamia Fashion and 2 Silver for the international online travel agent, Airfasttickets, in “Best Social Media Strategy for Customer Service” and “Best Integration of Social Media and Offline Campaign” signified an unforgettable ceremony. This year came to a great close on Thursday, 4th of December, with the e-volution Awards 2015, where our company prevailed with a total of 6 awards: One Gold for the social media strategy of Macadamia Fashion, 1 Silver in “Search Engine Marketing” for Media Markt, another Silver for the PPC campaign for Grecotel’s ultimate Cape Sounio, 2 Bronze for Airfasttickets and 1 Bronze in the “Usability” category for the travel site Vacations 2 Greece. Moreover, supporting this year’s 2014 Social Media Awards as Gold Sponsor, and Tourism Awards as Sponsor, signatures our genuine engagement towards digital innovation and excellence. For us, growing goes hand in hand with offering; within this framework we collaborated with key digital publishers from 7/11/2014 to 8/31/2014, to raise extensive public awareness and engagement for “Smile of the Child”. Greece’s most renowned non-governmental organization... --- - Published: 2014-11-20 - Modified: 2014-11-20 - URL: https://www.globeonedigital.com/instagram-marketing-gold-or-not-2/ Is your brand in the social media sphere? If the answer is yes, then this smartphone photo-sharing app should be part of your daily routine. If no, then Globe One Digital can offer you some valuable insights learned from early adopters of this colorful sea of user-generated content. Launched in 2010, Instagram is unique in the world of social media. Instead of “talking” about everyday experiences, users capture them with pictures and mark them with a hashtag (#). So, if people use your product or service, chances are you’ll come up with some fascinating photos after your initial hashtag search of your brand on Instagram. We suggest you participate in these “conversations” about your brand, even if it means just liking their posts at first. At Globe One Digital, we integrate Instagram with platforms across social media (e. g. , Facebook and Twitter), reinforcing our client’s social media strategy. We regard Instagram not as a platform for you to continually push products, but more as a unique opportunity to humanize your brand and present other aspects of your company. Behind-the-scenes actions, employee engagement, celebrations, and outdoor photos should accompany occasionally product posts – this is how less recognizable brands have gone viral on Instagram. We monitor hashtags surrounding your brand, reach out to users posting your products, and engage with them in ingenious ways. Instagram presents an invaluable resource – we check out how people wear, discuss, and identify with your product. Once we’ve got a clear idea of your... --- - Published: 2014-11-15 - Modified: 2014-11-15 - URL: https://www.globeonedigital.com/globe-one-digital-promotes-the-smile-of-the-child/ At Globe One Digital, we believe a child’s smile brightens up the world! We’re proud to have spent our summer supporting the digital campaign of Greece’s most renowned non-governmental organization - The Smile of the Child. The goal of this campaign was to ensure the continued operation of the organization’s existing facilities and operational activities, supporting the growing number of families and children who reach out daily to The Smile of the Child for help. Working in tandem with key digital publishers from 7/11/2014 to 8/31/2014, Globe One Digital facilitated extensive public awareness and engagement, generating over 57 million impressions for the campaign’s online success. We would like to extend our special appreciation to the following digital publishers for their generous contribution: eklogika. gr, avopolis. gr, allyou. gr, platform. gr, antenna. gr, news247. gr, oneman. gr, contra. gr, deasy. gr, stardome. gr, gocar. gr, skai. gr, mama365. gr, skroutz. gr, msn. gr, naftemporiki. gr, capital. gr, bestprice. gr, pathfinder. gr, spirospero. gr, athina984. gr, sofokleousin. gr, sknews. gr, iefimerida. gr, topontiki. gr, star. gr, goodnet. gr, flashnews. gr, newsbeast. gr, news. gr, queen. gr, newsbomb. gr, mothersblog. gr, gossip-tv. gr, onsports. gr, astrology. gr, onmed. gr, alphatv. gr, newsit. gr, onvolos. gr, rodiaki. gr, enimerwsi. gr, kathimerini. gr, amna. gr, athensvoice. gr, aggelioforos. gr, athensmagazine. gr, travelstyle. gr, youweekly. gr, neoiagones. gr, agrotypos. gr, neolaia. gr, marketingweek. gr, cretalive. gr, aera. gr, evrytanika. gr, ioannina24. gr, koutipandoras. gr Globe One Digital will continue to stand by The Smile of the... --- - Published: 2014-11-06 - Modified: 2014-11-06 - URL: https://www.globeonedigital.com/triple-accolade-for-globe-one-digital-in-the-social-media-awards-2014/ Globe One Digital celebrated 1 Gold and 2 Silver Awards at the 2014 Social Media Awards Ceremony; which took place on Thursday, the 30th of October, 2014 at Athens’ Kentro Athinon, The Social Team of Globe One Digital received the Gold Award in “Best Social Media Strategy for Sales” for woman’s apparel brand Macadamia Fashion. In addition, our agency won 2 Silver Awards in “Best Social Media Strategy for Customer Service”and “Best Integration of Social Media and Offline Campaign” for Airfasttickets, the international online travel agency. But what defines a Social Media Award as a significant recognition? Mr. Dimitris Papoutsis, founder and C. E. O stated: “We excelled among 420 nominated projects; our campaigns were selected by a prestigious committee of internationally renowned professionals, scholars and academics. We share the joy for these awards with the brands which entrust us and we move on to develop more success stories! ” In its second year, the Social Media Awards highlighted, in an outstanding event, the most innovative and efficient practices in Social Media. Globe One Digital was the Gold Sponsor of the ceremony, with renowned TV presenters Maria Bekatorou and Katerina Zarifi entertaining all with their humor. Upwards of 800 executives from numerous advertising firms and companies relished a unique, annual celebration of creativity! --- - Published: 2014-10-09 - Modified: 2014-10-09 - URL: https://www.globeonedigital.com/globe-one-digital-joins-greca/ Our passion for digital meets marketing! Globe One Digital, embracing our zeal for e-Commerce, is now a proud member of the Greek e-Commerce Association (GRECA). We keep our clients on top of their game, delivering the latest updates, stats, legal legislations, and information concerning e-Commerce implementation in the Greek market. Joining GRECA enriches our ability to provide our clients with articles and crucial news regarding best practices, regulations, and key surveys indicating trends and on-line consumer behavior. Our ever expanding portfolio supports our clients in developing a comprehensive understanding about the nature and the complexities of the Greek e-market. The Hellenic Association of Electronic Commerce (GRECA) is open to all enterprises active in e-Business throughout Greece, working directly with members to disseminate the latest developments in the field to frame their strategic goals. The GRECA Trademark certifies legitimacy and reliability in online shopping and e-Commerce businesses for both customers and investors. Globe One Digital, dedicated to providing unsurpassed services for our clients, identifies with GRECA’s mission to promote quality e-commerce to consumers, with the support of the stakeholders, ensuring protection for online services and products. --- - Published: 2014-09-30 - Modified: 2014-09-30 - URL: https://www.globeonedigital.com/globe-one-digital-is-gold-sponsor-of-the-2014-social-media-awards/ Marking its second year, the Social Media Awards (SMA) aims to recognize this year’s best practices in Social Media. Globe One Digital, as SMA’s Gold Sponsor, is delighted to support this prestigious event. The Social Media Awards showcase the most effective use of Social Media across a wide array of categories, including: Social Media / Industry Social Media for a consumer brand Social Media Strategy for customer service, brand awareness, research, and sales Social Media for Public Relations Content Mobile Campaign Integration & Innovation Use of Facebook for a brand/service Use of Twitter for a brand/service Use of other Social Media Platforms (e. g. , YouTube, Foursquare, Instagram, Tumblr, LinkedIn, Google+ , Pinterest) In-house Client Social Media Team Hundreds of nominees are thoroughly evaluated by a prestigious jury of internationally renowned professionals and scholars, whose task it is to choose only the best of the best. Evaluations are based on the assessments of documented evidence, online and off-line, of those aiming to be recognized as the top innovators in the industry. With so many talented and motivated nominees, the task of the International Judging Committee turned into a real challenge! Globe One Digital, the intelligent marketing performance agency, has a long experience regarding the effective use of Social Media for global brands. Our belief in the boundless potential of social media platforms, have driven us to designing awarded campaigns and establishing long-term trustful relations with top Brands. Supporting this year’s 2014 Social Media Awards as Gold Sponsor reflects our deep... --- - Published: 2014-07-07 - Modified: 2014-07-07 - URL: https://www.globeonedigital.com/globe-one-digital-proud-member-of-sete/ Globe One Digital is further affirming its expertise in the field of Travel Performance Marketing by joining the Association of Greek Tourism Enterprises (SETE). SETE brings together tourism enterprises offering high quality services and has been supporting and promoting Greek tourism at home and abroad since 1991. SETE aims to upgrade the quality of tourism services provided by improving the competitiveness of Greek tourism, demonstrating the indispensible role of tourism in the Greek economy. These activities are coordinated within the framework of environmental protection and with the utmost respect for and promotion of Greek culture. The Association is widely recognized by the State and entrepreneurs as a dynamic Association; one which intervenes in public consultations regarding tourism, maintains an international presence and proven track record of beneficial activities, invests in developing research and emphasizes the central role of education and training. With its innovative and dynamic approach to integrated digital communication, Globe One Digital has proven its reputation as a truly premier marketing agency for both domestic and global brands. Whether its PPC, Search Engine Optimization (SEO), Social Media, CRO, or Mobile & Web development – the world’s most respected Travel brands trust Globe One Digital to provide reliable and creative solutions. By joining the most respected tourism Association, our clients will benefit from continuous, current information regarding developments in the tourism sector, including access to SETE archives, studies, and results from the latest in global tourism market research. As a SETE member, Globe One Digital will participate directly in... --- - Published: 2014-06-26 - Modified: 2014-06-26 - URL: https://www.globeonedigital.com/globe-one-digital-member-of-iab-hellas/ Certifying the agency’s expertise in integrated digital communication, Globe One Digital is now a member of IAB Hellas (Interactive Advertising Bureau - Interactive Communication Agency), the industry body for companies involved with digital and interactive marketing. IAB Hellas is an active member of IAB Europe and part of a global network responsible for a digital platform and extensive professional knowledgebase in the field of commercial communication. As a member of this prestigious organization, Globe One Digital will have access to a vast collection of online advertising expenditure data and related analyses concerning sectoral surveys for various industries, from Greece and abroad. Access to this flow of continuously updated information is exceptionally valuable in terms of the design and implementation of innovative strategic communication campaigns, inclusive the evaluation of coterminous results. Moreover, through networking with other members of IAB Hellas and IAB International, our agency will participate in working groups and committees active in the industry. Complementing our already vast array of creative services, we aim to utilize our access to IAB Hellas’ comprehensive database to deliver informative campaigns, showcasing success stories from home and abroad, as a constructive tool for professional knowledge spanning all areas of the digital & interactive market. Membership in IAB Hellas, further attests to our commitment to the delivery of high-quality, efficient marketing services for our clients, affirming our goal of providing excellence in strategic digital communication. --- - Published: 2014-05-07 - Modified: 2014-05-07 - URL: https://www.globeonedigital.com/tourism-awards-2014-globe-one-digital-awarded-for-best-use-of-marketing-strategy/ Globe One Digital won the Gold Award for the Best Use of Search Marketing Strategy for AirFastTickets and the Silver Award in the same category for Grecotel Hotels & Resorts. Tourism Awards 2014 were organized by Boussias Communications and the magazine “Hotel & Restaurant” under the auspices of the Ministry of Tourism and recognized projects aiming to promote excellence and innovation in the fields of Travel, Hospitality and Leisure. The Judging Committee included internationally recognized academics, experienced consulters and practitioners along with well-known personalities. The ceremony for the Tourism Awards 2014 took place on Tuesday 8th of April and more than 350 senior executives from the largest companies in the fields of tourism, travel, hospitality, marketing and communication attended the event. Globe One Digital celebrated the Gold Award for Best Use Of SEO & SEM strategy for AirFastTickets, which is an international online travel agency operating in five countries. The overall digital management contributed to the establishment of AirFastTickets as No1 Travel Brand in Greece. The innovative strategies our agency implemented managed to triple the revenue within 12 months and increased the conversion rate by 650%. Thus, the leads through Google Search & Display Advertising increased significantly, while in terms of SEO the organic traffic on a monthly basis increased up to 811. 28% compared to the previous year. Furthermore with the use of technology, the constant optimization and our overall expertise we maintained the CPA at low levels. In the same category Globe One Digital won the Silver Award... --- - Published: 2014-03-18 - Modified: 2014-03-18 - URL: https://www.globeonedigital.com/globe-one-digital-gold-sponsor-of-the-tourism-awards-2014/ We are Celebrating Excellence in Travel & Hospitality! Globe One Digital is the Gold Sponsor or the Tourism Awards, which acknowledge and reward the best practices and the most innovative initiatives in the field of tourism. Tourism Awards address to all companies and organizations of the tourism industry that have implemented strategic or significant practices, which had lead into successful results. The evaluation of the submitted entries will be conducted by a prestigious Jury Committee based on the information which have been provided by the participants. The selection criteria for each award will also be taken into account. The independent members of the Committee have been selected on the basis of their professional and scientific backgrounds, along with their experience and expertise related to the subject of the awards. The categories of the Tourism Awards are: Strategy & Innovation, Customer Service & Experience, Specialty Offering, Architecture & Design, Branding, Public Relations & CSR, Digital & Social Marketing, Technology, Operations, Sustainability, Gastronomy, People Strategy and Travel & Transportation. The company that will receive at least 3 prizes in the same category will be also awarded with the Grand Award. Globe One Digital’s specialty in Travel Performance Marketing over the past years has resulted into the recognition of our agency as the top marketing agency in the field of digital communication. Conclusively, the undertaking of the golden sponsorship for the Tourism Awards certifies our major interest for Travel & Hospitality. We wish the best of luck for all companies and we are... --- > Globe One Digital won the Silver Award in the category “Best Corporate Social Media Strategy” for the total Social Media presence of AirFastTickets. - Published: 2013-11-12 - Modified: 2013-11-12 - URL: https://www.globeonedigital.com/globe-one-digital-wins-at-the-social-media-awards-2013-with-airfasttickets/ Globe One Digital is among the great winners at Social Media Awards 2013. The Social Media Awards is an annual event, organized by Marketing Week, the Athens University of Economics and ELTRUN, which is the E-Business Research Center of the Athens University of Economics and Business (AUEB). Globe One Digital won the Silver Award in the significant category “Best Corporate Social Media Strategy” for the total Social Media presence of AirFastTickets - the dynamic, online travel agency! The ceremony was held on Thursday 10/10/2013, at Gotham City in Marousi and was hosted by the popular TV presenter Katerina Zarifi and actor Thanasis Aleyras. The best campaigns in Social Media for Top Brands have been awarded after the evaluation of effectiveness, benefits, innovation, originality, aesthetic outcome and the methodology followed. Globe One Digital won this highly respected award for the Social Media Strategy of AirFastTickets, in the sector of Travel / Leisure, for its outstanding overall presence in Facebook, YouTube, Twitter and Google+. This award certifies the ongoing collaboration, the great team work and the mutual trust between Globe One Digital and AirfastTickets, which aim for all people to travel around the world with AirFastTickets. Contact us today and find out what is the best strategy for your Brand in Social Media! --- > Google has shown ads alongside Gmail messages for years, but the new Gmail Sponsored Promotions will appear as messages that can be opened like e-mails and forwarded to others. - Published: 2013-09-20 - Modified: 2013-09-20 - URL: https://www.globeonedigital.com/google-gmail-inbox-advertising-gmail-sposnored-promotions/ Google recently made a radical redesign of the Gmail inbox. On the desktop, the new inbox interface, groups all mails into categories which appear as different tabs: Primary, Social, Promotions, Updates, and Forums. In the Gmail for Android 4. 0+ and Gmail for iPhone and iPad apps, users will see their Primary mail when they open the app and afterwards they will navigate to the other tabs. The company has shown ads alongside Gmail messages for years, but the new Gmail Sponsored Promotions will appear as messages that can be opened like e-mails and forwarded to others! The new ads will appear only in the new "Promotions" tab of Gmail's new multi-tab interface, and they're marked with a yellow background and labeled "ad". The new Gmail Inbox Ads are considered to be an improvement and at the same time, a new step to turn free services into revenue sources. Since Google and Gmail are free to use & the new ads are safe, unobtrusive, and relevant, the Brands should take advantage of this new feature as soon as possible. The main challenge for the Brands is to find a way to get close to the users’ most private spaces, without annoying them. Gmail inboxes, which are often packed with years’ of histories as well as gigabytes of e-mail, are purely interior space - unlike Facebook or Twitter! So, how can you communicate your message as a Top Brand, politely? In Globe One Digital we believe that successful advertising looks and... --- > Facebook announced significant changes to all ad units. The new Facebook Advertising Specs aim to improve results and empower the engagement of all ad formats. - Published: 2013-08-28 - Modified: 2013-08-28 - URL: https://www.globeonedigital.com/new-facebook-advertising-specs/ In order to drive higher results to Brands, Facebook announced significant changes to all ad units. The new Facebook Advertising Specs aim to improve results and empower the engagement of all ad formats. Three factors were taken into consideration: eliminating redundancy, providing consistency across ad units & including the best of sponsored stories in all ads. Sponsored stories are messages from friends about ways they’ve engaged with a Brand & businesses are able to pay to promote these stories. Since high-quality, larger images drive more engagement, Facebook has expanded the size of images in many ad units. For example, Page post link ads now feature a 3. 5x bigger image than the existing design on desktop, so by clicking on the entire image people are led directly to your website! Another important improvement is the consistency that now exists across News Feed desktop and mobile placements, which makes optimizing and designing ads easier than before. So, now the image of an offer ad delivered in News Feed mobile will match the ad image in News Feed desktop. The new formats are expected to launch in September, but we’re already... ready for the upcoming Facebook reality! Page post text ad, Page post photo ad, Page post video ad, Page post link ad, Offer ad, Event ad, Page like ad, Mobile app install ad, App ad, Domain ad, you name it, we know it! Each type of Facebook ad has its own text truncation, optimal image sizes & character counts rules, but... --- > Grecotel & Globe One Digital expand their collaboration. Globe One Digital provides Grecotel with SEO, Google Advertising & YouTube Advertising services. - Published: 2013-04-26 - Modified: 2013-04-26 - URL: https://www.globeonedigital.com/grecotel-globe-one-digital-expand-their-collaboration-in-digital-communication/ Grecotel, the most widely known of N. Daskalontakis Group companies assigned to Globe One Digital services regarding SEO & PPC Advertising. The famous hotel chain consists of 30 luxurious hotels, including one Leading Hotel of the World, the classic 5* Hotels and the all-inclusive resorts which are preferable by families. Globe One Digital is a company with more than 10 years of experience in Digital Marketing, a Google certified Partner and handles some of the leading Brands, providing PPC, Social Media, SEO, CRO, & Mobile services. More specifically, regarding Search Marketing Globe One Digital provides Grecotel with SEO, Google Advertising & YouTube Advertising services. Globe One Digital is also planning effective AdWords & YouTube Campaigns as well as Onsite & Offsite Search Engine Optimization, all of which ensure top ranking in the strategic keywords for Grecotel hotels. Globe One Digital, the intelligent performance agency, has created and optimized a lot of successful campaigns with amazing performance results, using high - end technologies. The strategic collaboration between the two companies will expand in the near future, aiming to upgrade the high quality services for Grecotel even more. H Grecotel και η Globe One Digital επεκτείνουν τη στρατηγική τους συνεργασία στον τομέα της ηλεκτρονικής επικοινωνίας Η Grecotel, η μεγαλύτερη αλυσίδα ξενοδοχείων της Ελλάδας και ο όμιλος Ν. Δασκαλαντωνάκη, έχουν αναθέσει στην Globe One Digital την παροχή υπηρεσιών Performance SEO & PPC Advertising. Ο Ομιλος Ν. Δασκαλαντωνάκη περιλαμβάνει 30 πολυτελείς μονάδες, ανάμεσα στα οποία βρίσκεται και ένα Leading Hotel of the World, τα... --- - Published: 2013-03-08 - Modified: 2013-03-08 - URL: https://www.globeonedigital.com/facebooks-news-feed-lifting/ Facebook announced some great News Feed updates! The basic change is the content filtering that users will be offered in order to make their News Feed more like a “personalized newspaper” as Mark Zuckenberg called it. The new News Feed will automatically categorize all content in the most relevant Feed (e. g Photos & Videos Feed, Music Feed, Feed Stories etc) and it will look the same across desktop and mobile. Users will easily find the content that is most relevant, based on what their friends are sharing, filtered by what Facebook recognizes as the most engaging for them. For Marketers a new period of challenges is rising! Ads will be bigger and richer, photos will be larger and of higher quality and Brands’ content should be of the same quality as publishers. This basically means that conceptual design along with creative copywriting will be the best solutions for Brands who want to see their engagement increasing. One thing is for sure: One never gets bored when dealing with Social media! --- - Published: 2013-03-06 - Modified: 2013-03-06 - URL: https://www.globeonedigital.com/facebook-vs-youtube-for-higher-video-engagement-and-the-winner-is/ Very often official Pages want to post or share videos in Facebook, in order to communicate with the Brand’s fans. They can upload the video directly to Facebook or they can upload it first to YouTube and then Share it. The question is which way ensures higher engagement and performs better. According to Socialbakers, top global social benchmarking & monitoring tool, while Facebook videos tend to get a few more comments, there’s not a lot of variation in likes or shares. This recent research – based on a global sample from videos that have been uploaded from Jan. 22 to 27- showed that page users in the study linked to 3,684 YouTube videos, but only uploaded 458 videos directly to the social network. Furthermore it revealed that the Facebook videos had a much higher average engagement rate than YouTube links (0. 25 percent to 0. 151 percent). However the likes and shares on these posts were almost equal with Facebook videos getting a few more comments as someone would expect. The bottom line is that it all comes down to what goals Brands are aiming to achieve. If it’s all about engagement, then maybe sharing it directly on Facebook is better. But when the Brands want to upload valuable content, that the subscribers may “search” to find, then YouTube is the king. --- - Published: 2013-02-15 - Modified: 2013-02-15 - URL: https://www.globeonedigital.com/exciting-new-social-media-trends/ The future in social media terms is rarely predictable - surprises will always be a part of their power! However, the growth of some social media trends can be estimated with certain confidence. This growth will be much bigger in emerging markets, such as India and Indonesia, as it was in 2011 and 2012 and smaller in more established markets such as the U. S. In fact, India and Indonesia are expected to have the biggest growth in 2013 as well. Moreover, mobile engagement is going to be even higher this year! This trend will again be higher especially in emerging markets, where mobile social media seems to be the norm. According to Nielsen’s Social Media Report 2012 more and more people use social media while watching TV- 63% in Middle East and Africa and 52% in Latin America. These results show us that people aren't just chatting while they do so. They're also shopping and looking up relevant program and product information. Once again, the above countries are developing and not developed markets. Facebook, the leader of social media is dominant in all, but 10 countries - among them China where it is officially banned. Meanwhile, VKontakte and Odnoklassniki remain popular in Russia. Twitter and LinkedIn held the second spot in many countries, but the huge rise of Pinterest and Instagram demonstrated that there's still room for new players. The only certain prediction one can make is that the continued growth of social media on a global scale is... --- - Published: 2013-02-15 - Modified: 2013-02-15 - URL: https://www.globeonedigital.com/globe-one-digital-supports-the-smile-of-the-child-in-greece-2013/ Athens, 8th February 2013 “Globe One Digital” in cooperation with the biggest digital media in Greece support once more “The Smile of the Child” In December, some of the biggest digital media in cooperation with Globe One Digital gave more than 11. 000. 000 impressions of electronic messages of our organization, participating this way in an important digital campaign. Globe One Digital supported our organization one more time disinterestedly. The majority of the digital media enthusiastically offered to participate in our effort. Everybody was sensitized and eager to distribute part of their advertising space in order to post our e-banners, helping us this way to raise funds for the operation of a new house as well as for the coverage of our running costs so that we can continue our effort to support any child in need. We would like to sincerely thank Globe One Digital as well as the following digital publishers for their significant contribution in the success of our effort: antenna. gr, athensmagazine. gr, autotriti. gr, contra. gr, cosmo. gr, deltiokairou. gr, espressonews. gr, eurocharity. gr, flashnews. gr, fthis. gr, gocar. gr, kathimerini. gr, kerdos. gr, news247. gr, newsbeast. gr, oneman. gr, pathfinder. gr, skroutz. gr, sport. gr, sport-fm. gr, stardome. gr, techgear. gr, travelstyle. gr Αθήνα, 8 Φεβρουαρίου 2013 «Η Globe One Digital» και τα μεγαλύτερα ψηφιακά μέσα στην Ελλάδα, στήριξαν για μία ακόμα φορά «Το Χαμόγελο του Παιδιού» Το Δεκέμβριο μεγάλα ψηφιακά μέσα σε συνεργασία με τη Globe One Digital φιλοξένησαν περισσότερες από 11. 000.... --- - Published: 2013-02-01 - Modified: 2013-02-01 - URL: https://www.globeonedigital.com/google-shopping-for-suppliers-a-new-opportunity-for-b2b-market/ Google has built Google Shopping for Suppliers in order to enter the B2B shopping segment. B2B shopping is unique in its transactions so the set up process of Google Shopping for Suppliers is different from Google Shopping. It is still in the beginning and verification fees may change in the future but for now this new model is tied to a new Google Verified Supplier program, which includes a one-time verification fee. Google verified suppliers get a badge on their listings and their products appear higher in the search results than the products of unverified suppliers. The problem is that the products of verified suppliers appear above the ones of unverified suppliers in the search results even though they are less relevant to the actual search! Google Shopping for Suppliers is still very new, showing in the US only, and we are waiting to see its success. --- - Published: 2013-01-28 - Modified: 2013-01-28 - URL: https://www.globeonedigital.com/facebook-conversion-tracking-a-great-tool-for-all-ad-accounts/ Facebook announced the global launch of its conversion tracking tool, in order to help advertisers measure and optimize their ads leading off-Facebook. This new service allows marketers to place a piece of code on a Web site (e. g checkout pages or registration forms) to track when desired actions are driven by someone seeing an ad on Facebook. When marketers choose the Optimized CPM bidding option, they can see which ads drive the most conversion and adjust their campaigns accordingly. This should be extremely valuable in the near future, especially for marketers in e-commerce, retail, travel, financial services, and other similar industries that value actions taken on their websites. In addition to that, this new tool will allow conversion tracking even for smaller advertisers who are using Facebook ads to drive online actions. All of the above online actions will be reported in the ads manager. Facebook claims that it is the only analytic tool that can show when a person views an ad on one device (such as their phone) but converts on another (their desktop computer or tablet). One can also suggest that since Facebook has also expanded mobile advertising dramatically since last spring, this service is suited to tracking performance in cross-platform ad campaigns. The key is the combination of conversion measurement and Optimized CPM, which allows advertisers to set their marketing goals, and then have Facebook’s system automatically serve ads in a way that achieves those goals more efficiently than ever before. One thing is certain:... --- - Published: 2013-01-22 - Modified: 2013-01-22 - URL: https://www.globeonedigital.com/facebooks-graph-search-connect-like-never-before/ Facebook’s new search engine opens a great window of opportunity for all businesses! Graph Search is unlike any other search engine since it’s everything about people, what they share and with whom they’re connected. It’s about who you know and who knows you. If you have the right, relevant audience, then when people are asking friends of friends about your industry, Graph Search will connect them! Its results are unique and different for everyone because they are based on the information people share on their Profile Pages and how strong they are connected with their Friends. All that companies have to do in order to attract new audiences and appear in the search results at a higher ranking is to strengthen their connections with their contacts and keep their Business Pages up to date and well informed (name, category, vanity URL, information in the About section). Content is critical to marketing success. It makes your business visible! The results of Graph Search are organic, though it's possible Facebook will unveil paid search ads at a later date, based on the information the Business Page shares and the social network of the person searching. So, a Business Page that is complete and shares information, photos and videos and interacts with its connections is going to rank high in users’ relevant search results! So, should Marketers care about Facebook’s Search Engine? This new search function will help people find your business and its content via Facebook and it will also make it... --- - Published: 2013-01-15 - Modified: 2013-01-15 - URL: https://www.globeonedigital.com/3-crucial-online-marketing-predictions-for-2013/ What might 2013 bring for marketers? 1. Mobile advertising revolution Mobile advertising exploded in 2012. Facebook generates now more than $3 million per day from mobile ads and as consumers continue to spend more time and money on mobile devices, advertising spends will only continue to skyrocket. In fact, e-Marketer expects mobile ads to increasingly become the top priority for advertisers on digital, rather than desktop. 2. The evolution of Banner Ads Brands and publishers are trying to come up with new and creative ways to innovate on banner ads. For example, a clever promotion squeezed all of one store's products into a tiny 300X250 pixel banner ad and let users scroll over and zoom in on different items. Other brands experimented with banner ads that could be pinned directly to Pinterest. These efforts show there is still room for innovation. 3. Engagement beats off likers & followers Having more fans or followers on social networks doesn't necessarily mean having greater engagement. In fact, some recent studies suggest that the opposite is often the case. Recent researches have clearly shown that engagement tended to drop off for brands with more followers. This means that more brands will have to re-focus their emphasis on engagement metrics beyond the number of likes and followers. Globe One Digital keeps up with all new trends & latest digital technology. CONTACT US now! --- - Published: 2013-01-11 - Modified: 2013-01-11 - URL: https://www.globeonedigital.com/facebook-is-top-social-network-in-127-countries/ Facebook's reach just keeps getting wider! According to social media analyst Vincenzo Cosenza's biannual World Map of Social Networks, Facebook is the leader in 127 of the 137 countries observed, the Los Angeles Times reports. Armenia, Latvia, Kyrgyzstan and Vietnam are among the 10 countries where Facebook now reigns supreme. The biggest recent growth area is Asia, which now has 278 million Facebook users and boasts the social network's largest population. Europe now has fewer users than Asia, netting 251 million users total, North America has 243 million users, South America has 142 million users, Africa has 52 million users and the Oceania region has 15 million users. The countries where non-Facebook networks still dominate? Russia led by Kontakte and Odnoklassniki, China led by QZone and Iran led by Cloob. Source “Mashable” --- ---